Lead Generation Executive – Non-IT Staffing Sales

Posted 7 Days Ago
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Kolkata, West Bengal, IND
In-Office
Junior
Agency • Professional Services • Consulting
The Role
Generate qualified B2B leads for non-IT and contract staffing services through market research, cold calling, email, and LinkedIn outreach. Identify decision-makers, qualify staffing requirements, book meetings for the sales team, maintain CRM records, track lead conversions, and prepare MIS reports. The role also involves learning staffing commercials, payroll models, compliance basics, and supporting the staffing sales lifecycle.
Summary Generated by Built In
Job Title: Lead Generation Executive – Non-IT Staffing Sales


Location: Kolkata (Salt Lake – Work From Office)
Industry: Non-IT / General / Contract Staffing
Experience: Minimum 6 months – 3 years of relevant experience


About 2COMS

2COMS Group is a leading HR solutions and staffing organization, specializing in Non-IT, General, and Contract Staffing across multiple industries. To strengthen our sales pipeline, we are building a dedicated Lead Generation team to support our Non-IT staffing sales function.

Role Purpose

The Lead Generation Executive will be responsible for generating qualified business leads for the Non-IT staffing sales team. This role is ideal for candidates with prior exposure to lead generation, inside sales, or B2B calling, who are keen to build a long-term career in Non-IT staffing sales.

Key Responsibilities
Lead Generation & Market Research
  • Identify and research potential clients across Non-IT sectors such as Manufacturing, Retail, Logistics, BFSI Operations, Healthcare Operations, Telecom, E-commerce, Facilities Management, and other General Staffing segments

  • Build and maintain a robust database of prospects and decision-makers

  • Identify new business opportunities through LinkedIn, job portals, databases, referrals, and market intelligence

Outreach & Prospect Engagement
  • Conduct outbound B2B outreach through cold calling, emails, and LinkedIn

  • Pitch 2COMS’ Non-IT / Contract Staffing services to prospective clients

  • Qualify leads based on staffing requirement, hiring volume, geography, timelines, and decision authority

Meeting Booking & Coordination
  • Schedule and coordinate meetings/calls between qualified prospects and the staffing sales / BD team

  • Ensure timely follow-ups and proper handover of lead details

  • Maintain conversation notes and lead status updates in CRM

CRM, MIS & Reporting
  • Update CRM with accurate lead, contact, and activity details

  • Track lead stages, conversion metrics, and follow-up actions

  • Prepare daily/weekly MIS reports on calls made, leads generated, and meetings booked

Learning & Sales Enablement
  • Develop working knowledge of:

    • Non-IT staffing commercials (CTC, billing, margins)

    • Contract staffing and payroll models

    • Basic statutory and compliance concepts (PF, ESI, minimum wages – overview)

  • Shadow senior sales members to understand client discussions and sales closures



RequirementsSkills & Competencies
Mandatory
  • Minimum 6 months of experience in lead generation, inside sales, B2B calling, telesales, or staffing/recruitment support roles

  • Strong verbal and written communication skills

  • Confidence in speaking with corporate clients

  • Working knowledge of MS Excel and CRM tools

Preferred
  • Prior exposure to Non-IT staffing, recruitment, or HR services

  • Experience in B2B lead qualification and appointment setting

  • Target-driven and performance-oriented mindset

Educational Qualification
  • Graduate in any discipline

  • MBA/PGDM (HR / Marketing) – added advantage

Work Location & Mode
  • Candidates currently based in Kolkata only

  • Work From Office – Salt Lake, Kolkata

  • Full-time role



BenefitsCareer Progression
  • Clear growth path into Non-IT Staffing Sales / Business Development roles

  • Hands-on exposure to client acquisition and staffing sales lifecycle

  • Performance-based internal movement and incentives.



Skills Required

  • Minimum 6 months of experience in lead generation, inside sales, B2B calling, telesales, or staffing/recruitment support
  • Strong verbal and written communication skills
  • Confidence speaking with corporate clients
  • Working knowledge of Microsoft Excel and CRM tools
  • Graduate in any discipline
  • Prior exposure to non-IT staffing, recruitment, or HR services
  • Experience in B2B lead qualification and appointment setting
  • MBA or PGDM in HR or Marketing
  • Target-driven and performance-oriented mindset
  • Currently based in Kolkata and able to work from the Salt Lake office
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The Company
HQ: Kolkata
10,515 Employees
Year Founded: 1999

What We Do

2COMS is an India-based recruitment and manpower consultancy that helps organizations meet workforce needs through leadership hiring, general and IT staffing, apprenticeship management, international recruitment, gig workforce solutions, payroll and compliance, and HR technology. The company serves employers across industries while connecting job seekers with domestic and global opportunities through technology-enabled, end-to-end workforce and talent-management services.

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