Lead Digital Technolgy and Marketing Analytics

Posted Yesterday
Be an Early Applicant
Fairhaven, MA, USA
In-Office
120K-152K Annually
Senior level
Fashion • Retail • Sports • Manufacturing
The Role
Develop dashboards, reports, visualizations, data models, pipelines, and self-service analytics solutions. Analyze digital marketing, operational, and enterprise data using SQL, BI, and web analytics tools. Support data architecture, governance, quality validation, A/B testing, marketing measurement, and incremental analysis. Partner with cross-functional stakeholders, train users, prioritize analytics requests, and translate complex data into actionable business recommendations.
Summary Generated by Built In

Where Performance Meets Purpose

Join a team that values excellence and innovation, at a company known for its iconic golf brands. At Acushnet Company, your background and experience contribute to creating the best products for dedicated golfers worldwide. Here, your performance has purpose.

What You Will Be Doing

We’re seeking a data-driven and collaborative Lead Digital Technology & Marketing Analytics professional to help transform data into actionable business insights across digital, marketing, operations, and enterprise functions. In this role, you’ll work closely with stakeholders across digital marketing, customer service, operations, engineering, R&D, and IT to support the integration, management, and analysis of data from a variety of sources.

You will be responsible for developing, testing, and maintaining dashboards, reports, visualizations, and self-service analytics solutions that enable business users to make informed decisions and support strategic initiatives. Partnering with centralized data and technology teams, you’ll help define data architecture, manage data pipelines, validate datasets, develop data models, and support data governance best practices across the organization.

As a key member of the analytics function, you will drive adoption of analytics tools through user training and enablement, collaborate on prioritizing business requests, and contribute to test-and-learn initiatives including A/B testing and incremental analysis. Your ability to identify trends, uncover opportunities, and communicate insights clearly will play a critical role in advancing data-driven decision making across the business.

What You Bring

· Bachelor’s degree in Data Science, Computer Science, Business, Economics, Statistics, or a related field; equivalent experience considered.

· Minimum of 8+ years of experience working with enterprise-level information systems, data analytics, business intelligence, or related disciplines.

· Advanced understanding of statistics, mathematics, data modeling, and analytical methodologies.

· Strong experience with business intelligence and data visualization platforms such as Power BI, Tableau, Domo, or similar tools.

· Advanced SQL skills with demonstrated ability to query, transform, validate, and analyze complex datasets.

· Experience designing and supporting ETL processes, data pipelines, data architecture, and data modeling solutions.

· Experience working with web analytics platforms such as Google Analytics and/or Adobe Analytics.

· Familiarity with eCommerce environments and order management systems.

· Understanding of digital marketing and media measurement methodologies, including marketing mix modeling, multi-touch attribution, customer segmentation, and customer lifetime value analysis.

· Demonstrated success transforming complex data into actionable insights and business recommendations for both technical and non-technical audiences.

· Experience partnering with cross-functional stakeholders across marketing, technology, operations, engineering, customer service, and business functions.

· Knowledge of data governance principles, reporting standards, and data quality best practices.

· Strong verbal, written, presentation, and stakeholder management skills with the ability to communicate insights clearly and credibly.

· Proven ability to train, support, and drive adoption of self-service analytics and reporting tools.

· Highly organized and self-motivated with strong attention to detail and the ability to manage multiple priorities simultaneously.

· Flexible and adaptable with a willingness to learn new technologies, tools, and business processes.

· Experience working with digital technology, marketing, sales, manufacturing, consumer products, or golf industry datasets is a plus.

· Ability to travel as needed to support business initiatives and stakeholder engagement.

#LI-CV1

Our Commitment to You

At Acushnet Company, we are committed to helping our associates thrive both personally and professionally. From the start, you and your family, including domestic partners, will benefit from a comprehensive suite of health and well-being programs. Enjoy the advantages of paid time off, an onsite fitness center, acupuncture, physical therapy, wellness coaches, and more. 

Our financial benefits are designed to secure your future, offering a 401k with company match, health savings accounts, and flexible spending accounts.
Additionally, you'll enjoy perks like pet insurance, legal planning, education assistance, and exclusive access to our Associate Store. At Acushnet Company, your performance has purpose, and we're here to support you every step of the way.

Pay Range: $119,710.00-$152,329.00

Ready to Make an Impact?

Join us at Acushnet Company and be part of a team that values excellence and innovation.

EEO and Additional Statements

  • Acushnet Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, sexual orientation, age, status as a protected veteran, among other things, or status as a qualified individual with a disability. EEO Employer/Veteran/Disabled.

  • Acushnet Company respects the intellectual property and confidential information of third parties.  Our policy is that no employee or applicant shall disclose confidential information of a third party to Acushnet Company.  Accordingly, please do not include any confidential information of a current or previous employer on your resume or any other materials you provide to us.

  • Acushnet Company participates is E-Verify. Please click here for more details.

  • Global Candidate Privacy Notice

Skills Required

  • Bachelor’s degree in Data Science, Computer Science, Business, Economics, Statistics, or a related field, or equivalent experience
  • 8+ years of experience with enterprise information systems, data analytics, business intelligence, or related disciplines
  • Advanced understanding of statistics, mathematics, data modeling, and analytical methodologies
  • Experience with business intelligence and data visualization platforms such as Power BI, Tableau, Domo, or similar
  • Advanced SQL skills for querying, transforming, validating, and analyzing complex datasets
  • Experience designing and supporting ETL processes, data pipelines, data architecture, and data modeling solutions
  • Experience with Google Analytics, Adobe Analytics, or similar web analytics platforms
  • Familiarity with eCommerce environments and order management systems
  • Understanding of digital marketing and media measurement, including marketing mix modeling, multi-touch attribution, customer segmentation, and customer lifetime value analysis
  • Experience transforming complex data into actionable insights and recommendations for technical and non-technical audiences
  • Experience partnering with marketing, technology, operations, engineering, customer service, and business stakeholders
  • Knowledge of data governance, reporting standards, and data quality best practices
  • Strong verbal, written, presentation, and stakeholder management skills
  • Experience training users and driving adoption of self-service analytics and reporting tools
  • Ability to manage multiple priorities with strong organization, self-motivation, and attention to detail
  • Flexibility and willingness to learn new technologies, tools, and business processes
  • Experience with digital technology, marketing, sales, manufacturing, consumer products, or golf industry datasets
  • Ability to travel as needed for business initiatives and stakeholder engagement
Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Fairhaven, MA
7,300 Employees
Year Founded: 1910

What We Do

Acushnet Company is a global leader in the design, development, manufacture, and distribution of performance-driven golf products, including iconic brands like Titleist and FootJoy.

Similar Jobs

Liberty Mutual Insurance Logo Liberty Mutual Insurance

Senior Accountant

Artificial Intelligence • Fintech • Insurance • Marketing Tech • Software • Analytics
Hybrid
2 Locations
40000 Employees
67K-114K Annually

Capital One Logo Capital One

Artificial Intelligence Engineer

Fintech • Machine Learning • Payments • Software • Financial Services
Remote or Hybrid
5 Locations
55000 Employees
286K-392K Annually

Optum Logo Optum

Associate Patient Care Coordinator

Artificial Intelligence • Big Data • Healthtech • Information Technology • Machine Learning • Software • Analytics
In-Office
Worcester, MA, USA
160000 Employees
16-29 Hourly

Optum Logo Optum

Senior Billing Representative

Artificial Intelligence • Big Data • Healthtech • Information Technology • Machine Learning • Software • Analytics
In-Office
Chelmsford, MA, USA
160000 Employees
20-36 Hourly

Similar Companies Hiring

Rosendin Thumbnail
Other • Manufacturing
San Jose, CA
6219 Employees
Amalgamated Sugar Thumbnail
Food • Greentech • Agriculture • Industrial • Manufacturing
Boise, Idaho
768 Employees
Golden Pet Brands Thumbnail
Digital Media • eCommerce • Information Technology • Marketing Tech • Pet • Retail • Social Media
El Segundo, California
178 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account