Job Description:
We are seeking a detail-oriented and technically strong Lead Analyst to support analytics engagements within Merkle's health vertical. This role spans campaign analytics and advanced measurement work, requiring both technical depth and the ability to translate complex data findings into clear, client-ready insights.
The ideal candidate has a solid foundation in SQL and marketing data, strong data visualization instincts, and the communication skills to present findings confidently to client stakeholders. Equally important is the ability to manage multiple concurrent workstreams with structure and accountability. A background in healthcare, pharmaceutical, or life sciences analytics is strongly preferred, though candidates from other verticals with highly transferable skills will be considered.
Key Responsibilities
Campaign Reporting & Performance Measurement
Support end-to-end campaign reporting across channels including email, digital media, CRM, and web
Build and maintain performance dashboards tied to meaningful KPIs
Ensure data accuracy and alignment with brand measurement frameworks
Contribute to post-campaign and quarterly performance readouts
Measurement & Data Enablement
Support data onboarding, validation, and troubleshooting across multiple data sources
Contribute to audience and measurement analyses, including media attribution and cross-channel studies
Develop QC frameworks to ensure data integrity across source types
Maintain well-documented analytical workflows that can be scaled across the team
Data Visualization & Presentation
Design and deliver polished dashboards and reports that make complex data accessible to non-technical audiences
Own the development of client-facing presentation materials that translate analytical outputs into clear, actionable narratives
Continuously improve reporting templates and visualization standards
Insights & Storytelling
Move beyond reporting to surface actionable insights tied to brand objectives
Synthesize inputs across workstreams into cohesive, decision-ready stories for internal and client audiences
Project & Workstream Management
Manage workload across two concurrent engagements, balancing competing deadlines with clear prioritization
Proactively surface blockers and dependencies to senior leads
Participate in client meetings and internal reviews, contributing findings and status updates clearly
Required Qualifications
3–5 years of analytics experience in a marketing, media, or data-driven environment
Strong SQL skills and comfort working with large, complex datasets
Experience with digital media data and performance measurement across paid channels
Hands-on experience with Power BI and/or Tableau
Proven ability to build client-facing presentations that communicate complex findings clearly
Organized and deadline-driven, with comfort managing multiple workstreams simultaneously
Strong written and verbal communication skills
Preferred
Background in healthcare, pharmaceutical, or life sciences analytics
Prior experience at a marketing analytics agency or consultancy
Nice to Have
Familiarity with privacy-safe or clean room data environments
Python experience for analysis or automation workflows
What Success Looks Like
Dashboards and reporting are accurate, polished, and consistently used by stakeholders
Presentations drive meaningful conversations with clients and leadership
Workstreams are well-managed and deliverables land on time
Insights contribute meaningfully to team recommendations and client decisions
Demonstrates growing independence and potential to take on expanded scope over time
At dentsu, we believe great work happens when we’re connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.
The annual salary range for this position is $78,000-$112,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.
Benefits available with this position include:
• Medical, vision, and dental insurance,
• Life insurance,
• Short-term and long-term disability insurance,
• 401k,
• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick and safe leave, and
• Paid parental leave.
Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.
To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.
#LI-Remote #LI-MS3
Location:
USA - Remote - MarylandBrand:
MerkleTime Type:
Full timeContract Type:
PermanentDentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to [email protected] by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.
Skills Required
- 3-5 years of analytics experience in a marketing, media, or data-driven environment
- Strong SQL skills and comfort working with large, complex datasets
- Experience with digital media data and performance measurement across paid channels
- Hands-on experience with Power BI and/or Tableau
- Proven ability to build client-facing presentations that communicate complex findings clearly
- Organized and deadline-driven, with comfort managing multiple workstreams simultaneously
- Strong written and verbal communication skills
What We Do
We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next
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