Lead - Advanced Analytics & Customer Insights (AACI)

Job Description:

Job Title: Lead – Advanced Analytics & Customer Insights

Are you passionate about generating insights that help teams develop great customer experiences and make strategic decisions that drive business performance? Come join a world-class analytics team and work in agile way to help teams uncover key insights to empower the creation of the best customer experiences in the Financial Services industry.

The Purpose of This Role

As a Lead, you will employ your analytical expertise in a critical role working directly with business stakeholders on cross-functional – product development, customer experience, marketing, and technology – teams to generate the insights required for a deeper understanding of customers and to develop high-impact, efficient solutions, and experiences. 

You will work with stakeholder teams to generate insights employing multiple techniques: customer analytics (e.g., mine customer databases to understand customer audiences, uncover hidden patterns and inform targeting), cross-channel analytics (phone, web, branch), digital analytics, primary/secondary research, experimentation, and measurement of in-market tests.

In addition, as a member of the Analytics team within Fidelity’s Advanced Analytics & Customer Insights (AACI) group, you will be part of the team responsible for maintaining / developing best-in-class analytical and research expertise, developing standards, and scaling self-serve data analytics, testing and experimentation approaches.

The Value You Deliver

• You empower customer experience and product development teams with data-driven and actionable insights to enable objective, informed decisions

• You drive and execute learning agendas that tackle the critical business questions to support smart business decisions and actions with pace

• Provide customer behavior analytics on mobile and web properties

• Curiosity to explore emerging technology landscape, cross-industry innovation that is pertinent to Fintech industry

• Strong ability to gather insights from large sets of data on customer behavior utilizing a variety of prescriptive and predictive models or ability to work closely with data scientists to achieve actionable business insights

• You drive continuous improvement in data analytics and research capabilities and you spread that knowledge and expertise throughout the organization

The Skills that are Key to this role

• You need to bring structured thinking, a data-driven approach, business savvy and a collaborative spirit to partner with stakeholders and understand critical business questions.

• You will be expected to conduct analytics and research that generates the actionable insights stakeholders need to deeply understand their customers and enable the development of high-impact, efficient solutions and experiences.

• You need to be able to translate quantitative analyses and research findings into accessible visuals for non-technical audiences, providing a clear view into interpreting data, and crisply communicating recommendations.

• You need to bring passion to your work and operate with a sense of purpose that inspires and motivates those you work with.

• You are expected to be intellectually curious, take initiative, and love learning new skills and capabilities.

• You should be able to switch focus based on changing priorities within fast paced team

How Your Work Impacts the Organization

The AACI (Advanced Analytics & Customer Insights Group) is an analytics group with a mission to proactively anticipate and predict our clients’ needs and future behaviors using Data, Analytics, Customer Research and AI Solutions, so we can deliver a more valuable client experience and generate stronger lasting relationships.

By being a part of the AACI group, you and your work are playing a critical role in powering Fidelity’s future.

The Expertise We are Looking For

• Minimum 4-5 years of Relevant experience bringing a data-driven approach to strategic business decision-making

• Ability to generate meaningful insights through data analytics and research and to present complex data, financial analyses, statistics, and research findings in a simple, clear and actionable way

• Experience with digital analytics (e.g., site analytics, digital media measurement, social listening, testing) using tools like Adobe Analytics, Adobe Target, Adobe Audience Manager, Google Trends, etc. is essential. .

• Effective presentation and story boarding skills with exposure to executive level presentations

• Excellent communication skills and ability to interact with all levels of end users and technical resources

• Masters degree in a quantitative / technical field such as Engineering, Economics, Statistics and / or MBA, consulting, or agency experience

• Proficiency with programming / database querying tools (SQL, R, Python, etc.)

• Experience with data visualization applications (Qlik, Tableau, Domo, etc.)

Location for This Role: Bangalore - EGL

Shift timings: 11:00 am - 8:00pm (these are the official working hours so as to enable overlap with the US; that said, associates can exercise flexi logins/logouts from office and work remote for calls/meetings with the US)

Certifications:

Category:Data Analytics and Insights