LCL & CRM Business Development Manager

Posted One Month Ago
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Seoul, KOR
In-Office
Entry level
Logistics • Transportation
The Role
Responsible for the strategic planning, marketing, lifecycle management, and performance analysis of products. Duties include conducting market research, defining product vision and strategy, gathering user requirements, developing roadmaps, coordinating engineering, design, marketing, and sales teams, managing launches, and influencing long-term tactical decisions. The role may also involve mentoring colleagues, managing processes, and setting priorities for task completion.
Summary Generated by Built In

Role Purpose

This role is responsible for driving LCL product growth, commercial performance, and pricing strategy across the assigned area. The position bridges product, sales, and pricing functions to enhance pipeline quality, improve conversion, and ensure competitive, data-driven pricing strategies.

The role also focuses on digital growth, pricing optimization, and customer contract performance, while strengthening product awareness and supporting sales effectiveness to achieve business targets.

Key Responsibilities

Product Growth & Sales Enablement

  • Drive product awareness across internal sales teams and customers to support business growth
  • Partner closely with sales to improve pipeline generation, conversion, and retention
  • Support key opportunities, including solution design and customer engagement when needed
  • Coordinate onboarding of new business and act as escalation point for onboarding challenges

Pipeline & Performance Management

  • Manage opportunity pipeline quantity and quality to achieve growth targets
  • Monitor key metrics such as win rate, conversion ratio, and churn
  • Identify gaps vs. targets and drive action plans with stakeholders
  • Shorten sales cycle through improved coordination between teams

Pricing Strategy & Optimization

  • Define and implement pricing strategies across spot, contract, and digital channels
  • Ensure pricing competitiveness aligned with market conditions and customer segments
  • Simplify and standardize pricing structures to support scaling and automation
  • Provide pricing guidance and alignment to stakeholders across the organization

Digital & Market Development

  • Drive growth of digital channels and automated pricing solutions
  • Monitor digital funnel performance (e.g., search-to-quote, quote-to-book) and optimize conversion
  • Consolidate market insights and share actionable intelligence to improve competitiveness

Customer & Contract Performance Management

  • Oversee performance of customer contracts (long-term and short-term)
  • Conduct regular reviews and recommend pricing adjustments based on performance
  • Ensure proper application of contract terms and conditions

Surcharge & Commercial Governance

  • Standardize and manage surcharges and add-on structures
  • Ensure clear communication and alignment across stakeholders when adjustments are required

Stakeholder Collaboration

  • Work cross-functionally with product, sales, marketing, and operations teams
  • Align with regional and area stakeholders to drive consistent execution of strategy
  • Support go-to-market initiatives, RFQs, and strategic opportunities

Key Accountabilities

  • Product growth (volume and revenue)
  • Gross profit and pricing effectiveness
  • Pipeline health (quality, conversion, retention)
  • Digital channel performance and growth
  • Customer contract performance
  • Pricing competitiveness and governance

Reporting Line

  • Reports to: Regional / Area Product or Commercial Lead
  • Works closely with: Sales, Pricing, Marketing, Operations teams

Requirements

  • Strong experience in freight forwarding / logistics, preferably LCL
  • Solid understanding of global supply chain and commercial dynamics
  • Experience in pricing, commercial strategy, or product management
  • Strong analytical and data-driven mindset
  • Proven ability to collaborate across functions and influence stakeholders
  • Customer-focused with strong business acumen
  • Good command of English

Key Competencies

  • Commercial & strategic thinking
  • Pricing and analytical capability
  • Stakeholder management and collaboration
  • Customer-centric mindset
  • Communication and influencing skills
  • Results-driven with strong ownership

Maersk is committed to a diverse and inclusive workplace, and we embrace different styles of thinking. Maersk is an equal opportunities employer and welcomes applicants without regard to race, colour, gender, sex, age, religion, creed, national origin, ancestry, citizenship, marital status, sexual orientation, physical or mental disability, medical condition, pregnancy or parental leave, veteran status, gender identity, genetic information, or any other characteristic protected by applicable law.
We are happy to support your need for any adjustments during the application and hiring process. If you need special assistance or an accommodation to use our website, apply for a position, or to perform a job, please contact us by emailing [email protected].

Skills Required

  • Previous work experience in a related area, or practical knowledge obtained through advanced education

A.P. Moller - Maersk Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about A.P. Moller - Maersk and has not been reviewed or approved by A.P. Moller - Maersk.

  • Healthcare Strength — Company materials and job postings consistently highlight comprehensive medical, dental, and vision coverage, with U.S. transparency-in-coverage links indicating established group plans. These benefits are framed as part of a global rewards approach that aims for a consistent experience across markets.
  • Retirement Support — U.S. roles commonly include a 401(k) with company match, reflected across multiple current postings. Disclosures also describe retirement savings as a core element of the company’s global benefits framework.
  • Parental & Family Support — A global minimum of 18 weeks of fully paid maternity leave signals a strong baseline for family benefits. Guidance encourages candidates to clarify local parental provisions, reflecting structured policy with country-specific application.

A.P. Moller - Maersk Insights

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The Company
HQ: Copenhagen
58,338 Employees

What We Do

A.P. Moller - Maersk is an integrated transport and logistics company; going all the way, together, for our customers and society. ALL THE WAY is our commitment to connect the world so that everyone has both the possibility and the ability to trade, grow and thrive. The company employs roughly 110.000 employees across operations in 130 countries.

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