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The Role
Manage and grow a portfolio of UK Commercial accounts, owning retention, onboarding, expansion, upselling, cross-selling, and executive stakeholder relationships. Partner with Customer Success, Presales, Solutions Engineering, Partner Sales, and Revenue Operations teams to drive adoption and account value. Conduct customer meetings, QBRs, account reviews, and follow-ups while contributing market insights to UK segmentation strategy.
Summary Generated by Built In
Key Account Manager - Commercial - United Kingdom (Location - India, Remote)Ready to shape the future of digital optimization as part of a global leader in AI-powered experience solutions?
YOUR MISSION
- Manage Commercial account portfolio primarily based in the UK, owning the full commercial relationship and driving revenue growth across your book of business.
- Drive transitions and onboarding of key accounts — including flagship clients — ensuring a seamless experience and strong early engagement.
- Identify and execute upsell and cross-sell opportunities within your portfolio, leveraging AB Tasty's full suite of products to expand account value.
- Collaborate closely with CSM teams on client use cases, QBRs, and adoption initiatives to ensure clients derive maximum value from the platform.
- Attend customer meetings and ensure rigorous follow-ups, including calendar linking, structured account reviews, and proactive stakeholder engagement.
- Contribute to the UK geographical segmentation strategy, providing market insights and recommendations to optimize account coverage and team performance.
- Significant experience in Commercial account management (Senior KAM / Senior Account Executive level) within a SaaS, Digital, or Martech environment, with a proven track record of retaining and growing strategic accounts.
- A hunter mindset — confidence in developing and pursuing new commercial opportunities within an existing client base, with strong negotiation and closing skills.
- Strong ability to engage and influence senior decision-makers, navigating complex Commercial organisations and multi-stakeholder buying processes.
- A collaborative and team-oriented approach, with the ability to work cross-functionally alongside CSM, Presales, and Partner teams to deliver outstanding client outcomes.
- Eagerness to learn, adapt, and contribute in a fast-paced, international environment — coachable, curious, and driven by continuous improvement.
If you don’t meet 100% of these qualifications, tell us why you’d still be a great fit for this role in your application!
WHY YOU'LL LOVE IT HERE- Make a Real Impact: Directly influence our success and contribute to the company's growth.
- Ownership & Autonomy: We believe in trust—no micromanagement, just the freedom to excel.
- International Culture: Collaborate with a diverse, global team.
- Career Development: We offer vast opportunities for professional growth, education, and upward mobility.
- Step 1: Discovery interview with the Talent Acquisition Team.
- Step 2: Hiring Manager interview with Parth Makkar, Head of KAM - UK/Nordics.
- Step 3: Case study presentation with a team member.
- Step 4: Final meeting with a member of the Leadership team.
Team Composition: You will join a team of Key Account Managers and work closely with internal stakeholders including the Head of KAM UK, the UK VP of Sales, Customer Success Managers, Partner Sales Managers, Solutions Engineers, and Revenue Operations. Externally, you will engage with senior decision-makers and key stakeholders at Commercial accounts across the UK.
Role Overview: As Senior KAM UK, you will manage and grow a portfolio of key Commercial accounts in the UK market, ensuring retention, expansion, and satisfaction of most strategic clients.
Tech Stack & Tools: Salesforce (CRM & forecasting), Gong (call intelligence), Slack (internal communication), Google Workspace (Drive, Docs, Sheets), and the AB Tasty platform (Web Experimentation, Personalization, Feature Experimentation, Recommendations & Search)
Skills Required
- Significant experience in Commercial account management at Senior Key Account Manager or Senior Account Executive level
- Experience in a SaaS, digital, or martech environment
- Proven track record of retaining and growing strategic accounts
- Ability to identify and pursue upsell and cross-sell opportunities within existing accounts
- Strong negotiation and closing skills
- Ability to engage and influence senior decision-makers through complex, multi-stakeholder buying processes
- Ability to collaborate cross-functionally with Customer Success, Presales, and Partner teams
- Adaptability, curiosity, coachability, and commitment to continuous improvement
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The Company
What We Do
Wingify, doing business as VWO, is an India-based software company that develops technology products for digital experience optimization. Its VWO platform helps fast-growing companies run experimentation and conversion programs, enabling them to build extraordinary digital experiences and improve performance. The company delivers these capabilities through a single platform for websites and digital products, with a remote-first operating model.

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