The Role
This role involves leading marketing efforts in the Italian market, managing social media content, developing marketing strategies, and collaborating with various teams to drive demand generation.
Summary Generated by Built In
The Role:
We are looking for a dynamic, passionate and creative professional to lead and coordinate our fast - growing marketing function across the Italian Market. This is an excellent opportunity to join a fast-paced and international environment and take your career to the next level!
The main responsibilities of the position include:
- Define and create country-specific marketing strategies.
- Manages and executes engaging country-specific social media content, ensuring alignment with the Company's brand guidelines and business objectives.
- Develop and implement demand generation and lead generation strategies and rollout plans across the Italian market.
- Coordinates with agencies, external partners, and vendors to support marketing initiatives, events, and campaigns.
- Provide support for marketing events and exhibitions as required.
- Launch marketing campaigns as well as evaluate success and deliverables based on KPIs.
- Assist the Marketing and the Business Development functions to carry out market research during new region penetration stage, in respect to each country’s ethics, culture, customs, etc.
- Coordinate the marketing team and handle relevant delegated projects.
- Collaborates with Marketing, Design, Business Development, and other internal stakeholders to ensure consistent messaging and timely execution.
- Stay on top of current trends and best practices.
- Perform any other related tasks as assigned by the Country Business Development Manager.
Main requirements:
- Degree in a marketing, advertising, communications or a business-related field
- At least 3 years of experience in a similar role
- Native Italian speaker and excellent knowledge of English
- Knowledge of social media management tools (e.g., Sprinklr) is considered an advantage
- Solid knowledge of marketing analytics and metrics features
- Strong digital marketing skills
- Strong project management skills will be considered an advantage
- Outstanding communication and interpersonal skills
- Highly organised and ability to multitask
- Dynamic and target oriented
Benefit from:
- Attractive remuneration package plus performance related reward
- Intellectually stimulating work environment
- Continuous personal development and international training opportunities
The Hiring Experience: What Awaits You
- Let’s Connect – Intro Chat with Talent Acquisition
- Deep Dive – First Interview with Your Future Team
- Bring It to Life – Role-Specific Take-Home Task
- Final Connection – Final Interview
All applications will be treated with strict confidentiality!
Skills Required
- Degree in a marketing, advertising, communications or business-related field
- At least 3 years of experience in a similar role
- Native Italian speaker and excellent knowledge of English
- Knowledge of social media management tools
- Solid knowledge of marketing analytics and metrics features
- Strong digital marketing skills
- Strong project management skills
- Outstanding communication and interpersonal skills
- Highly organised and ability to multitask
- Dynamic and target oriented
Am I A Good Fit?
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The Company
What We Do
XM is a trading platform trusted by over 20 million traders, offering easy access to 1400+ global assets with low spreads, exceptional conditions, and super-fast execution for Forex and CFD trading.
