Job Description:
- Type of internship: internship for 4/5 days a week
- Compensation: between €800 and €900 (per 4 weeks)
- Location: Veghel
- Start date: September
As a Global Customer Marketing Intern, you will be part of the Category Leadership & Customer Marketing International Travel Retail team. In this role, you will have clear responsibilities for accounts and segments. You will act as the link between Sales, Marketing, and the customer, helping to implement impactful marketing strategies within the international travel retail market.
About Mars
Mars is a family-owned company with more than a century of history. We make products and provide services for both people and pets. With sales of nearly $45 billion, we operate in 180 countries and stand behind some of the world's best-loved brands such as M&M'S®, SNICKERS®, TWIX®, MILKY WAY®, DOVE®, PEDIGREE®, ROYAL CANIN®, WHISKAS® and FREEDENT®.
Responsibilities
During this internship, you will support the Customer Marketing team with various projects and operational tasks, including:
- Executing promotional and display plans to optimize visibility and sales.
- Assisting in briefing and following up with agencies on smaller activation and display projects.
- Managing budgets, including processing purchase orders (POs) and tracking budget updates.
- Developing planograms in Perfect Store in alignment with customer, consumer, and company priorities.
- Conducting in-depth analyses of promotional activities and providing recommendations to enhance their effectiveness.
- Participating in both internal and customer meetings within the Customer Marketing team.
- Automating and digitizing daily routine tasks, such as writing briefs for agencies.
Ideal Candidate Profile
We are looking for a driven and analytical student with a passion for marketing and digitalization:
- Bachelor’s or Master’s student in Management Information Systems (MIS) or a related field.
- First practical experience in Sales and/or Marketing is a plus.
- Strong digital knowledge to support the automation of routine tasks.
- Results-oriented mindset with a proactive work ethic.
- Hands-on approach and ability to take ownership of projects.
- Excellent communication skills in English.
Why This Internship?
Join the Customer Marketing team at Mars and gain hands-on experience in executing impactful marketing initiatives within global travel retail. In this role, you will contribute to strategic projects that strengthen the connection between our brands and travelers worldwide. You will support promotional and display activities, collaborate with agencies, manage budgets, and optimize in-store visibility through planograms. Additionally, you will help streamline processes through automation and participate in key internal and customer meetings. Make an impact on a global scale and develop your skills in a dynamic and international environment.
Questions about this vacancy? Please send an email to: [email protected]
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What We Do
For more than a century, Mars, Incorporated has been driven by the belief that the world we want tomorrow starts with how we do business today. This idea is at the center of who we have always been as a global, family-owned business. Today, Mars is transforming, innovating and evolving in ways that affirm our commitment to making a positive impact on the world around us. Across our diverse and expanding portfolio of confectionery, food, and petcare products and services, we employ 133,000 dedicated Associates who are all moving in the same direction: forward. With $40 billion in annual sales, we produce some of the world’s best-loved brands including DOVE®, EXTRA®, M&M’s®, MILKY WAY®, SNICKERS®, TWIX®, ORBIT®, PEDIGREE®, ROYAL CANIN®, SKITTLES®, WHISKAS®, COCOAVIA®, and 5™; and take care of half of the world’s pets through our pet health services AniCura, Banfield Pet Hospitals™, BluePearl®, Linnaeus, Pet Partners™, and VCA™. We know we can only be truly successful if our partners and the communities in which we operate prosper as well. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire our Associates to take action every day to help create a world tomorrow in which the planet, its people and pets can thrive.
