Intern, Digital & Performance Marketing, Disney+ - Jan to Jun 2027

Posted 19 Days Ago
Be an Early Applicant
Taguig, Southern Manila District, National Capital Region, PHL
In-Office
Internship
Digital Media • Gaming • News + Entertainment • Sports
The Role
Supports Disney+ digital and performance marketing campaigns focused on subscriber acquisition, awareness, media planning, optimization, and performance analysis. Collaborates with lifecycle, analytics, brand marketing, publishers, and agencies; monitors campaign consoles, evaluates benchmarks and competitors, conducts localized testing, optimizes creative and media placements, and analyzes acquisition, reach, and engagement metrics. The intern also learns creative automation, marketing dashboards, mobile app campaigns, and third-party optimization tools.
Summary Generated by Built In

Job Posting Title:

Intern, Digital & Performance Marketing, Disney+ - Jan to Jun 2027

Req ID:

10160633

Job Description:

This is an office-based role in our Taguig City, Philippines office.

Wherever you are in the amazing world of Disney, you are contributing to the stories of our iconic brands, recognised by audiences everywhere for entertainment, information and inspiration. Innovation, imagination and inclusion are at the core of Disney, defining the experience that we deliver as well as providing the foundation of our success. The scope of our business, combined with global growth and collaboration result in an inclusive employee experience characterised by continuous learning, development and achievement.

About Disney+

The Walt Disney Company’s Direct-To-Consumer and International (DTCI) is a global business segment with the mission of providing consumers around the world access to the content they want most, on the latest platforms, at a time of rapidly evolving consumer habits. Combining the Company’s direct-to-consumer streaming services, Hulu, ESPN+ and Disney+ alongside Disney’s international media businesses, DTCI aligns cutting-edge technology with world-class content and beloved brands to expand the Company’s global footprint and deliver highly-personalized entertainment experiences to diverse consumers around the world.
 

Disney+ is the dedicated streaming home for movies and shows from Disney, Pixar, Marvel, Star Wars, National Geographic, and more. As part of Disney’s Direct-to-Consumer and International (DTCI) segment, Disney+ is available on most internet-connected devices and offers commercial-free programming with a variety of original feature-length films, documentaries, live-action and animated series and short-form content. Alongside unprecedented access to Disney’s incredible library of film and television entertainment, the service is also the exclusive streaming home for the latest releases from The Walt Disney Studios.

About the Role

The Digital & Performance Marketing Intern role will gain exposure in the planning and execution of digital & performance marketing and communication strategies and activities, collaborating across various functions such as Lifecycle, Data & Analytics as well as wider Brand Marketing team. The role will also help understanding core responsibilities around media strategy, media planning and media buying for Disney streaming services, delivering best in class media plans to support local brand and acquisition marketing campaigns.
 

This role will help in exposure to driving awareness of Disney+ brand and subscriber acquisition efforts for Disney’s streaming service, ensuring subscriber targets are delivered.

This role will report directly to the Manager, Growth Marketing (Performance Marketing) based in Malaysia.

Responsibilities:

The role will give exposure to:

  • End to end Performance Marketing – overall acquiring and growing subscribers; managing performance focused acquisition campaigns on digital media, affiliate marketing - from ideation to media planning to optimization and performance analysis / insightful outcomes & actions.
  • Identify source of growth, profitability and efficiencies in current or new areas through strategic thinking, data & analytics
  • To learn new tools and technology around creative automation and data dashboards.
  • Drive marketing programs which are highly targeted basis content affinity of relevant segmented audience cohorts
  • Daily check of campaigns and performance across various internal / external consoles to drive consistent performance and to identify optimization tactics.
  • Stand by for adjusting, optimizing & making changes across campaigns if needed.
  • Provide frequent local media benchmarks analysis on best performing ads and competitor activity; either via media agency sources or internal 3rd party applications.
  • Drive digital marketing efficiencies and reach through continuous localized communication testing (A/B), innovation using different platforms and new products/formats
  • Responsible for local adjustments and optimizations in creative (language / format, etc.)
  • Provide insight and input on local publishers, opportunities and tactics to target new audiences and optimize measurement metrics
  • Deliver most effective Cost of Acquisition (CPA) and expected Subscriber Volume; deliver most effective Cost per Reach / Engagement for awareness campaigns.
  • Manage agencies to executive best in class subscriber acquisition activities & media placements to build awareness.
  • Strong grasp in Mobile & App Install / Purchase lead (CPS based) campaigns as well as App based 3rd Party tools for optimization & data processing.

Internship Requirements:

  • Currently an undergraduate pursuing a bachelor's degree
  • Still an undergraduate and not yet graduated during the internship period
  • Must be available for full-time internship commitment (Monday to Friday, 9am-6pm) between January to June 2027
  • Must be available to work on-site throughout the full period of internship
  • Indicate your internship availability (start and end date) in your resume
  • Indicate your expected graduation date in your resume
  • Indicate your marketing portfolio link in your resume and application (if any)

*Please apply to this job posting only if you are available for a full-time internship during the stated period. Please note that only shortlisted candidates will be contacted.

Requirements:

  • Currently an undergraduate pursuing a bachelor's degree in Marketing Analytics, Marketing Communications, Communications, Media, Data and Analytics, or a related field
  • Good understanding and working knowledge of Microsoft Excel & PowerPoint, Google Analytics
  • Experience on creating digital ads – banners / videos is an added advantage
  • Exposure on working with data analysis & marketing dashboards
  • Digital Native, sound understanding on trends across digital media

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.

Job Posting Segment:

APAC Marketing

Job Posting Primary Business:

APAC Growth Marketing

Primary Job Posting Category:

Direct-to-Consumer Marketing Growth Acquisition & Retention

Employment Type:

Full time

Primary City, State, Region, Postal Code:

Taguig, Philippines

Alternate City, State, Region, Postal Code:

Date Posted:

2026-09-14

Skills Required

  • Currently pursuing a bachelor's degree as an undergraduate
  • Must remain an undergraduate and not graduate during the internship period
  • Available for a full-time internship, Monday through Friday, 9 a.m. to 6 p.m., from January through June 2027
  • Available to work on-site in Taguig City throughout the full internship period
  • Indicate internship availability, including start and end dates, on the resume
  • Indicate expected graduation date on the resume
  • Indicate a marketing portfolio link in the resume and application, if available
  • Pursuing a degree in Marketing Analytics, Marketing Communications, Communications, Media, Data and Analytics, or a related field
  • Good understanding and working knowledge of Microsoft Excel and PowerPoint
  • Good understanding and working knowledge of Google Analytics
  • Experience creating digital advertisements, including banners or videos
  • Exposure to data analysis and marketing dashboards
  • Digital native with understanding of digital media trends

The Walt Disney Company Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about The Walt Disney Company and has not been reviewed or approved by The Walt Disney Company.

  • Pay Growth & Progression — Recent union agreements raised wage floors for large groups of park cast members—e.g., Disneyland’s $24/hour minimum rising to $26 over the contract and Walt Disney World’s path from $18 toward about $20–$20.50 by 2026—signaling upward movement in hourly pay. These steps are described as meaningful improvements for many frontline roles.
  • Healthcare Strength — Company materials outline medical, dental, and vision coverage for many full‑time roles, wellness resources, and (in Central Florida) access to Centers for Living Well clinics and pharmacy. References to mental‑health support and paid time off reinforce a strong core health offering.
  • Wellbeing & Lifestyle Benefits — Complimentary theme‑park admission and discounts on hotels, dining, merchandise, and recreation are positioned as signature perks. Education support through Disney Aspire adds notable lifestyle value for eligible hourly employees.

The Walt Disney Company Insights

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The Company
HQ: Burbank, CA
219,548 Employees
Year Founded: 1923

What We Do

The Walt Disney Company is a leading diversified international family entertainment and media enterprise that operates through segments including entertainment, sports, and experiences.

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