Intern, Brand & Content Marketing, Disney+ - Jan to Jun 2027

Posted 21 Days Ago
Be an Early Applicant
Petaling Jaya, Petaling, Selangor, MYS
In-Office
Internship
Digital Media • Gaming • News + Entertainment • Sports
The Role
Supports Disney+ Hotstar integrated marketing campaigns, including on-ground executions, creative asset localization and review, asset distribution, lifecycle communications, campaign reporting, and effectiveness assessment. Collaborates with creative agencies and internal business units while maintaining organized marketing materials and contributing to entertainment brand campaigns.
Summary Generated by Built In

Job Posting Title:

Intern, Brand & Content Marketing, Disney+ - Jan to Jun 2027

Req ID:

10160637

Job Description:

This is an office-based role in our Selangor, Malaysia office.

Wherever you are in the amazing world of Disney, you are contributing to the stories of our iconic brands, recognised by audiences everywhere for entertainment, information and inspiration. Innovation, imagination and inclusion are at the core of Disney, defining the experience that we deliver as well as providing the foundation of our success. The scope of our business, combined with global growth and collaboration result in an inclusive employee experience characterised by continuous learning, development and achievement.

About Disney Entertainment

Disney Entertainment includes the company’s full portfolio of entertainment media and content businesses globally.

About the Role

The Integrated Marketing Team is a dynamic and collaborative group responsible for driving strategic marketing initiatives across various platforms and media channels. From developing comprehensive marketing campaigns for the streaming platform to creating impactful campaigns for our theatrical releases, the team works together to elevate the brands under the Disney umbrella and connect with audiences locally.

This Brand & Content Marketing Intern role provides a unique opportunity for marketing professionals to gain hands-on experience in the fast-paced and exciting world of entertainment marketing. The intern will play a role in supporting the campaign marketing function and will be exposed to various aspects of integrated marketing.

Responsibilities:

  • Support in 360 Disney+ Hotstar campaign including on-ground executions
  • Work closely with creative agencies to prepare, localize and review all marketing assets for Disney+ Hotstar content from franchise titles to regional titles, including but not limited to key visual and AV spots.
  • Distribution of marketing assets to relevant business units (e.g., partnership, performance and lifecycle).
  • Review of lifecycle communication materials in alignment to local strategy.  
  • Manage and maintain asset distribution folder for ease of use of other team members and business units.
  • Weekly data collection from different business units for reporting purposes and assessment on campaign effectiveness.  

Internship Requirements:

  • Currently an undergraduate pursuing a bachelor’s degree
  • Still an undergraduate and not yet graduated during the internship period
  • Must be available for full-time internship commitment (Monday to Friday, 9am-6pm) between January to June 2027
  • Indicate your internship availability (start and end date) in your resume
  • Indicate your expected graduation date in your resume
  • Indicate your marketing portfolio link in your resume and application

*Please apply to this job posting only if you are available for a full-time internship during the stated period. Please note that only shortlisted candidates will be contacted.

Requirements:

  • Currently pursuing a bachelor’s degree in Marketing, Communications, Media or related fields.
  • Possess a keen interest entertainment coupled with a knack for marketing.
  • Proactive, resourceful and collaborative
  • Good organizational and time management skills with an ability to multi-task
  • Meticulous and diligent individual with strong verbal and written communication skills
  • Highly proficient in Microsoft Office (Powerpoint, Word and Excel).
  • Proactive, resourceful, and collaborative
  • Numerical inclined and process-driven

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.

Job Posting Segment:

APAC Marketing

Job Posting Primary Business:

APAC Brand, Content, and Franchise Marketing

Primary Job Posting Category:

Brand & Franchise Marketing

Employment Type:

Full time

Primary City, State, Region, Postal Code:

Petaling Jaya, Malaysia

Alternate City, State, Region, Postal Code:

Date Posted:

2026-09-14

Skills Required

  • Currently pursuing a bachelor's degree and will remain an undergraduate throughout the January to June 2027 internship period
  • Available for a full-time internship Monday through Friday, 9 a.m. to 6 p.m., from January to June 2027
  • Resume must include internship availability with start and end dates
  • Resume must include expected graduation date
  • Application and resume must include a marketing portfolio link
  • Bachelor's degree studies in Marketing, Communications, Media, or a related field
  • Keen interest in entertainment and marketing
  • Proactive, resourceful, and collaborative approach
  • Good organizational and time management skills with the ability to multitask
  • Meticulous and diligent work style
  • Strong verbal and written communication skills
  • High proficiency in Microsoft Office, including PowerPoint, Word, and Excel
  • Numerically inclined and process-driven

The Walt Disney Company Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about The Walt Disney Company and has not been reviewed or approved by The Walt Disney Company.

  • Pay Growth & Progression — Recent union agreements raised wage floors for large groups of park cast members—e.g., Disneyland’s $24/hour minimum rising to $26 over the contract and Walt Disney World’s path from $18 toward about $20–$20.50 by 2026—signaling upward movement in hourly pay. These steps are described as meaningful improvements for many frontline roles.
  • Healthcare Strength — Company materials outline medical, dental, and vision coverage for many full‑time roles, wellness resources, and (in Central Florida) access to Centers for Living Well clinics and pharmacy. References to mental‑health support and paid time off reinforce a strong core health offering.
  • Wellbeing & Lifestyle Benefits — Complimentary theme‑park admission and discounts on hotels, dining, merchandise, and recreation are positioned as signature perks. Education support through Disney Aspire adds notable lifestyle value for eligible hourly employees.

The Walt Disney Company Insights

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The Company
HQ: Burbank, CA
219,548 Employees
Year Founded: 1923

What We Do

The Walt Disney Company is a leading diversified international family entertainment and media enterprise that operates through segments including entertainment, sports, and experiences.

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