Intermediate Marketing & Communications Officer

Posted 8 Days Ago
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Midrand, City of Johannesburg Metropolitan Municipality, Gauteng, ZAF
Hybrid
Mid level
Artificial Intelligence • Information Technology • Software • Consulting
The Role
Execute integrated multi-channel marketing campaigns, drive lead generation and nurturing, manage CRM and marketing automation, plan events and brand activations, develop content and sales enablement materials, and collaborate with stakeholders to support pipeline growth.
Summary Generated by Built In

Department: Marketing
Salary: Market related

Company Description:

Boxfusion is a proudly South African technology company with over 16 years of innovation in government digital transformation. We are driven by a singular purpose: to improve people's lives by building software that changes how government works. From our award-winning SmartGov platform to our open-source Shesha framework and AgriTech innovations, our solutions touch millions of South African citizens daily. Our people are the engine behind this mission, and we invest in their growth, curiosity and impact.
Overview:
Boxfusion is seeking a dynamic and forward-thinking Marketing & Communications Officer to join our growing Marketing & Communications function. This role is central to how we position our brand, engage the market, and accelerate growth across our public sector footprint. The successful candidate will drive integrated marketing execution, strengthen brand visibility, and enable revenue growth through campaigns, content, events, and CRM-driven marketing. This is a growth-enabling role at the intersection of brand, demand generation, and customer engagement.

Key Purpose of the Role:

Execute and optimise integrated marketing initiatives to:

  • Elevate brand visibility

  • Drive qualified lead generation and nurturing

  • Support pipeline growth

  • Strengthen stakeholder engagement

  • Deliver campaigns that convert interest into opportunity

Key responsibilities:

Integrated Marketing Campaigns:

  • Plan and execute multi-channel campaigns across digital, social, email, and event platforms.

  • Develop campaign messaging frameworks and ensure consistent storytelling across channels.

  • Track campaign performance and optimise based on insights.

Lead Generation & Demand Creation:

  • Drive qualified lead generation initiatives aligned to strategic business priorities.

  • Develop targeted campaigns by sector and persona. Implement lead capture strategies and support conversion optimisation initiatives.

Lead Nurturing & Customer Journey Marketing:

  • Build structured lead nurturing journeys and segmented communication flows.

  • Deliver personalised content aligned to buyer stages. Collaborate with sales teams to improve follow-up effectiveness and engagement.

CRM Systems Management & Marketing Automation:

  • Manage CRM systems and support marketing automation workflows.

  • Ensure data quality, segmentation, and campaign reporting accuracy. Develop dashboards and track marketing contribution to pipeline growth.

Event Marketing & Brand Activation:

  • Plan and execute webinars, conferences, client events, and brand activations.

  • Coordinate vendors, logistics, and stakeholder engagement. Repurpose event content into ongoing marketing campaigns.

Content Strategy & Development:

  • Develop and maintain content strategies aligned to brand and growth objectives.

  • Create marketing and sales enablement content including articles, presentations, case studies, social media content, and campaign assets. Translate technical concepts into accessible messaging.

Brand Positioning & Communications:

  • Support brand positioning initiatives and maintain consistency across all communications.

  • Enhance market visibility and support thought leadership activities. Assist with internal and external
    communications initiatives.

Stakeholder Engagement & Collaboration:

  • Collaborate across business units to align marketing execution with strategic objectives.

  • Manage relationships with external agencies, suppliers, and stakeholders. Support business growth
    priorities through integrated marketing support.


Qualifications & Experience:

Experience

  • Minimum 3 years’ experience in marketing, communications, campaign management, or related functions

  • Experience managing integrated marketing campaigns and content development

  • Exposure to CRM platforms and marketing automation tools

  • Understanding of lead generation and customer journey marketing

  • Experience working within technology, consulting, or public sector environments is advantageous

  • Strong stakeholder engagement and communication skills

Qualifications

  • Bachelor’s degree or diploma in Marketing, Communications, Public Relations, Business, or related field

  • Certifications in digital marketing, CRM platforms, or marketing automation tools will be advantageous

Core Skills

  • Campaign Management: Ability to plan, execute, monitor, and optimise integrated marketing campaigns

  • Content Development: Strong writing, editing, and storytelling capability across multiple channels

  • CRM & Automation: Understanding of CRM systems, lead management, segmentation, and automation workflows

  • Stakeholder Engagement: Strong interpersonal and collaboration skills across internal and external stakeholders

  • Brand Management: Ability to maintain consistent brand positioning and messaging

  • Analytical Thinking: Ability to interpret campaign performance data and improve
    effectiveness

  • Time Management: Strong prioritisation and execution capability across multiple projects


Application Process:

We know a CV doesn’t capture everything – that’s why our application process includes a short set of assessments to help us better understand your strengths and suitability for the role.

For the Intermediate Marketing & Communications Officer position, you’ll complete assessments that cover:

  • Critical Thinking

  • Attention to Detail (Visual)

  • Marketing Analytics

  • Social Media Management

  • Big 5 (OCEAN)

Link to assessments: https://app.testgorilla.com/s/rb9f0qsa

Total time required: approx. 52 minute

Skills Required

  • Minimum 3 years' experience in marketing, communications, or campaign management
  • Experience managing integrated marketing campaigns and content development
  • Exposure to CRM platforms and marketing automation tools
  • Understanding of lead generation and customer journey marketing
  • Strong stakeholder engagement and communication skills
  • Bachelor's degree or diploma in Marketing, Communications, Public Relations, Business, or related field
  • Experience working within technology, consulting, or public sector environments
  • Certifications in digital marketing, CRM platforms, or marketing automation tools
  • Campaign management ability: plan, execute, monitor, and optimise integrated campaigns
  • Content development: strong writing, editing, and storytelling across channels
  • CRM & Automation: understanding of lead management, segmentation, and automation workflows
  • Analytical thinking: interpret campaign performance data and improve effectiveness
  • Time management: prioritisation and execution across multiple projects
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The Company
125 Employees

What We Do

Boxfusion is a 100% South African owned and operated software solutions company that specializes in digitally transforming the public sector. As an Oracle Platinum Partner, they leverage Oracle CX, AI, and Integration technologies to empower brands to deliver exceptional customer and employee experiences and improve business efficiency and growth.

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