Integrated Marketing Manager

Posted 6 Hours Ago
Be an Early Applicant
2 Locations
Hybrid
69K-119K Annually
Mid level
AdTech • Big Data • Digital Media • Marketing Tech
IAS is a global media measurement and optimization platform.
The Role
Develop and execute marketing strategy for France and the EMEA region, localize global initiatives, manage budgets, coordinate events and sponsorships, build industry partnerships, support PR and content, drive lead generation, social media, and SEO, and measure marketing ROI. The role collaborates with global and regional teams to align marketing activities with business goals and support sales success.
Summary Generated by Built In

Job Description:


We are looking for a Marketing Manager to join our growing EMEA Marketing team. The Marketing Manager will report to the Marketing Director EMEA and will be instrumental in executing the company’s marketing strategy. The position will require coordinating with the EMEA Marketing team and the Global Marketing team based in the Integral Ad Science HQ in New York.

This is an exciting opportunity to work for a fast-paced company in the ad tech industry. As we continue to grow the business, the person in this position will develop new marketing practices for France and ensure the sales team is set up for success. The ideal candidate will be self-motivated with a strong desire to learn within an international marketing team.


What You'll Do:


  • Define, plan and execute the Marketing strategy (incl. budgeting).
  • Localizing key activities in France from the global marketing strategy.
  • Collaborate with the EMEA Marketing team, and cross-functional teams to execute marketing strategy and align with business goals for the regions.
  • Organize and coordinate events, including hosting proprietary events, identifying key conferences and sponsorships, supporting the team on these events, attending to key industry events and leading engagements from planning to execution.
  • Develop relationships and engagement with industry bodies and partners, attending committees, developing content and our presence at events.
  • Co-partner with the Communication team to create and localize content, PR, and events, to best promote the company’s messaging.
  • Development of corporate marketing efforts for the company including Lead Generation, Social Media and SEO.
  • Reporting and proving ROI of marketing activities, providing recommendations for future activations and strategy.

What You'll Need:


  • Minimum 3 years experience in marketing in digital advertising / ad-tech
  • Degree in Marketing or business-related discipline.
  • Excellent interpersonal and communication skills, both written and verbal.
  • Excellent project management and event management skills.
  • Knowledge of marketing automation tools, Salesforce, budget management a plus.
  • Knowledge of data and technology businesses within the advertising industry

IAS Pay Transparency:

The annualized base salary ranges for the primary location, and any additional locations are listed below. Our pay ranges are based on the work location. As part of IAS compensation package, we offer a comprehensive benefits package that includes paid time off, health insurance (medical, dental, vision) as well as PPO, HSA and FSA options and 401k with employer matching contributions. All full-time employee roles include competitive compensation and are eligible for an annual bonus and/or other incentive plans. Each candidate’s compensation package is based on multiple factors, but not limited to, geography, experience, skills, job duties, and business need.

Primary Location:

US - New York, NY

Primary Location Base Pay Range:

$69,300.00 - $118,800.00 Annual

About Integral Ad Science:

Integral Ad Science (IAS) is a leading global media measurement and optimization platform that delivers the industry’s most actionable data to drive superior results for the world’s largest advertisers, publishers, and media platforms. IAS’s software provides comprehensive and enriched data that ensures ads are seen by real people in safe and suitable environments, while improving return on ad spend for advertisers and yield for publishers. Our mission is to be the global benchmark for trust and transparency in digital media quality. For more information, visit integralads.com.

Equal Opportunity Employer:

IAS is an equal opportunity employer, committed to our diversity and inclusiveness. We will consider all qualified applicants without regard to race, color, nationality, gender, gender identity or expression, sexual orientation, religion, disability or age. We strongly encourage women, people of color, members of the LGBTQIA community, people with disabilities and veterans to apply.

California Applicant Pre-Collection Notice:

We collect personal information (PI) from you in connection with your application for employment or engagement with IAS, including the following categories of PI: identifiers, personal records, commercial information, professional or employment or engagement information, non-public education records, and inferences drawn from your PI. We collect your PI for our purposes, including performing services and operations related to your potential employment or engagement. For additional details or if you have questions, contact us at [email protected].

Attention agency/3rd party recruiters: IAS does not accept any unsolicited resumes or candidate profiles. If you are interested in becoming an IAS recruiting partner, please send an email introducing your company to [email protected]. We will get back to you if there's interest in a partnership.

#LI-Hybrid

Skills Required

  • At least 3 years of marketing experience in digital advertising or ad technology
  • Degree in Marketing or a business-related discipline
  • Excellent written and verbal interpersonal and communication skills
  • Project management and event management skills
  • Knowledge of data and technology businesses within the advertising industry
  • Knowledge of marketing automation tools and Salesforce
  • Budget management experience

Integral Ad Science Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Integral Ad Science and has not been reviewed or approved by Integral Ad Science.

  • Leave & Time Off Breadth — Flexible PTO is highlighted and vacation time receives strong ratings, indicating broad and usable time-off policies. This points to dependable time away benefits that employees can actually take.
  • Healthcare Strength — Comprehensive health insurance and mental-health/EAP support are emphasized, and insurance is rated positively. This suggests medical coverage that meets needs across core care and wellness.
  • Parental & Family Support — Around 16 weeks of paid parental leave for both birthing and non-birthing parents is repeatedly cited and employer-verified. This underscores meaningful, inclusive family leave.

Integral Ad Science Insights

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The Company
HQ: New York, NY
900 Employees
Year Founded: 2009

What We Do

Integral Ad Science (IAS) is a leading global media measurement and optimization platform that delivers the industry’s most actionable data to drive superior results for the world’s largest advertisers, publishers, and media platforms. IAS’s software provides comprehensive and enriched data that ensures ads are seen by real people in safe and suitable environments, while improving return on ad spend for advertisers and yield for publishers. Our mission is to be the global benchmark for trust and transparency in digital media quality. For more information, visit integralads.com.

Why Work With Us

The IAS media measurement and optimization platform delivers the most actionable data to drive superior results.

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