Inside Sales Representative, ALPR

Posted 15 Days Ago
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Boston, MA
In-Office
68K-108K Annually
Junior
Artificial Intelligence • Cloud • Social Impact • Software • Wearables
Axon is the global leader of connected public safety technologies, including hardware, software and training.
The Role
Serve as the product expert for Axon�s Outpost/Lightpost ALPR solutions, delivering demos, supporting quoting/CPQ, coaching reps on configurations, managing demo assets, and capturing customer feedback to accelerate pipeline and improve product-sales fit.
Summary Generated by Built In
Join Axon and be a Force for Good.

At Axon, we’re on a mission to Protect Life. We’re explorers, pursuing society’s most critical safety and justice issues with our ecosystem of devices and cloud software. Like our products, we work better together. We connect with candor and care, seeking out diverse perspectives from our customers, communities and each other.
Life at Axon is fast-paced, challenging and meaningful. Here, you’ll take ownership and drive real change. Constantly grow as you work hard for a mission that matters at a company where you matter.

Location: This role is based out of our Boston, MA office and follows a hybrid schedule. We rely on in-person collaboration and ask that team members work onsite Tuesdays through Fridays, with the flexibility to work remotely on Mondays, unless there is an approved workplace accommodation. We believe that connection fuels innovation, and our in-office culture is designed to foster meaningful teamwork, mentorship, and shared success.

Reports to: Director, Inside Sales East
Travel expectation: 25% for on‑site demos, trainings, conferences, and roadshows (as needed)

Your Impact

As an Axon Outpost/Lightpost–focused representative, you’ll be the go‑to product expert for all things ALPR—centered on our standalone Outpost/Lightpost solution and its related software workflows. You’ll support the entire East Small City inside sales team (~40 reps) by delivering high‑impact demos, helping scope and build accurate quotes, and answering customer questions so our reps can confidently close Outpost/Lightpost‑specific opportunities. Your work will directly accelerate pipeline velocity and deal quality for Axon’s ALPR product line.

What You’ll Do
  • Be the product authority for ~40 West Small City inside sales reps—fielding questions on Outpost/Lightpost features, compatibilities, deployment models, pricing, warranty, and integrations with Axon software and broader public safety workflows.
  • Deliver compelling product demos (phone/web and on‑site) tailored to law‑enforcement use cases—showing operational value, ROI, and how Outpost/Lightpost ALPR maps to mission outcomes (e.g., alerts, investigations, deterrence).
  • Quote and scope support: Build or assist with BoMs, SKUs, and pricing packages; guide reps on services, bundles, accessories (e.g., mounts/installation/connectivity), and renewals; ensure quoting accuracy and completeness.
  • Deal coaching: Join customer calls to address technical/product questions, de‑risk objections, and recommend best‑fit Outpost/Lightpost configurations and deployment approaches.
  • Enablement & training: Run regular enablement sessions for the West Small City team; maintain demo scripts, quick‑reference guides, and FAQs specific to Outpost/Lightpost.
  • Partner coordination: Liaise with internal Product/Marketing and relevant ALPR ecosystem partners (as applicable) to stay current on releases, certifications, programs, and roadmaps.
  • Asset & demo kit management: Maintain demo environments and loaner gear; coordinate POCs/pilots and post‑demo follow‑ups to drive conversion.
  • CRM & process excellence: Log demo/quote activities in Salesforce; maintain opportunity notes, next steps, and ensure smooth handoffs to closing reps and post‑sale teams.
  • Voice of the customer: Capture product feedback and common requests; funnel insights to Product and Ops to improve our Outpost/Lightpost portfolio and sales motion.
  • Industry readiness: Attend trainings to deepen expertise in public safety ALPR operations, policies, privacy, and best practices.
What You Bring
  • Must‑have: Extremely communicative, highly organized, and product‑savvy with a knack for translating complex tech into clear customer value.
  • Bachelor’s degree or equivalent applicable experience.
  • 1+ years in a sales, pre‑sales, sales engineering, or product specialist role (inside sales environment preferred).
  • Salesforce (or equivalent CRM) proficiency; comfort with quoting/CPQ tools.
  • Proficiency with Microsoft Word, PowerPoint, Excel, and Outlook.
  • Strong facilitation and demo skills over phone/web; polished written and verbal communication.
  • Excellent time management; able to multi‑task across multiple reps and opportunities.
  • Problem‑solving and creative thinking in a fast‑paced, self‑directed environment.
  • Nice to have: Familiarity with ALPR/fixed‑camera deployments, public safety use cases, and the Axon ecosystem; comfort discussing data retention/privacy considerations and investigative workflows.
How You’ll Be Measured
  • Demo volume and quality (attendance, engagement, next‑step creation).
  • Quote‑assist turnaround time and accuracy (rework rate, win rate influence).
  • Pipeline influence for Outpost/Lightpost opportunities (stage progression, cycle time).
  • Rep satisfaction and enablement outcomes (training attendance, CSAT/feedback).
Benefits that Benefit You
  • Competitive salary and 401k with employer match
  • Discretionary paid time off
  • Paid parental leave for all
  • Medical, Dental, Vision plans
  • Fitness Programs
  • Emotional & Mental Wellness support
  • Learning & Development programs
  • And yes, we have snacks in our offices

Axon is a total compensation company, meaning compensation is made up of base pay, bonus, and stock awards. The actual base pay is dependent upon many factors, such as: level, function, training, transferable skills, work experience, business needs, geographic market, and often a combination of all these factors. Our benefits offer an array of options to help support you physically, financially and emotionally through the big milestones and in your everyday life. To see more details on our benefits offerings please visit https://www.axon.com/careers.

Base Pay Range
$67,500$108,000 USD

Don’t meet every single requirement? That's ok. At Axon, we Aim Far. We think big with a long-term view because we want to reinvent the world to be a safer, better place. We are also committed to building diverse teams that reflect the communities we serve.

Studies have shown that women and people of color are less likely to apply to jobs unless they check every box in the job description. If you’re excited about this role and our mission to Protect Life but your experience doesn’t align perfectly with every qualification listed here, we encourage you to apply anyways. You may be just the right candidate for this or other roles.

Important Notes

The above job description is not intended as, nor should it be construed as, exhaustive of all duties, responsibilities, skills, efforts, or working conditions associated with this job. The job description may change or be supplemented at any time in accordance with business needs and conditions.

Some roles may also require legal eligibility to work in a firearms environment.

We collect personal information from applicants to evaluate candidates for employment. You may request access, deletion, or exercise other CCPA rights at [email protected] or via our Axon Privacy Web Form. For more information, please see the Your California Privacy Rights section of our Applicant and Candidate Privacy Notice.

Axon’s mission is to Protect Life and is committed to the well-being and safety of its employees as well as Axon’s impact on the environment. All Axon employees must be aware of and committed to the appropriate environmental, health, and safety regulations, policies, and procedures. Axon employees are empowered to report safety concerns as they arise and activities potentially impacting the environment.

We are an equal opportunity employer that promotes justice, advances equity, values diversity and fosters inclusion. We’re committed to hiring the best talent — regardless of race, creed, color, ancestry, religion, sex (including pregnancy), national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, genetic information, veteran status, or any other characteristic protected by applicable laws, regulations and ordinances — and empowering all of our employees so they can do their best work. If you have a disability or special need that requires assistance or accommodation during the application or the recruiting process, please email [email protected].  Please note that this email address is for accommodation purposes only. Axon will not respond to inquiries for other purposes.

Top Skills

Alpr
Cpq
Excel
Microsoft Word
Outlook
PowerPoint
Salesforce
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The Company
HQ: Scottsdale, AZ
2,700 Employees
Year Founded: 1993

What We Do

Our mission is to protect life by making the bullet obsolete and developing technologies to make the world a safer place. Axon is a software & hardware team of product experts, security pros, engineering wizards, sales & marketing pros, and technology buffs - all committed to helping make the world a safer place.

Why Work With Us

Axon innovations exist to bridge the divide between communities and law enforcement. Our team works to solve big societal issues by providing public safety with the tools to help decrease use-of-force and increase transparency and accountability. Big goals mean we need high-performance teams, independent thinking, and cross-functional excellence.

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