The Role
Identify and onboard influencers, build talent relationships, plan and execute campaigns, coordinate deliverables and approvals, negotiate contracts and pricing, monitor campaign performance, and report on reach, engagement, and ROI while tracking social media trends.
Summary Generated by Built In
- Identify, research, and onboard relevant influencers across platforms (Instagram, YouTube, etc.)
- Build and maintain strong relationships with influencers and talent agencies
- Plan and execute influencer marketing campaigns aligned with brand goals
- Coordinate campaign deliverables, timelines, and content approvals
- Negotiate pricing, contracts, and deliverables with influencers
- Track and analyze campaign performance (reach, engagement, ROI)
- Stay updated with social media trends and emerging influencers
- Ensure timely execution of campaigns and reporting
Requirements
Skills Required
- 1-3 years of experience in influencer marketing or social media
- Strong communication and negotiation skills
- Good understanding of social media platforms and the influencer ecosystem
- Ability to manage multiple campaigns simultaneously
- Basic knowledge of analytics and reporting tools
- Creative thinking and attention to detail
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The Company
What We Do
Rioconn Interactive Pvt. Ltd. is an Ahmedabad-based advertising and digital agency that combines creativity with measurable business impact. It partners with brands on branding and creative communication, social media marketing, performance marketing, SEO, website design and development, and content strategy and production. With more than 90 professionals, Rioconn delivers integrated, cross-channel campaigns and customized marketing solutions designed to build memorable experiences and results.
