Implementation & Activation Associate Manager

Role Summary and Impact

EssenceMediacom, part of WPP, is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

The Implementation & Activation team at EssenceMediacom is responsible for delivering best-in-class implementation planning and activation across all media channels and touchpoints, with a focus on connected, audience-first client outcomes. We navigate the ever-changing media landscape efficiently and effectively, fueling growth for brands through transparency, accountability, and exceptional media relationships.

As an Implementation & Activation Associate Manager, you play a critical role in overseeing the activation of client campaigns, ensuring consistent, best-in-class delivery. You are responsible for shaping effective, efficient, creative, and future-focused implementation plans and media schedules that drive business growth for our clients. Working closely with your manager, you will supervise elements of team workload, foster collaboration, and ensure unparalleled service to meet and exceed client targets.

Core Responsibilities

• Oversee and ensure the accurate and timely activation of client media campaigns, maintaining best-in-class delivery standards.
• Develop, present, and refine effective, efficient, and innovative implementation plans and media schedules for clients.
• Supervise and support the workload of junior team members, ensuring client demands and deadlines are met.
• Facilitate strong collaboration within the team and with key internal and external stakeholders.
• Monitor campaign performance, identify opportunities for optimization, and guide the team in implementing adjustments.
• Contribute to producing best-in-class solutions and upholding high standards of client service.
• Cultivate and maintain strong relationships with media partners, representing the agency professionally.
• Ensure all campaigns are delivered to the highest quality, aligning with agency standards and client objectives.
• Actively stay informed on market trends, media landscape changes, and new technologies, applying this knowledge to client work.

Skills and Experience

What Makes You Great

• Relevant experience in media activation and implementation planning.
• Emerging leadership skills, with experience supervising team workload or mentoring junior colleagues.
• Strong and up-to-date knowledge of the media landscape, including macro consumer trends and associated challenges/opportunities.
• Exceptional attention to detail and strong organizational skills.
• Proactive problem-solving mentality.
• Clear and compelling communication, with strong presentation skills.
• Well-developed negotiation and implementation planning capabilities.
• Results-driven, with the ability to identify and articulate campaign effectiveness.
• Proven ability to build and maintain strong relationships with media partners.
• A passion for the industry and a commitment to collaborative teamwork.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

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