To design and execute localized marketing initiatives that strengthen market presence, customer engagement, brand visibility, and business growth within targeted geographies.
- Responsible for executing centrally designed hyperlocal marketing strategies with regional customization to ensure relevance and impact.
- Manage end-to-end campaign execution across your region, support branch-level branding and SOP adherence through regular audits and visits, and lead community outreach initiatives tailored to local audiences.
- Ideating and implementing hyperlocal social media content to drive engagement and lead generation, as well as coordinating internal engagement campaigns to boost employee participation.
- Consolidate and submit timely and accurate regional reports, manage local vendor relationships to ensure cost-effective and SLA-compliant execution, and supervise Marketing Executives to ensure field readiness and task completion.
- Your efforts will directly contribute to regional visibility, customer experience, and marketing effectiveness.
Experience: 4 to 6 years
Qualifications: Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
Skills Required
- 4 to 6 years of experience
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field
CSB Bank Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about CSB Bank and has not been reviewed or approved by CSB Bank.
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Fair & Transparent Compensation — Pay is considered fair in certain managerial or target-based roles, with some positions viewed as competitive for the industry. Salaries are consistently reported as paid on time, supporting a baseline of reliability.
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Strong & Reliable Incentives — Earnings can be strong when sales targets are achieved, indicating meaningful performance-linked upside in some roles.
CSB Bank Insights
What We Do
CSB is a full service bank established in 1920 and headquartered in Thrissur, Kerala. CSB has over 703 branches covering not just the district headquarters and large towns but also semi-urban and rural centers. Thanks to its unique origin and history, CSB is considered a household banking brand in Kerala. CSB offers Retail, Wholesale and SME Banking services through its footprint of over 703 branches across the country serving over 2 million customers.
