Head of YouGov Sport UK

Posted 2 Days Ago
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London, Greater London, England, GBR
In-Office
Expert/Leader
Business Intelligence
The Role
Leads YouGov’s UK Sport division, overseeing commercial growth, sales strategy, client servicing, team performance, contract negotiations, and delivery quality. Builds relationships across the UK sports sector, manages a team of 20+ employees, develops syndicated and custom research opportunities, supports marketing and thought leadership, and partners with Product and Data teams to improve sector offerings, workflows, integrations, and client deliverables.
Summary Generated by Built In

As the Head of YouGov Sport UK, you will lead one of YouGov’s key verticals in a high priority market for the company and sport sector specifically. This role will oversee commercial growth and client servicing excellence for the UK Sport division, and will report to the Global Head of YouGov Sport.


What will I be delivering?

 

  • Lead a commercially savvy, engaged, collaborative and high-performance team to support the Sport sector to achieve our ambitious growth targets.
  • Create, develop and maintain strong relationships across YouGov and work collaboratively with key stakeholders
  • Develop a sales strategy and plan for UK Sport that identifies new prospects and growth of existing clients across YouGov’s syndicated, custom, and media offerings, including developing sales targets for direct reports and ensuring alignment with global Sport budget requirements
  • Drive commercial sector knowledge and sales approach
  • Support marketing activity for the sector and drive a year-round calendar of thought leadership initiatives
  • Utilize and leverage key sales technologies (Salesforce + connected apps and tools)
  • Manage contract negotiations and extensions, license management, data management/security and integrations
  • Support the Product & Data teams’ efforts to ensure the data we capture and the tools we use are appropriate for the sector and identify and fill any potential gaps
  • Oversee the teams who service our UK Sport clients across syndicated subscriptions and custom projects
  • ·       Maintain strong communication with other cross-functional delivery teams to jointly own responsibility for projects sold to clients through their final delivery
  • ·       Manage workload and resourcing to ensure client needs are met in a timely and high-quality manner
  • ·       Support initiatives to evolve and improve our client deliverables and drive a culture of proactivity with client outreach aligned with the news cycle of the sport business industry

What do I need to bring with me?
  • Leadership/management experience including a proven track record of leading high performance teams of 20+ individuals
  • Professional relationships and deep contacts in the UK sport sector
  • Experience on both the commercial and research/delivery side of a relevant B2B organization (such as market research, sport sponsorship/consulting, etc.)
  • Passionate about process/work-flow optimization, sales acumen, and data hygiene
  • Category and product knowledge; a personal passion for Sport is a huge plus!
  • Excellent communication and coordination skills along with being a highly organized person; ability to interact with all levels in the organization.
  • Independent, self-starter who can work across the organization and build strong working relationships with a wide group of internal and external stakeholders.

#LI-AS1

Why join YouGov?
Join our global team to help us achieve our social mission: to make millions of people’s opinions heard for the benefit of our local, national, and international communities.
Understanding diversity of opinion requires diversity of background. Although our global panel of millions of people worldwide powers our research, our biggest asset is our people. If our research is to be truly representative of what the world thinks, we need people from all walks of life to be part of the team to bring their perspective to the work we do. 
Life at YouGov
We are driven by a set of shared values. We are fast, fearless, and innovative. We work diligently to get it right. We are guided by accuracy, ethics, and proven methodologies. We respect and trust each other, bringing these values into everything that we do.
We strive to provide YouGovers with best-in-class benefits to support their physical, financial, and emotional wellbeing. We want our employees to have a sense of belonging and uniqueness in a supportive workplace, so they can bring their full selves to work. 
 
Equal Opportunity Employer
As an Equal Opportunity Employer, qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity or expression, and sexual orientation), parental status, national origin, marital status, age, disability, genetic information, HIV status, political affiliation, socioeconomic background, veteran status or any other characteristic protected by law or in line with our responsibilities as a fair and ethic employer. All employment decisions are made based on occupational qualifications, merit, and business need.

Data Privacy
To find out how we collect and use your personal data when you apply for a role at YouGov, please read our privacy notice at https://jobs.yougov.com/privacy

Skills Required

  • Leadership and management experience, including a proven record of leading high-performance teams of 20 or more individuals
  • Professional relationships and deep contacts in the UK sport sector
  • Experience on both the commercial and research or delivery side of a relevant B2B organization, such as market research or sport sponsorship and consulting
  • Passion for process and workflow optimization
  • Sales acumen and strong data hygiene practices
  • Category and product knowledge
  • Excellent communication and coordination skills
  • Highly organized, with the ability to interact with all organizational levels
  • Independent self-starter able to work across the organization and build strong internal and external relationships
  • Personal passion for sport
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The Company
HQ: London
3,758 Employees
Year Founded: 2000

What We Do

YouGov is an international online research data and analytics technology group. Our mission is to offer unparalleled insight into what the world thinks. With operations in the UK, the Americas, Europe, the Middle East, India and Asia Pacific, we have one of the world's largest research networks. At the core of our platform is an ever-growing source of connected consumer intelligence that has developed daily over our 20 years of operation. We call it living data. All of our products and services draw upon this detailed understanding of our 26+ million registered panel members in over 55 markets to deliver accurate, actionable consumer insights. Our innovative solutions help the world’s most recognised brands, media owners and agencies to explore, plan, activate and track better marketing activities: Explore Actionable answers from your audience - from syndicated data and in-depth custom research to quick surveys and polls. Plan Unlock the most complete view of your audience, with over a million profiling points. Activate Supercharge campaigns with precision targeting and unmissable advertising. Track Continuously monitor what the world thinks about brands, campaigns and your competition, with daily updates. As innovators and pioneers of online market research, we have a strong reputation as a trusted source of accurate data and insights. Testament to this, YouGov data is regularly referenced by the global press, and we are the most quoted market research source in the world (Meltwater 2022).

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