The Role
Lead and execute a Kenya-specific sales strategy for Capital.com, build and manage a high-performing sales team, drive client acquisition and partnerships, ensure compliance and localization, and collaborate cross-functionally to grow market share and client satisfaction.
Summary Generated by Built In
We are a leading trading platform that is ambitiously expanding to the four corners of the globe. Our top-rated products have won prestigious industry awards for their cutting-edge technology and seamless client experience. We deliver only the best, so we are always in search of the best people to join our ever-growing talented team.
Responsibilities:
- Strategic leadership
- Develop and execute a comprehensive sales strategy for Capital.com tailored to the Kenyan market and to approach each client segment properly.
- Identify and prioritize the market based on commercial potential, regulatory environment, and cultural nuances.
- Collaborate with executive leadership to align regional goals with global objectives.
- Team Management
- Build, lead, and mentor a high-performing sales team.
- Set clear KPIs and performance targets; conduct regular reviews and development plans.
- Monitor the daily sales operations closely and provide guidance and practical advice to the sales team in order to enhance their performance.
- Promote a results-driven culture with a focus on client-centric service.
- Business Development
- Drive acquisition of new clients and partners within the market, including retail clients, IBs, and institutional partnerships.
- Analyze market trends, client behaviors, and competitor activities to inform sales tactics.
- Develop and expand local partnerships, affiliates, and business introducers.
- Client Engagement
- Act as the senior point of contact for key clients and partners in the market.
- Ensure superior service delivery, retention, and client satisfaction.
- Organize and represent the company in industry events, trade shows, and roadshows.
- Compliance & Localization
- Ensure all sales and marketing activities comply with relevant regulatory frameworks and cultural expectations in the jurisdiction.
- Provide regional insight to ensure campaigns, content, and offerings are culturally and linguistically localized.
- Cross-Functional Collaboration
- Work closely with CEO, Product, Marketing, Legal, and Operations teams to align regional initiatives.
- Provide feedback to enhance product offerings and ensure Сapital.com’s competitive advantage in the market.
Requirements:
- Minimum 7-10 years of sales experience in the financial services industry, ideally in retail brokerage space, with at least 5 years in a leadership role.
- Bachelor's Degree in business, finance, marketing or related field.
- Holder of Chartered Institute of Securities and Investments (CISI) certificate.
- Proven track record of sales success and business expansion in Kenya and the Region.
- Strong understanding of the country’s economic landscape, cultural diversity, and regulatory requirement.
- Excellent leadership, communication, and negotiation skills.
- Language skillset - native/fluent English, native/fluent Kiswahili.
What you will get in return:
• Competitive Salary: We believe great work deserves great pay! Your skills and talents will be rewarded with a salary that makes you feel valued and motivated.
• Work-Life Harmony: Join a company that genuinely cares about you - because your life outside of work matters just as much as your time on the clock. #LI-Hybrid
• Generous Time Off: Need a breather? Our annual leave policy lets you recharge and enjoy life outside of work without a worry.
• Employee Referral Program: Love working here? Share the love! Bring your talented friends on board and get rewarded for growing our awesome team.
• Comprehensive Health & Pension Benefits: From medical insurance to pension plans, we’ve got your back. Plus, location-specific benefits and perks!
• Workation Wonderland: Live your digital nomad dreams with 30 extra days to work remotely from anywhere in the world (some restrictions apply). Adventure awaits!
• Volunteer Days: Make a difference! Take two additional paid days each year to support causes you care about and give back to the community.
Be a key player at the forefront of the digital assets movement, propelling your career to new heights! Join a dynamic and rapidly expanding company that values and rewards talent, initiative, and creativity. Work alongside one of the most brilliant teams in the industry.
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The Company
What We Do
Capital provides software that enables founders to raise, hold, spend, and send funds all in one place. Capital has evolved its flagship fundraising tool (formerly known as Party Round) to provide founders with banking solutions that streamline their startups.







