The Role
Lead product marketing strategy for a B2B portfolio, focusing on positioning, go-to-market planning, competitive intelligence, and team development in the cybersecurity sector.
Summary Generated by Built In
At Nord Security’s B2B team, we build cybersecurity products that enable businesses to protect themselves and their data.
From product and engineering to sales, marketing, and data — our teams work closely together to deliver secure, scalable solutions trusted by companies around the world.
Your impact? Empowering businesses everywhere to keep their people, systems, and data safe.
Key qualities and behaviors of a successful leader at Nord Security
Main Responsibilities
- Set the product marketing strategy across a multi-product B2B portfolio in the cybersecurity space
- Define the positioning and messaging framework for the portfolio — establishing the standard for how each product, segment, and persona is addressed across all market-facing surfaces
- Lead go-to-market planning across the team, ensuring launches are well-orchestrated, cross-functional, and tied to measurable business outcomes
- Build and own the sales enablement strategy — defining what the sales team needs to win and ensuring the team delivers it at a high standard
- Establish a competitive intelligence function that systematically informs positioning and product roadmap decisions across the portfolio
- Lead, develop, and grow a multi-disciplinary team — setting direction, raising the bar, and building a culture of strategic rigor and accountability
- Work closely with the Head of Marketing and senior leadership to align product marketing priorities with broader business goals
Core Requirements
- 5+ years of experience in B2B product marketing, with at least 2 years in a senior leadership role managing multi-disciplinary teams
- Proven track record of building and scaling a product marketing function across a multi-product portfolio — not just a single product line
- Experience in cybersecurity, SaaS, or a technical B2B product category; a deep understanding of how security and IT buyers evaluate and purchase
- Strong strategic instincts on positioning, messaging, and category narrative — with the credibility to drive alignment across Product, Sales, and Marketing leadership
- Demonstrated ability to translate market, competitive, and customer insight into positioning and GTM decisions that move the business forward
- Skilled at leading cross-functional initiatives and influencing senior stakeholders without direct authority
- Analytical and outcome-driven — you define the right success metrics and hold the team accountable to them
- Fluency in English
Salary Range
- Gross Salary starting from 5,100 EUR/Month.
What We Offer
Innovate with industry leaders
Work alongside global experts to build world-leading cybersecurity tools, impacting millions of users around the world.
Learn & grow
Boost your skills via our extensive training programs (online and offline) & other resources. Benefit from mentorship and career-switch opportunities to grow within the company.
Work in a next-gen Cyber City office
Thrive in our bustling office, featuring ergonomic workspaces, modern meeting rooms, engaging events, and specialty coffee to fuel your day.
Hybrid work
Enjoy the flexibility with 3 office days and working from home for the remaining 2.
Work from anywhere
Recharge with a change of scenery – choose work from any location when you feel a need to power your creativity and drive.
Physical well-being
Boost your health with free-of-charge 24/7 gym access, onsite and online workouts, and consultations led by in-house Physical Well-Being experts.
Mental & emotional health
Nurture your mind with free psychologist consultations, dedicated mental health events, and premium access to top-rated wellness apps like Calm, Headspace, and Mindletic.
Premium healthcare
Receive private health insurance giving you peace of mind for your health needs.
Extra days off
Enjoy additional vacation days off as you grow with us. Plus, get extra days for sick leave, special occasions, or parenting needs.
Joyful moments – special treats
Celebrate life’s big moments with special gifts from us on your birthday, anniversary, and other major events, such as weddings or the arrival of a new family member.
Company events & team-building
Experience iconic Nord Security celebrations, team-buildings, and knowledge-sharing events, nurturing bonds that fuel our success.
Workation
Embark on a legendary company getaway abroad, filled with exciting activities, live concerts, engaging workshops, and epic time together.
Kindly refer to our Privacy Notice for Recruitment Candidates for comprehensive information regarding our data handling procedures throughout recruitment processes: https://bit.ly/40GWyjL
We expect all candidates to provide accurate and complete information during the recruitment process. While limited use of AI tools to refine application materials is acceptable, candidates remain fully responsible for ensuring that their submissions reflect their own qualifications, skills, and experience. Any failure to do so may negatively affect participation in the recruitment process. If broader AI assistance is allowed for a particular role or stage, we’ll let you know in advance.
By submitting your application, you acknowledge that it may be processed using automated tools for evaluation purposes. As part of our recruitment process, we may use an AI-based application review tool to help assess applications based on skills and experience relevant to the role. This technology is used to support - not replace - human decision-making, and every application is ultimately reviewed by a recruiter.
If you would like more information about how AI is used in this process or wish to exercise your rights under applicable data privacy laws, please contact us at [email protected]. Should you prefer to opt out of the automated evaluation, please submit your application directly to [email protected].
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The Company
What We Do
Nord Security is one of the world’s leading providers of digital security and privacy solutions for businesses and individuals. We are a home for advanced security solutions that share the Nord brand and values. Today, our products are used by millions of customers worldwide and praised by all the major cybersecurity experts and top media outlets. Since 2012, we have been creating and building award-winning products: NordVPN - the fastest VPN on the planet, built to protect your online traffic and privacy with next-generation encryption. NordLayer - an adaptive network access security solution for modern businesses, helping organizations to fulfill scaling and integration challenges. NordPass - a password manager designed with the user in mind, from simplicity to security. Built using zero-knowledge encryption. NordLocker - a powerful end-to-end encryption tool for safely storing and sharing files. Comes with secure cloud storage. Our community of cybersecurity experts, software developers, engineers, data analysts, and other tech professionals share one common goal – create a safe cyber future for everyone. Explore our open positions here: https://nordsecurity.com/careers Or refer a friend or colleague: https://nordsecurity.com/referrals Learn about our Privacy notice for recruitment candidates here: https://bit.ly/3mJFoAy
