Head of Marketing

Reposted 15 Days Ago
Be an Early Applicant
New York City, NY, USA
In-Office
250K-350K Annually
Senior level
Software
The Role
Lead and own end-to-end marketing: define positioning and brand, scale multi-channel demand generation (content, paid, CRO), drive qualified pipeline across verticals, optimize website, and hire/mentor a high-performing marketing team while partnering with product, sales, and leadership.
Summary Generated by Built In
About DualEntry

DualEntry is building the OS for finance.

Every business needs a financial system of record, yet the world's largest fintech market ($220B+) still runs on software from the 1990s. DualEntry's AI-native ERP automates accounting from data entry to close, so finance teams move faster, spend less and incur less risk.

In just 2 years we've raised $100M+ from Lightspeed, Khosla Ventures, Contrary and Google Ventures and earned the trust of customers from $5M ARR to publicly traded companies.

We hire outliers - people who have achieved difficult things, in their careers or beyond. You'll find leaders, colleagues who've competed at the highest levels of sport, performed on Broadway, trained with UFC champions and founded the country’s largest Python community.

 
Why This Role Matters Now

Where you'll create impact
  • Own the marketing function end-to-end, from strategy to execution

  • Build and grow our brand in the market, defining positioning and messaging

  • Drive consistent pipeline growth across key verticals

  • Create targeted content, run paid programs, and optimize our website

  • Generate qualified leads and accelerate buyers through the funnel

  • Lead, mentor, and grow a high-performing marketing team

  • Collaborate cross-functionally with product, sales, and leadership

What sets you up for success
  • Hardcore work ethic and high agency

  • 6+ years of senior marketing experience, preferably in high-growth startups

  • Experience scaling marketing through rapid growth phases (Series A → Series D)

  • Strong expertise in marketing strategy, brand development, and competitive positioning

  • Hands-on experience in multi-channel campaigns, demand generation, and content marketing

  • Excellent leadership, communication, and cross-functional collaboration skills

Why You’ll Thrive Here
  • Significant equity ownership in one of the top AI companies in the world

  • You’re joining early and will grow with DualEntry

  • Your feedback shapes the product directly

  • High-speed, high-trust environment with high expectations


Meet the team
  • Jan made sure we were the ones being understood. Owned marketing messaging, positioning, and voice. Redesigned the DualEntry website in her first 90 days. Also launched a bi-coastal NYC/SF campaign covering over 100+ billboards that lifted brand visibility and awareness.

  • Ana took the lead and owned the community and events at DualEntry from end to end. Thousands of attendees across 15+ events in 6 months. Dinners, roundtables, poker night and much more!

Compensation & Benefits
  • Equity: $100,000 - $130,000

  • Base Salary: $300,000 - $400,000

  • Medical, dental & vision insurance

  • One Medical membership

  • Mental health support (Talkspace)

  • Fertility & family-building support (Kindbody)

  • Virtual healthcare (Teladoc Health)

  • 401(k)

  • Commuter benefits

  • Learning & development budget for courses, certifications & language learning

  • Unlimited AI tokens

  • AI skills development & enablement

  • Visa & permanent residence sponsorship

  • Relocation support for employees moving to New York

  • Flexible PTO (27 days, including public holidays)

  • Collaborative, in-office culture with no bureaucracy

  • Snacks, drinks, team events & more

“We're not building a marketing team that follows the playbook. We're building the one people copy and study for years to come.”

Jan Abaza, Founding Product Marketing Manager at DualEntry

Skills Required

  • 6+ years of senior marketing experience, preferably in high-growth startups
  • Experience scaling marketing through rapid growth phases (Series A -> Series D)
  • Strong expertise in marketing strategy, brand development, and competitive positioning
  • Hands-on experience in multi-channel campaigns, demand generation, and content marketing
  • Experience with website optimization/CRO and paid programs
  • Excellent leadership, communication, and cross-functional collaboration skills
  • Hardcore work ethic and high agency
Am I A Good Fit?
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The Company
HQ: New York, NY

What We Do

DualEntry is the first ERP built AI-native from the ground up. You can close the books faster by automating 90% of manual tasks with DualEntry AI, freeing up time to focus on strategy and helping your business scale without adding to headcount. A one-person finance team? It's possible with DualEntry. Mid-market enterprises that have outgrown starter cloud and on-premise finance systems choose DualEntry to scale to IPO. You can handle multiple entities, multiple currencies, real-time reporting, and high transaction volumes on one customizable platform. Our customers range from enterprises with $5M in annual revenue to NYSE-listed businesses. DualEntry is based in New York City and was founded by two experienced entrepreneurs who previously built a $100M-revenue business. In October 2025 we announced a $90M Series A from Lightspeed Venture Partners, Khosla Ventures, and GV (Google Ventures).

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