Head of Marketing

Posted 2 Days Ago
Be an Early Applicant
New York, NY
Senior level
Software
The Role
The Head of Marketing will lead and execute RepeatMD’s marketing strategy, aligning with the CEO to drive growth, customer engagement, and brand presence in the aesthetics and wellness industry. Responsibilities include overseeing marketing operations, managing events, and leading a team of marketing professionals to achieve ambitious business goals.
Summary Generated by Built In

Our Story:

Unlocking the Ageless Revolution for Patients and Practices:

With 1.5 million users, over $1 billion in revenue, and ranking among the Top 200 apps globally, RepeatMD is leading the charge.

Fresh off our Series A, we're expanding into new verticals.

Today, as a B2B SaaS company in the Aesthetics and Wellness Industry, we proudly serve 3,000+ clients across all 50 states—and we're just getting started on going global.

We are looking for those who are passionate to join our mission!

Job Title: Head of Marketing

Job Type: Full-Time
Department: Marketing
Reports To: CEO
Salary Band: Executive $150,000 to $200,000
Bonus Eligible: Yes
Stock Options: Commensurate with the role
Job Status: Exempt
Approved Location(s): NYC Hybrid

About Us

At RepeatMD, we’re unlocking the Ageless Revolution for patients and practices. With 1.5 million users, over $1 billion in revenue generated for our clients, $100 million in-app revenue, and a spot among the Top 200 apps globally, we are leading the charge in transforming the Aesthetics and Wellness industry.

Fresh off our $50M Series A, we’re expanding into new verticals and scaling rapidly. Today, we proudly serve 3,000+ clients across all 50 states as a B2B SaaS powerhouse—and we’re just getting started on our global journey.

If you’re passionate, driven, and ready to make an impact, we’d love for you to join our mission!

About You

You are a seasoned marketing leader who thrives on execution and delivering results in high-growth SaaS environments. You excel at aligning strategies with a visionary CEO’s direction while taking full ownership of execution and outcomes. You’re a hands-on leader who knows how to prioritize, optimize resources, and lead cross-functional teams to achieve ambitious business goals.

You’re passionate about the details, from managing multimillion-dollar campaigns to running flawless events. You’re highly collaborative, data-driven, and organized, with a proven track record of scaling marketing efforts to drive growth and customer retention.

Most importantly, you’re excited to join a company where your leadership and execution will directly shape the future of the brand and its impact on the aesthetics and wellness industry.

About The Role

As the Head of Marketing, you will own the execution of RepeatMD’s marketing strategy, working closely with the CEO to bring the vision to life. You will oversee all aspects of marketing, including product marketing, content, branding, events, and demand generation, ensuring alignment with company goals.

This role is critical for driving growth, enhancing customer engagement, and building RepeatMD’s presence in the aesthetics and wellness space. You’ll also manage our CRO agency and take full ownership of events—whether in-person or virtual—from ideation to execution.

Key ResponsibilitiesLeadership & Strategic Execution

  • Partner with the CEO to translate vision and strategy into actionable marketing plans.
  • Drive collaboration across marketing functions (product marketing, branding, content, and demand generation).
  • Ensure that all marketing initiatives align with RepeatMD’s business objectives and growth goals.

Events Management

  • Take full ownership of all events, including:
    • In-person trade shows and conferences (e.g., AmSpa, TAS, VCS).
    • Sponsored events and partnerships.
    • Regional dinners and intimate networking events for key clients.
    • Virtual events such as webinars and product launches.
  • Oversee all aspects of event planning, including budgeting, logistics, creative direction, and post-event analysis.
  • Partner with sales and product teams to ensure events drive measurable outcomes, such as lead generation and client retention.

Marketing Operations

  • Manage the marketing tech stack, including CRM, automation, and analytics platforms, to ensure seamless operations and data-driven decision-making.
  • Develop and track KPIs to measure the effectiveness of marketing efforts and ensure ROI.
  • Collaborate with the CRO agency to optimize paid advertising spend and improve lead quality.

Team Management

  • Build, mentor, and lead a high-performing marketing team, including specialists in brand design, content, and video production.
  • Ensure clear ownership and accountability across all marketing functions.
  • Foster a culture of collaboration, innovation, and continuous improvement.

Content & Brand Alignment

  • Oversee the creation of compelling content that supports customer acquisition, engagement, and retention.
  • Ensure brand consistency across all channels, campaigns, and touchpoints.
  • Collaborate with the content manager and video editor to produce high-quality multimedia assets for product launches, thought leadership, and more.

Stakeholder Engagement

  • Act as the primary liaison between marketing and other departments, ensuring alignment on objectives.
  • Deliver regular updates and performance reports to the CEO and executive team.
  • Represent RepeatMD at industry events and conferences, as needed.

Key Requirements

  • Experience: 8+ years of marketing leadership experience in high-growth SaaS companies.
  • Proven Track Record: Demonstrated success in executing marketing strategies that drive ARR growth, customer retention, and brand awareness.
  • Event Management: Experience planning and executing large-scale events, as well as regional and virtual programs.
  • Technical Skills: Expertise in marketing automation tools (e.g., HubSpot), CRM platforms, and analytics tools.
  • Leadership: A hands-on approach to leading and mentoring teams, with a focus on accountability and results.
  • Collaboration: Exceptional ability to work cross-functionally and align stakeholders around common goals.
  • Communication: Strong presentation skills, with the ability to articulate ideas clearly to both internal and external audiences.

What We Offer

  • Competitive salary 
  • Employee Stock Option Plan
  • Medical, Dental, Vision, and 401k 
  • PTO
  • 12 weeks maternity and 4 weeks paternity leave (because we know that being a parent is the most important job you’ll ever have)
  • Annual performance reviews and professional development opportunities
  • Hybrid work model

Equal Opportunity Statement
RepeatMD is an Equal Opportunity Employer. We highly value diversity of thought and experience at our company and encourage people of all backgrounds, experiences, abilities, and perspectives to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or other protected characteristics.

RepeatMD is an Equal Opportunity Employer. We highly value diversity of thought and experience at our company and encourage people of all backgrounds, experiences, abilities and perspectives to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or other protected characteristics. 

The Company
HQ: New York, NY
120 Employees
Hybrid Workplace
Year Founded: 2021

What We Do

Our mission is to transform more patients' lives.
RepeatMD creates private label mobile rewards programs for health care providers, which includes a suite of patient engagement solutions to grow & sell more of their cash-based, high-margin services.
The mobile app allows providers to reward patients for visiting, educate patients, earn referrals, finance treatments, and manage the retention of patients.

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