Seeing beyond - future of medical technology
For more than 100 years, ZEISS medical technology has been driving progress in ophthalmology and microsurgery. In ophthalmology, our solutions help to maintain and improve people's vision at every stage of their lives. In microsurgery, our solutions enable targeted interventions on diseased tissue so that small and sensitive organs continue to function optimally.
Medical technology from ZEISS supports medical professionals in improving the lives of patients worldwide. The fact that our actions have a direct impact on people's well-being is what drives us every day.
Your RoleDevelop and implement a comprehensive and holistic marketing framework for neuro/spine surgery workflows
Create and oversee the execution of an annual strategic marketing plan
Launch new products and workflows across different markets and customer segments
Develop and implement a clinical marketing strategy
Design innovative multi-channel campaigns targeting healthcare professionals and beyond
Manage content creation and coordinate with external agencies
Define clear marketing KPIs, measure success, and foster cross-sector and cross-SBU collaboration
Academic degree in marketing, medicine, management or business administration, ideally complemented by an MBA
Solid work experience in marketing or customer-facing roles within medical markets
Deep understanding of B2B or medical marketing environments
First leadership experience and strong team and relationship orientation
Innovative open mindset, eager to advance from traditional to next-generation marketing approaches
Pragmatic executor with high work standards and willingness to travel up to 30% for international trade shows and customer visits
Fluent in English, both written and spoken; fluency in German is a strong advantage
Your ZEISS Recruiting Team:
Sabrina RiekerSimilar Jobs
What We Do
ZEISS is an internationally leading technology enterprise operating in the fields of optics and optoelectronics. In the previous fiscal year, the ZEISS Group generated annual revenue totaling 10 billion euros in its four segments Semiconductor Manufacturing Technology, Industrial Quality & Research, Medical Technology and Consumer Markets (status: 30 September 2023). With around 43,000 employees, ZEISS is active globally in almost 50 countries with around 30 production sites, 60 sales and service companies and 27 research and development facilities (status: 30 September 2023). Founded in 1846 in Jena, the company is headquartered in Oberkochen, Germany. The Carl Zeiss Foundation, one of the largest foundations in Germany committed to the promotion of science, is the sole owner of the holding company, Carl Zeiss AG. Data privacy: www.zeiss.com/data-protection Imprint: http://zeiss.com/publisher This is ZEISS's official LinkedIn account. It follows the ZEISS Netiquette: www.zeiss.com/netiquette









