Head of Marketing Design

Posted 8 Days Ago
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Auckland
In-Office
Senior level
Design • Appliances • Manufacturing
The Role
Lead the global marketing design function at Fisher & Paykel, managing a design team to ensure brand consistency and innovation across all marketing collateral.
Summary Generated by Built In

The Role

Fisher & Paykel is one of New Zealand's best-known brands, a global company with a strong heritage. Our New Zealand origins, curious nature and passion to develop products designed around people are core elements that make us unique. Driven by our brand values of being trusted, sustainably minded, innovative, generous and curious, as a team we take a collaborative approach, have a culture where ideas are heard, and are united in our leading goal to be the world's most human-centred, #1 home appliances brand.

We are entering an exciting new phase in the evolution of our luxury brand, as we expand our presence in Tāmaki Makaurau Auckland into a state-of-the-art three-site campus. Our Global HQ in Penrose, Distribution Centre in East Tāmaki and our world leading Global Experience Centre in the Grey Lynn.

Connected across the Auckland isthmus, our campus sites combine to tell the story of our people, our brand and our future legacy. These bespoke, purpose-built developments located strategically across the region will see Fisher & Paykel create a centre for excellence in appliance design and innovation in Aotearoa New Zealand.

Based at our current East Tāmaki Design Centre. We’re looking for an inspiring Head of Marketing Design to lead Fisher & Paykel’s global marketing design function.

This key leadership role will shape how our marketing campaigns come to life through exceptional creative — ensuring every design execution tells our story of human-centred innovation and connects emotionally with our audiences around the world.

You’ll lead a talented global design team responsible for delivering brand-aligned marketing collateral for three brands across digital and traditional media. You’ll oversee the implementation and evolution of our global design systems, ensuring every campaign and asset reflects appropriate brand aesthetic while driving creative efficiency and speed-to-market.

In this role, you’ll champion innovation — leveraging automation, AI, and our “ingredients” model to deliver effective marketing assets at scale without compromising brand integrity. With a strong partnership approach across Brand & Content, Digital, and wider Marketing, you’ll help embed best practice design workflows and foster collaboration across teams.

What You’ll Do

- Lead and inspire a high-performing global design team to deliver best-in-class creative across all marketing channels.

- Drive the evolution of our global design systems and creative processes for maximum efficiency and brand consistency.

- Collaborate with Brand & Content, Digital, and Production teams to deliver seamless end-to-end campaign execution.

- Champion the use of automation and AI tools to enhance design effectiveness and scalability.

- Mentor and develop designers, building deep capability in digital-first and system-led design.

- Ensure every output upholds our visual integrity, attention to detail, and storytelling excellence.

So that's the role. Who are you?

You’ll be a seasoned practitioner, with finely honed skills in digital and marketing design within client-side or agency environments. You will have proven success leading design systems and execution for premium or diverse brands.

A confident design thinker, you blend creativity with strategic and commercial understanding. You have deep expertise with Figma, Adobe Creative Suite, and experience implementing design systems that enable automation and brand consistency.

You’re also naturally curious — exploring emerging technologies and finding ways to integrate them into practical, scalable design workflows.

Collaborative and meticulous, you thrive on building relationships, solving problems, and elevating both creative and operational standards through your leadership.

What We Offer

We offer the rare opportunity to join a global organisation headquartered in New Zealand — one that celebrates creativity, innovation, and continuous learning.

Alongside a competitive salary and flexible working, you’ll enjoy our leading Whānau/Family Leave policy, comprehensive wellbeing benefits, product discounts, and genuine opportunities for career growth.

All this, backed by one of New Zealand’s most trusted and iconic brands — consistently recognised for design excellence and innovation year after year.

If you’re ready to lead the next evolution of marketing design at Fisher & Paykel — love to hear from you. Please include a cover letter, portfolio and CV with your application.

https://www.trustedbrands.co.nz/results/

From the grandest of ideas to the smallest of details, every day we're turning our passion into performance and improving life through good design.

#LI-CU1 #LI-HYBRID

Fisher & Paykel is an Equal Opportunity Employer.  Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, or other characteristics protected by law.

Top Skills

Adobe Creative Suite
AI
Automation
Figma
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The Company
Auckland
2,159 Employees
Year Founded: 1934

What We Do

Fisher & Paykel Appliances designs, manufactures & markets a range of innovative household appliances developed with a commitment to technology, design, user-friendliness & environmental awareness.

We have been designing products since 1934 & have grown into a global company operating in 50 countries, manufacturing in Thailand, Mexico, China and Italy. Our design heritage is founded on a pioneering spirit & a culture of curiosity that has challenged conventional appliance design to consistently deliver products tailored to human needs.

For us, legacy is about looking to the future while ensuring what we develop today is aligned to the fundamental principles of sustainable design. We are committed to ongoing research and development. Our culture is one of open innovation, which allows people to work collaboratively to find insights & ideas that connect with our customers & respect our planet.

Fisher & Paykel Appliances Ltd includes other subsidiary companies. Dynamic Cooking Systems Inc, in the USA specialises in outdoor & indoor cooking products some of which are now available in Australia & NZ, & Fisher & Paykel Italy specialises in European cooking products.

Privacy Policy: www.fisherpaykel.com/privacy

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