Head of Marketing & Communications

Reposted 8 Days Ago
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New Delhi, Delhi, IND
In-Office
Senior level
Aerospace • Defense
The Role
Leads ICEYE’s marketing and communications function in India, developing local strategy, brand positioning, campaigns, PR, events, thought leadership, executive communications, sales enablement, and partner marketing. The role targets defense, government, intelligence, and strategic audiences, while managing budgets, KPIs, agencies, stakeholder engagement, and localized global messaging. Initially an individual contributor, the role will build a local team and agency network while advising India leadership and the global CMO.
Summary Generated by Built In
Head of Marketing & Communications, India
  • Location: New Delhi, India

  • Department: Marketing & Communications

  • Reports to: Chief Marketing Officer

  • Employment type: Permanent

  • Workplace model: Hybrid – New Delhi office

  • Employment is subject to applicable security screening (incl. SUPO, where required)

Why this role matters

Build ICEYE's marketing and communications function in India building the sovereign ISR brand and go-to-market presence with defense, government, and strategic partners across India. This is a senior and yet hands-on role: you will set the local strategy, do the actual work, and over time - build the team and agency network, and act as the primary marketing and communications voice for ICEYE's India business, working in close partnership with the India team, the global CMO, and the wider Marketing & Communications organization.

Who We Are

ICEYE is the world leader in sovereign intelligence from space. We deliver persistent monitoring capabilities to detect and respond to changes in any location on Earth.

ICEYE owns the world’s largest and most advanced SAR (synthetic aperture radar) satellite constellation. To our customers we provide intelligence with unmatched quality, latency and revisit times, in any weather, day or night. To governments who choose to operate their own constellation we provide this proven capability as a sovereign system.

ICEYE-built constellations serve customers in defence and intelligence, environmental monitoring, insurance and emergency management. We enable fast decisions that contribute to a safer future.

Founded and headquartered in Finland, ICEYE operates globally with over 1000 employees across Europe, North America, the Middle East, and Asia-Pacific.

Your day-to-day responsibilities

  • Own marketing and communications strategy, execution, implementation for ICEYE India, across campaigns, brand positioning, and stakeholder engagement with national defense, security, and government priorities across India.

  • Build and lead the local marketing and communications function. Today, this will start with doing the work as an individual contributor. As we build - this will extend to and include managing agency and freelance partners and mentoring team members as the function grows.

  • Design and execute high-impact campaigns across PR, events, digital, social media, and thought leadership content that position ICEYE as the sovereign ISR partner of choice for India defense and government decision-makers.

  • Localize global messaging for the India market, overseeing media relations, press office operations, executive communications, and local social media presence.

  • Lead the planning and execution of strategic events, trade shows, customer workshops, and high-level engagement visits to ensure a strong brand presence.

  • Design a comprehensive communications strategy and build thought leadership positioning for ICEYE and its executives in India.

  • Develop localized sales enablement materials, collateral, briefings, and tools tailored to India defense, government, and intelligence audiences to support pipeline progression.

  • Build and execute trade and channel co-marketing initiatives with local partners, integrators, and industry associations in India.

  • Own the regional marketing budget, KPI reporting, and CRM/dashboard discipline, reporting outcomes to the local team and the global CMO.

  • Coordinate cross-functionally with global marketing, regional sales, and external Public Affairs/Government Relations agencies to align communications with institutional engagement priorities.

  • Act as a trusted advisor to the India team on brand, reputation, and stakeholder communications, and to the global CMO on regional market intelligence and narrative consistency.

What we're looking for

Must have:

  • 10+ years of marketing and/or communications experience, including senior or leadership experience

  • Ideally you have worked in B2G environment with campaigns in defense, aerospace, government, or the public sector in India

  • Strong written and verbal communication skills, with fluency in business English

  • Demonstrated experience building and leading a marketing/communications function, including managing budgets, agencies, and, where applicable, direct reports.

  • Track record of proactive, self-driven execution with measurable impact, strong conceptual skills, and comfort operating at both strategic and hands-on levels including as an individual contributor across design, copy, project management and more

  • Experience in trade and channel co-marketing, with the ability to build credibility with senior defense, government, and policy audiences.

  • Proven ability to collaborate and influence across diverse stakeholders, including global marketing, regional sales, executive leadership, and external agency partners.

  • Flexible, positive attitude with an entrepreneurial, hands-on drive, thriving in a fast-paced, agile growth environment.

Nice to have:

  • Experience in marketing or PR engagement with India defense entities.

  • Existing network among India defense, aerospace, and policy media

  • Experience working alongside Public Affairs or Government Relations agencies in India

  • Knowledge of New Space, Earth observation, or synthetic aperture radar (SAR)

  • Familiarity with India space-sector institutions.

Application Process
  • TA Screening (30 min)

  • Task Presentation and discussion

  • Hiring Manager Interview (60 min)

  • Local Team Interviews (60 min)

  • CMO Interview (30 min)

Working at ICEYE

At ICEYE, you’ll join a diverse and highly engaged team united by the ambition to make the impossible possible. As a global scale-up, we combine speed and ambition with the opportunity to take real ownership from day one. Your growth, wellbeing, and success are a priority, with continuous professional development, training opportunities, and a culture where collaboration is how we win.

How We Work (Our Values)

Make the impossible possible: We set ambitious goals and stay calm under pressure. We bring grit, optimism, and ownership when things get hard, and we keep moving until we find a way.

  • Be curious: Go deep, ask questions, listen carefully, and think critically. Understand the “why” behind decisions.

  • See the big picture: Stay close to what’s happening across the company so you can make better decisions. Consider how your work affects others.

  • Drive effective teamwork: Create psychological safety, invite different perspectives, and build inclusive teams. There are no bad questions.

  • Act as one team: We win together. We match tasks to the right owner and stay agile as priorities shift.

  • Have fun: What we do matters—and it should be enjoyable. Celebrate progress, take pride in results, and share the wins.

Benefits

Our benefits are designed to support your health and wellbeing, at work and beyond. We keep improving them based on employee feedback, and offerings vary by location. Talent Acquisition will confirm what applies for this role and location during the process.

 
Our Commitment to Diversity, Equity, and Inclusion

We want ICEYE to be a place where people can be themselves and do great work. Different backgrounds and perspectives make us stronger, which is why we work to create an environment where people feel included, respected, and able to speak up. Whatever your background, we want you to bring your authentic self to the table.

We’re committed to fair, inclusive hiring and equal opportunity. Everyone is welcome to apply. If you need any adjustments or support during the recruitment process, tell us—we’ll do our best to help.

Apply now to start your ICEYE journey, and help us continue to make the impossible possible together. Read more about ICEYE and working with us at iceye.com.

Skills Required

  • 10+ years of marketing and/or communications experience, including senior or leadership experience
  • Experience in a B2G environment, ideally with defense, aerospace, government, or public-sector campaigns in India
  • Strong written and verbal communication skills with fluency in business English
  • Experience building and leading a marketing or communications function
  • Experience managing budgets, agencies, and, where applicable, direct reports
  • Track record of proactive, self-driven execution with measurable impact
  • Strong conceptual skills and comfort working strategically and hands-on as an individual contributor
  • Experience across design, copy, and project management
  • Experience in trade and channel co-marketing
  • Ability to build credibility with senior defense, government, and policy audiences
  • Ability to collaborate and influence global marketing, regional sales, executive leadership, and external agency partners
  • Experience in marketing or PR engagement with Indian defense entities
  • Existing network among Indian defense, aerospace, and policy media
  • Experience working with Public Affairs or Government Relations agencies in India
  • Knowledge of New Space, Earth observation, or synthetic aperture radar
  • Familiarity with Indian space-sector institutions
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The Company
HQ: Espoo
500 Employees
Year Founded: 2015

What We Do

We are a fast-growing international New Space company with employees from over 45 countries united by the same values and vision. ICEYE delivers unmatched persistent monitoring capabilities for any location on earth. Owning the world’s largest synthetic-aperture radar (SAR) satellite constellation, we enable objective, data-driven decisions for customers in sectors such as insurance, natural catastrophe response and recovery, security, maritime monitoring and finance. Our data can be collected day or night, and even through cloud cover. We constantly search for new talent to push the technology limits and keep making the impossible possible. See our open positions and join us on this journey!

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