Head of Marketing and Communications

Posted 12 Days Ago
Be an Early Applicant
Parramatta, New South Wales, AUS
Hybrid
118K-147K Annually
Senior level
Edtech • Other • Professional Services
The Role
Lead strategy and delivery of integrated marketing and communications for the student union. Oversee digital platforms, social media, websites, analytics, brand and messaging. Manage a small specialist team, support student media, liaise with student leaders, university stakeholders and external partners, and ensure governance, compliance and reputational risk management.
Summary Generated by Built In
Job Description

  • Full-time senior leadership position.
  • Multiple campuses with flexible work arrangements.
  • Salary: $118,000 - $147,000 + 12% super

Lead integrated marketing and communications that amplify student voice and connect students to campus life.

The Opportunity
You will lead the strategic direction and delivery of marketing and communications for Western Sydney University Student Union, ensuring students are informed, engaged and represented across all channels.

You will develop and implement integrated marketing and communications strategies that strengthen organisational profile, support participation, and reflect a student-centred approach. This includes oversight of digital platforms, social media, website performance and analytics, ensuring accessibility, relevance and consistency of brand and messaging.

You will lead and develop a small specialist team, support autonomous student media and publications, and work closely with student leaders, university stakeholders and external partners to maximise reach and impact while managing governance, compliance and reputational risk.

What Success Looks Like:

  • Integrated marketing and communications strategies are delivered effectively across all channels.
  • Digital platforms and websites are accessible, current and engaging for students.
  • Social media channels build awareness, participation and community.
  • Student media is supported with appropriate governance and editorial independence.
  • Strong partnerships are maintained with students, staff and external stakeholders.

Please refer to the Position Description for full details.

About You

  • Tertiary qualifications in marketing, communications or a related discipline, with postgraduate study desirable.
  • Substantial experience developing and delivering marketing and communications strategies.
  • Demonstrated experience leading and developing teams in a collaborative environment.
  • Strong practical experience across digital platforms, content, social media and analytics.
  • Understanding of student-led or independent media and student-centred organisations.

Application Details

  • Position Enquiries: Direct to Cameron Faricy, Chief Executive Officer, WSU Student Union via [email protected]. Please include the job reference code REF1397X
  • Closing Date: 11:59pm, Sunday 21st June 2026
  • Working Rights: You must provide evidence of full-time working rights in Australia at application.
  • How to Apply: Please note that only applications submitted via the University’s online recruitment system will be considered. As part of your online application, you will be asked to respond to screening questions addressing the key qualifications, experiences and skills required for this position.

Belonging at Western
We are committed to substantive equality as outlined in our Equal Opportunity Policy. We actively encourage applications from Indigenous Australians, candidates of all gender identities and expressions, people of all abilities, and those from culturally and linguistically diverse backgrounds.

For Reasonable Adjustments during the application process, please contact [email protected].

About Western Sydney University Student Union
Western Sydney University Student Union (WSUSU) is a newly established, student-led not-for-profit organisation dedicated to enhancing student life across Western Sydney University campuses.

WSUSU delivers services, programs, advocacy and opportunities that support student wellbeing, engagement, representation and belonging. Working in partnership with students, University stakeholders and the broader community, the Union is focused on building an inclusive, vibrant and student-centred culture across the University’s diverse campus communities.

As a growing organisation in its establishment phase, WSUSU offers a unique opportunity to help shape systems, services and experiences that will have a lasting impact on the student community.

For the latest please visit our website and LinkedIn.

Skills Required

  • Tertiary qualifications in marketing, communications or a related discipline
  • Postgraduate study in a relevant field
  • Substantial experience developing and delivering marketing and communications strategies
  • Demonstrated experience leading and developing teams in a collaborative environment
  • Practical experience across digital platforms, content, social media and analytics
  • Understanding of student-led or independent media and student-centred organisations
  • Evidence of full-time working rights in Australia
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The Company
3,278 Employees

What We Do

Western Sydney University is a public research university based in Greater Western Sydney, Australia. It offers a wide range of undergraduate, postgraduate, and research degrees. The university is known for its commitment to student-centered learning, impactful research, and community engagement, consistently ranking among the top universities globally for its contributions to sustainable development and societal challenges.

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