Head of Marketing, Americas

Posted Yesterday
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New York, NY
200K-290K Annually
Senior level
Fintech • HR Tech • Insurance • Consulting
The Role
The Head of Marketing for the Americas at Oliver Wyman will lead the marketing function, execute integrated marketing strategies, manage day-to-day operations, inspire the marketing team, provide strategic advice to leadership, and oversee budget and initiatives. The role requires deep industry knowledge, excellent leadership skills, and high-performance team management to drive growth and enhance brand visibility.
Summary Generated by Built In

Company:Oliver Wyman

Description:

Oliver Wyman is a global leader in management consulting. With offices in 70 cities across 30 countries, Oliver Wyman combines deep industry knowledge with specialized expertise in strategy, operations, risk management, and organization transformation. The firm has more than 7,000 professionals around the world who work with clients to optimize their business, improve their operations and risk profile, and accelerate their organizational performance to seize the most attractive opportunities. Oliver Wyman’s thought leadership is evident in our agenda-setting books, white papers, research reports, and articles in the business press. Our clients are the CEOs and executive teams of the top Global 1000 companies.

Oliver Wyman is a business of Marsh McLennan [NYSE: MMC]. For more information, visit www.oliverwyman.com. Follow Oliver Wyman on X @OliverWyman.

What can you expect:

Oliver Wyman, a global leader in management consulting and a business of Marsh McLennan, is seeking a dynamic and seasoned professional to serve as the Head of Marketing for our Americas region. This is a key leadership role that will oversee the Marketing function in the Americas, shaping and executing Oliver Wyman’s integrated marketing strategy to help position the region for growth and profitability.

This leader will be a thought partner and advisor to the Americas OpCo and Leadership team by leveraging a deep understanding of the business to align regional priorities with innovative brand and go-to market strategies. It is a unique opportunity to work at the intersection of regional marketing leadership and global brand strategy to create new levers for growth, collaboration and meaningful change across the organization.

Keys to success will include pushing the bounds of marketing, creativity and collaboration to not only propel profitable business growth, but also capture the hearts and minds of our clients, colleagues and broader community. The includes strong collaboration across key Oliver Wyman functions, industries and capabilities and accountability for delivering results according to an agreed upon Marketing Plan and KPIs.

We will count on you to:

  • Architect and execute regional marketing strategies that span the entire marketing funnel from awareness to client relationship building in close partnership with the CMO, the Americas Region Head and the Americas Leadership Team

  • Oversee day-to-day marketing operations in the Americas, proactively identify new opportunities, and drive innovation in how Oliver Wyman shows up as a brand and achieves commercial success

  • Remain current on industry trends and market dynamics to inform decision-making and align with the strategic priorities within the region resulting in a comprehensive marketing strategy.

  • Lead and inspire the Americas marketing team so that they are aware of priorities, engaged and empowered to execute against them, constantly learning from each other and the market, and feel a valued part of the Oliver Wyman commercial core

  • Serve as a strategic advisor and confidant to the CMO, providing counsel, insights, and support on key global brand and marketing initiatives

  • Manage a regional budget and, in conjunction with Global Talent Management and Operations, define a service model and operational engine to fit the Americas business

  • Be a thought leader and partner to the Americas Leadership Team by leveraging a deep understanding of the business and the clients it serves

  • Collaborate and communicate effectively with internal and external stakeholders to build deep working relationships. Establish and maintain relationships with external agencies, medias and industry organizations

  • Build, lead, and mentor a regional marketing team, fostering a collaborative and high-performance culture

  • Set clear objectives, provide ongoing feedback, and support the professional growth of team members

  • Work closely with Americas’ leadership to align marketing efforts with business strategies and priorities, providing regular updates and insights on marketing performance

  • Lead and manage special projects and initiatives on behalf of the CMO, overseeing cross-functional teams and driving successful outcomes

  • When needed, represent the CMO and the marketing leadership team in meetings, presentations, and interactions with internal and external stakeholders

  • Foster a culture of excellence, innovation, and collaboration within the Americas marketing team and across the organization

What you need to have:

  • 15+ years of experience in professional services marketing with experience leading regional and global initiatives

  • Proven track record in brand management, digital marketing, content creation, and campaign execution.

  • Demonstrated ability to build and lead a high-performing team, with excellent leadership and interpersonal skills.

  • Highly analytical and data-driven, with a deep understanding of brand ROI and other measures of marketing value creation

  • Exceptional communication skills, with the ability to influence and collaborate across marketing’s centers of excellence and all levels of the organization

What makes you stand out:

  • Strategic thinker – Deep understanding of the business and an ability to think through client and business issues; able to connect business priorities with marketing strategy and tactics

  • Collaborator – Ability to work closely with leadership and integrated functions that affect Marketing’s ability to deliver impact

  • Results oriented – Proven track record in ensuring alignment on marketing priorities, creating a clear plan, and delivering on promises made

  • Strong interpersonal and communication skills – Ability to connect with the Americas leadership team and all colleagues throughout the organization; solid authority in large group communication

  • Strategic advisor mindset – Ability to inform and influence the Region Head and the ALT; ideally grounded in deep understanding of marketing best practices and competitive landscape

  • Trustworthiness and empathy – Considered a role model in building trust-based relationships across the firm and having strong EQ; particularly important for team going through a realignment transition

  • Proven marketing expertise – Proven track record in building brand and commercial opportunities through focus and alignment with business priorities, convening communities that matter, executing an agile marketing operation to be responsive to fast paced news cycle, and engaging key clients with high quality content and events that resonate

  • Innovator mindset – Proven track record of creating next generation marketing operations

Why join our team:

  • We help you be your best through professional development opportunities, interesting work and supportive leaders.

  • We foster a vibrant and inclusive culture where you can work with talented colleagues to create new solutions and have impact for colleagues, clients and communities.

  • Our scale enables us to provide a range of career opportunities, as well as benefits and rewards to enhance your well-being.

The applicable base salary range for this role is $200,000 - 290,000.

Please apply via the links provided as unsolicited email applications will not be captured.

The base pay offered will be determined on factors such as experience, skills, training, location, certifications, and education. Decisions will be determined on a case-by-case basis. In addition to the base salary, this position may be eligible for performance-based incentives.

We are excited to offer a competitive total rewards package which includes health and welfare benefits, tuition assistance, 401K savings and other retirement programs as well as employee assistance programs.

Marsh McLennan (NYSE: MMC) is the world’s leading professional services firm in the areas of risk, strategy and people. The Company’s more than 85,000 colleagues advise clients in over 130 countries. With annual revenue of $23 billion, Marsh McLennan helps clients navigate an increasingly dynamic and complex environment through four market-leading businesses. Marsh provides data-driven risk advisory services and insurance solutions to commercial and consumer clients. Guy Carpenter develops advanced risk, reinsurance and capital strategies that help clients grow profitably and pursue emerging opportunities. Mercer delivers advice and technology-driven solutions that help organizations redefine the world of work, reshape retirement and investment outcomes, and unlock health and well being for a changing workforce. Oliver Wyman serves as a critical strategic, economic and brand advisor to private sector and governmental clients. For more information, visit marshmclennan.com, or follow us on LinkedIn and X .

Marsh McLennan is committed to embracing a diverse, inclusive and flexible work environment. We aim to attract and retain the best people and embrace diversity of age background, disability, ethnic origin, family duties, gender orientation or expression, marital status, nationality, parental status, personal or social status, political affiliation, race, religion and beliefs, sex/gender, sexual orientation or expression, skin color, veteran status (including protected veterans), or any other characteristic protected by applicable law. If you have a need that requires accommodation, please let us know by contacting [email protected]

Marsh McLennan is committed to hybrid work, which includes the flexibility of working remotely and the collaboration, connections and professional development benefits of working together in the office. All Marsh McLennan colleagues are expected to be in their local office or working onsite with clients at least three days per week. Office-based teams will identify at least one “anchor day” per week on which their full team will be together in person.





The Company
HQ: New York, NY
78,000 Employees
On-site Workplace
Year Founded: 1871

What We Do

Marsh McLennan (NYSE: MMC) brings together nearly 78,000 experts in risk, strategy, and people across Marsh, Guy Carpenter, Mercer, and Oliver Wyman, serving clients in over 130 countries.

Marsh enables enterprise worldwide by helping clients manage risks, transforming uncertainty into opportunity.

Guy Carpenter helps clients grow profitably with reinsurance broking expertise, advisory services, and advanced analytics.

Mercer helps organizations advance the health, wealth, and careers of their most vital asset — their people.

Oliver Wyman’s expertise in strategy, operations, risk, and organization transformation changes what is possible for our clients, their industries, and society.

Together, we combine a unique range of capabilities to help our clients solve problems, seize opportunities, and build lasting success in increasingly complex operating environments.

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