Head of International Sales

Posted Yesterday
Be an Early Applicant
3 Locations
Remote
Expert/Leader
eCommerce • Hardware • Healthtech • Software
Our mission is to democratize medical imaging and improve healthcare access to support global health equity.
The Role
Leads international commercial growth across EMEA, APAC, LATAM, and other markets. Owns direct and distributor sales strategy, including partner selection, negotiation, onboarding, launch, sell-through, forecasting, training, performance management, and optimization. Oversees direct operations in the UK and Germany, determines market-entry models, builds the international sales organization, and collaborates cross-functionally to drive sustainable revenue growth. Requires extensive international medical device, SaaS, channel leadership, executive communication, and team development experience.
Summary Generated by Built In
Head Of International Sales (EMEA + APAC+ LATAM)Company Description

Butterfly Network, Inc. (NYSE: BFLY) is driving a digital revolution in ultrasound imaging and sensing with its proprietary Ultrasound-on-Chip™ semiconductor technology and software solutions. Butterfly first proved its technology in the point-of-care ultrasound market – commercializing the world’s first single-probe, whole-body portable ultrasound device, which is now on its best-selling, third-generation: Butterfly iQ3™. The Company combines its advanced hardware with cloud software and AI, an enterprise workflow solution (Compass AI™) and other offerings to drive adoption of affordable, accessible ultrasound. Butterfly also enables third-party development of imaging AI apps through Butterfly Garden™, its software development kit and AI partnership initiative. 

In addition to its medical imaging products, Butterfly Embedded™ is the Company’s Ultrasound-on-Chip™ licensing and co-development program designed to enable a new wave of ultrasound-enabled technologies across non-competitive healthcare markets and beyond. Through Butterfly Embedded™, partners can build and scale novel ultrasound applications powered by Butterfly’s proprietary semiconductor chip and software platform. Butterfly’s innovations have been recognized by Prix Galien USA, Fierce 50, TIME’s Best Inventions and Fast Company’s World Changing Ideas, among other achievements.

We’re a team of bold thinkers, problem-solvers, and innovators ready to shape the future of medical imaging. Let’s build something extraordinary together!

Job Description

The Head of International Sales will be a core member of the Butterfly Leadership Team and Executive Leadership Team, reporting to the Chief Excecutive Officer. This leader will own Butterfly’s commercial growth outside the US, leading direct and channel sales across EMEA, APAC, LATAM, and other priority international markets.

A primary focus will be building, scaling, and managing Butterfly’s global distribution network. This leader will own the full distributor lifecycle—from market prioritization and partner identification through negotiation, onboarding, launch, sell-through, and ongoing performance management.

Success will be measured by revenue growth and distributor productivity, not simply establishing partnerships. The Head of International Sales will ensure partners are positioned to succeed with clear go-to-market plans, training, pipeline and forecasting expectations, marketing support, and performance KPIs. They will maintain a rigorous operating cadence to drive demand, improve performance, and optimize or replace partnerships when needed.

This leader will also oversee Butterfly’s direct commercial presence, including the UK and Germany, and determine the right direct, distributor, or hybrid model by market. They will lead the international commercial team and partner closely with Sales Operations, Marketing, Professional Services, Finance, and Legal to build a repeatable model for entering and scaling international markets.

Additionally, the Head of International Sales will grow and lead our robust international sales team based across numerous markets and timezones. 

We are looking for an entrepreneurial, highly commercial leader who can open new markets, build high-value distribution partnerships, and turn those partnerships into sustainable revenue growth.

Qualifications

Baseline skills/experiences/attributes:

Sales & Distribution Leadership

  • 15+ years of Sales Leadership and/or Commercial Leadership experience, with significant experience leading international markets.
  • Demonstrated success building and scaling distributor and channel partner networks across multiple countries or regions.
  • Proven ability to identify, recruit, evaluate, negotiate with, onboard, and launch new distribution partners.
  • Track record of driving measurable sell-through and revenue growth through distributors, beyond simply signing or managing partner agreements.
  • Experience establishing distributor business plans, revenue targets, pipeline expectations, forecasting processes, KPIs, and performance management cadences.
  • Demonstrated ability to enable distributors through sales training, product education, marketing programs, demand generation, and joint customer engagement.
  • Experience managing underperforming distributors, including developing corrective action plans, renegotiating commercial arrangements, and transitioning to new partners when appropriate.
  • Ability to assess new markets and determine the appropriate commercial model, including direct, distributor, or hybrid approaches.
  • Previous healthcare/medical device sales experience, preferably with ultrasound equipment and/or highly transactional medical device sales.
  • 5+ years of field sales experience within the Medical Device industry.
  • Experience selling SaaS or cloud-based enterprise software; EMR and Healthcare IT sales experience preferred.
  • Ability to identify the key aspects of a potential opportunity, nurture opportunities through close, engage channel partners effectively, and manage customer relationships through long-term success.
  • Strong track record of using data, analytics, and commercial insights to make decisions and allocate resources.
  • Willingness to travel approximately 50% internationally, with overnight stays depending on geography and business needs.
  • Excellent verbal, presentation, and written communication skills, with executive presence and experience building C-suite relationships and confidently representing the value and capabilities of Butterfly’s products.
  • Proficiency with Salesforce or comparable CRM platforms and familiarity with business and analytical tools such as Tableau, Power BI, PowerPoint, and Excel.
  • Self-driven and highly accountable, with the perseverance to achieve ambitious goals in complex and evolving international markets.
  • Comfortable operating in an entrepreneurial, dynamic, and rapidly changing environment

People & Partner Leader

  • Collaborative, team-oriented leadership style with the ability to influence across functions and geographies.
  • Proven track record of hiring, developing, coaching, and retaining high-performing commercial teams.
  • Ability to lead geographically distributed sales teams and effectively escalate and support strategic opportunities.
  • Strong ability to build relationships with distributor owners, executives, sales leaders, and field teams, creating alignment and accountability at multiple levels of a partner organization.
  • Ability to create a high-performance culture across both Butterfly employees and external distribution partners.
  • Skilled at balancing strong partner relationships with clear commercial accountability, including having difficult performance conversations when required.
Language Requirement

Fluency in English is required. (Additional fluency in German is desirable but not a requirement.)

Location

This is a remote position based in The UK, Germany, or The Netherlands with up to 75% travel. 

Benefits and Perks
  • Competitive salaried compensation - we value our employees and show it 
  • Equity - we want every employee to be a stakeholder
  • The opportunity to build a revolutionary healthcare product and save millions of lives! 

For this role, we are only considering candidates who are legally authorized to work in either Germany, the UK, or The Netherlands who do not now or in the future require sponsorship for employment visa status.

Butterfly Network does not accept agency resumes.

Butterfly Network is an E-Verify Company. 

Butterfly Network is an equal opportunity employer.  Regardless of race, traits associated with race, color, ancestry, religion, gender, national origin, sexual orientation, age, citizenship, marital status, disability or Veteran status. All your information will be kept confidential according to EEO guidelines.



#KG-LI

#LI-KG

Skills Required

  • 15+ years of sales leadership and/or commercial leadership experience, including significant international market leadership
  • Demonstrated success building and scaling distributor and channel partner networks across multiple countries or regions
  • Experience identifying, recruiting, evaluating, negotiating with, onboarding, and launching distribution partners
  • Track record of driving measurable sell-through and revenue growth through distributors
  • Experience establishing distributor business plans, revenue targets, pipeline expectations, forecasting processes, KPIs, and performance cadences
  • Experience enabling distributors through sales training, product education, marketing programs, demand generation, and joint customer engagement
  • Experience managing underperforming distributors, including corrective action plans, renegotiation, and partner transitions
  • Ability to assess markets and determine direct, distributor, or hybrid commercial models
  • Previous healthcare or medical device sales experience
  • 5+ years of field sales experience within the medical device industry
  • Experience selling SaaS or cloud-based enterprise software
  • EMR and Healthcare IT sales experience
  • Ability to identify opportunities, nurture them through close, engage channel partners, and manage long-term customer relationships
  • Strong use of data, analytics, and commercial insights for decision-making and resource allocation
  • Willingness to travel approximately 50% internationally, with overnight stays as needed
  • Excellent verbal, presentation, and written communication skills with executive presence and C-suite relationship experience
  • Proficiency with Salesforce or comparable CRM platforms
  • Familiarity with Tableau, Power BI, PowerPoint, and Excel
  • Experience hiring, developing, coaching, and retaining high-performing commercial teams
  • Ability to lead geographically distributed sales teams
  • Ability to build relationships with distributor owners, executives, sales leaders, and field teams
  • Fluency in English
  • German fluency
  • Legally authorized to work in Germany, the UK, or the Netherlands without current or future employment visa sponsorship
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The Company
HQ: Burlington, MA
443 Employees
Year Founded: 2011

What We Do

We created the world’s first handheld, whole-body ultrasound probe: the Butterfly iQ. This innovative device reduces the cost of the traditional ultrasound system by miniaturizing it onto a single semiconductor silicon chip with our patented Ultrasound-on-Chip™ technology. We’ve paired our handheld probe with cloud-based software to create a true imaging solution—one that delivers vital information, in a variety of use cases, across multiple care settings. This information supports timely clinical decision-making and creates workflow improvements that help clinicians achieve better outcomes for the people in their care. Our Butterfly iQ and next-generation Butterfly iQ+ have received CE Mark and FDA clearance, and are being sold in hospitals and clinics in 20 countries around the world. In 2021, Butterfly began trading publicly on the NYSE. By joining Butterfly Network, you will be helping to transform the future of healthcare. Our team helps us maximize global impact, motivated by the idea that our products will impact the lives of millions, including the people they love.

Why Work With Us

Butterfly Network is made up of dreamers and visionaries who are actively building towards a world where everyone has access to state of the art healthcare without the burden of overwhelming cost. We believe moonshots are reality and strive every day to get a step closer to our mission of democratizing healthcare for all.

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