Head of Foodservice

Posted Yesterday
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New York, NY, USA
In-Office
185K-200K Annually
Senior level
Artificial Intelligence • Fintech • Financial Services
Build the AI operating system for the brands you see every day.
The Role
Lead Confido’s foodservice strategy across product roadmap development, customer discovery and implementations, training, customer success escalations, and go-to-market activities. Translate foodservice processes into product requirements, guide cross-functional teams, represent the company with customers and industry partners, and provide expertise on pricing, contracts, distributors, GPOs, deductions, trade planning, and forecasting.
Summary Generated by Built In

Confido is the AI infrastructure powering modern CPG — the platform that 200+ brands like OLIPOP, Simple Mills, Dr. Squatch, and Tropicana use to run everything from deductions to production planning. Finance, accounting, sales, and operations, unified in one system for the first time.

We're growing 5x year over year with a small team in New York City; the people who join now will shape the product, the culture, and the company itself.

If you want your work on shelves everywhere — and outsized ownership while you build — we'd love to meet you.

The Role

We’re hiring a Head of Foodservice to lead how Confido serves the channel. Foodservice brands often struggle to see who’s buying their products and connect that activity to what they’re owed and what they spend. You’ll help turn that visibility into automated order-to-cash, better trade planning, and recovered revenue – setting priorities with Product and Engineering, guiding our customer implementations, and shaping how Confido shows up in the foodservice market.

What You’ll Do

Product & Engineering

  • Shape the foodservice roadmap with Product and Engineering, and set business priorities, validate designs, and ensure we're solving the most important foodservice challenges

  • Turn foodservice processes into clear product requirements across integrations, pricing, billback validation, contracts and bids, GPO programs, accruals, and forecasting

  • Synthesize customer feedback and market intelligence into actionable product insights

Customers

  • Lead discovery and design sessions with foodservice brands, from AR and deductions teams to trade, sales, and operations leaders

  • Guide customers through foodservice implementation on Confido, and train brands on how to manage their foodservice business in the platform, from validating billbacks to planning spend

  • Act as the go-to foodservice expert and partner with Customer Success to shape QBR messaging and address escalations related to complex foodservice problems

Go-to-Market

  • Be Confido's voice in foodservice with customers, prospects, partners and at industry events

  • Collaborate with sales and marketing teams on discovery calls, deal support, content, and webinars

  • Track shifts in how brands, distributors, and GPOs price, plan and operate, and turn them into insights for the broader team

What You Bring

Must Have:

  • 7+ years of hands-on foodservice experience at a CPG manufacturer, broker, distributor or GPO, in trade, revenue management, sales operations, deductions or finance

  • Deep knowledge of foodservice pricing and contracts across distributors, operators and GPOs

  • Working knowledge of GPOs and foodservice management companies such as Compass/Foodbuy, Sodexo, Aramark/Avendra, Premier and HPSI

  • Strong cross-functional communicator, equally comfortable with a customer's finance lead, distributor partner, or product manager

  • Strategic thinker who can see where the foodservice channel is headed and how technology should change the way brands manage it

  • Ability to translate business processes into product requirements and work closely with engineers

  • Willingness to work at our NYC Headquarters 5 days a week

Nice to Have:

  • Functional expertise in a specific foodservice segment: Restaurants, K-12, College & University, Healthcare, Workplace Dining, Lodging, Travel & Recreation, Military & Government, etc.

  • Experience with foodservice TPM, contract management or deduction software

  • Familiarity with foodservice data sources such as distributor depletion reports, Meal Ticket, and CREST

🌴 Perks + Benefits
  • Equity — own a meaningful piece of the company you’re helping build

  • Fully paid health coverage through Aetna — we cover 100% of employee premiums

  • Top-tier dental and vision coverage through Guardian

  • Carrot Fertility Pro — comprehensive fertility and family-forming support

  • 12 weeks of paid parental leave

  • Unlimited PTO — plus regular 4-day holiday weekends we actually take

  • 401(k) through Vestwell

  • Paid relocation support — we’ll help you make the move to NYC

  • Fully equipped workspace from day one — laptop, monitor, keyboard, and a $200 stipend to personalize your setup

  • Team perks — catered Friday lunches, team dinners, and unlimited coffee + snacks featuring products from the brands we work with

Confido provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Skills Required

  • 7+ years of hands-on foodservice experience at a CPG manufacturer, broker, distributor, or GPO in trade, revenue management, sales operations, deductions, or finance
  • Deep knowledge of foodservice pricing and contracts across distributors, operators, and GPOs
  • Working knowledge of GPOs and foodservice management companies including Compass/Foodbuy, Sodexo, Aramark/Avendra, Premier, and HPSI
  • Strong cross-functional communication skills with finance, distributor, customer, and product stakeholders
  • Strategic understanding of foodservice channel trends and technology opportunities
  • Ability to translate business processes into product requirements and collaborate with engineers
  • Willingness to work at the New York City headquarters five days per week
  • Functional expertise in a specific foodservice segment such as restaurants, K-12, higher education, healthcare, workplace dining, lodging, travel and recreation, or military and government
  • Experience with foodservice TPM, contract management, or deduction software
  • Familiarity with foodservice data sources such as distributor depletion reports, Meal Ticket, and CREST

Confido Compensation & Benefits Highlights

  • Fair & Transparent Compensation — Pay is positioned toward the top of the market with clear salary bands, meaningful equity, and some roles citing performance bonuses. Relocation support and a day‑one setup stipend add to the total compensation picture.
  • Healthcare Strength — Company‑paid medical is highlighted with fully paid plan options through Aetna, plus comprehensive dental and vision via Guardian and listed mental‑health benefits. This points to strong coverage relative to many early‑stage packages.
  • Leave & Time Off Breadth — Unlimited PTO is paired with recurring four‑day company holiday weekends, with policy details consistently referenced across job listings. Some postings also describe paid parental leave.

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The Company
HQ: New York, NY
100 Employees
Year Founded: 2022

What We Do

CPG is a multi-trillion-dollar industry, but the path from factory to store shelf still runs on spreadsheets, emailed PDFs, and legacy systems held together with duct tape. Brands lose real time and money every day reconciling data, fighting retailer disputes, and coordinating across finance, sales, and supply chain. We're replacing that manual work with AI agents on a single intelligent platform — from cash application and deductions to demand forecasting, supply planning, and trade promotion management. It's working. We're the infrastructure behind 200+ brands, from OLIPOP to Simple Mills to Dr. Squatch, managing $40B+ in customer revenue, with 5x ARR growth. Backed by Insight Partners, Footwork, Y Combinator, and others.

Why Work With Us

You'll never wait for a performance review to get a raise or bonus you've earned. Ownership works the same way: trusted from day one to own things end to end. Need something to do your job better? You won't have to ask twice.

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Confido Offices

OnSite Workspace

We are on-site in Chelsea, New York.

Typical time on-site:
HQNew York Headquarters
Our company is in a trendy Chelsea neighborhood nearby plenty of restaurants, gyms, and bars.

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