Head of Brand Strategy - Old Navy

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Folsom, CA, USA
In-Office
320K-350K Annually
eCommerce • Fashion
The Role

About the RoleThe Head of Brand Strategy for Old Navy is responsible for helping establish the long-term strategic direction of Old Navy in partnership with the members of the Old Navy Leadership Team. This leader reports to the Chief Business and Strategy Officer with a dotted line reporting to the Old Navy brand President. This role is a key leader in strategic change initiatives to drive growth, develop business, brand, channel and product strategy and will drive new business development opportunities. As a key thought leader, this role brings together end-to-end strategies across functions. This role will help to formulate all aspects of Old Navy’s strategy from market & competitor research, planning, initiative management and business development activities. This leader manages members of the strategy team as they support and work with leaders across Old Navy. This leader also works collaboratively with Gap Inc. strategy teams to ensure that brand and functional strategies ladder and are executed.
Salary Range: $320,000- $350,000 USD
Employee pay will vary based on factors such as qualifications, experience, skill level, competencies and work location. We will meet minimum wage or minimum of the pay range (whichever is higher) based on city, county and state requirements.What You'll Do

  • This leader will be a member of the Old Navy Leadership Team and occupy a highly visible leadership position in the corporation and represent the strategic agenda of our senior-most leaders.

  • Develops long-range business strategy and annual operating plan at the enterprise level ensuring Old Navy brand strategy aligns with Gap Inc. business goals.

  • Articulates clear and compelling storylines that drive action.

  • Weaves enterprise agenda into divisional priorities and plans; Structures and monitors the work of multiple groups and projects.

  • Partners closely with Finance to drive the right strategic decisions and investments, including the annual planning process and works in partnership and as a trusted thought leader with the brand and function leaders to inform and influence business strategies (e.g., pricing, brand architecture, infrastructure, channels, new markets).

  • Develops and leads transformation efforts; Identifies and vets new business opportunities for Old Navy and architects/alliances/investments/acquisitions.

  • Drives innovation strategy by identifying emerging trends, fostering a culture of innovation, and implementing initiatives that enhance competitive advantage and business growth.

  • Develops and executes go-to-market strategies, ensuring successful product launches and market penetration, and aligning with overall business objectives.

  • Lead a team of Old Navy strategists while maintaining deep partnership with the community of strategists across the brands and function.

Who You Are

  • Strategy consulting and corporate strategy experience with deep knowledge of apparel, retail, customer and digital (or commiserate experience in consulting, corporate finance and investment banking).

  • Bachelor’s degree and MBA strongly preferred; demonstrated success in advancing and growing businesses globally.

  • Exceptional problem solving and analytical skills; ability to frame new, ambiguous and complex issues; able to generate insight through rigorous analysis.

  • Deep expertise in customer and market strategy.

  • Turnaround and transformation efforts, including business model innovation, operating systems development, large scale cost improvements, and organizational restructures and effectiveness.

  • Mergers and acquisition expertise including market research, prospect identification, due diligence, negotiation and post-merger/acquisition integration; experience with progressive and innovative consumer insights efforts.

  • Strong leadership abilities, including the ability to develop talent and build a high performing team; strong influence skills and ability to work successfully with peers; a true team player.

  • Ability to work effectively with senior executives, including Brand President and Board of Directors; strong communications and presentation skills; Desire and ability to work in a matrixed organization.

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The Company
Bristol
11,000 Employees
Year Founded: 1969

What We Do

In 1969, Don and Doris Fisher opened the first Gap store on Ocean Avenue in San Francisco. They wanted to make it easier to find a great pair of jeans, and they did. Their denim and records store was a hit, and it grew to become one of the world’s most iconic brands. Today we’re represented in more than 1400 stores in over 40 countries, and online. We have headquarters in New York, London, Shanghai, Tokyo, and, of course, San Francisco. Our unique aesthetic is optimistic cool, elevated American style. Our clothes are crafted with care, with focused attention to thoughtful design. We believe in staying true to our heritage while creating what’s next. Don and Doris Fisher always wanted to “do more than sell clothes.” They wanted to support the people who ran their company, to be active in their communities, and to have a positive impact on the world. Their vision helped transform retail, and we’re still following their lead. We stand for freedom and possibility for all; we champion diverse ideas that transcend generations, geographies and genders.

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