Head of B2C Content

Posted 3 Days Ago
Hiring Remotely in United States
Remote
Mid level
Security • Software • Cybersecurity • Data Privacy
The Role
The Head of Content will develop and execute a comprehensive content strategy for DeleteMe, overseeing the creation of content across platforms like social media and blogs, focused on cybersecurity and data privacy. Responsibilities include managing content calendars, producing original materials, collaborating with teams, analyzing performance metrics, and ensuring consistent brand messaging.
Summary Generated by Built In

Job Title: Head of Content


Location: Remote

Job Type: Full-Time

Department: Marketing


Position Overview:

The Head of Content will be responsible for developing and executing a comprehensive content strategy that aligns with DeleteMe’s brand and business goals. This role will oversee the creation of content across all platforms, including social media, blogs, video content, and PR stories. The ideal candidate will have a deep understanding of cybersecurity and data privacy, exceptional writing and storytelling skills, and experience in content creation that drives brand growth and engagement.


Key Responsibilities:

-Develop and manage a content calendar for all social media platforms, the company blog, email newsletters, and press releases.

-Write and produce compelling, original content on topics related to data privacy, cybersecurity, and personal security online.

-Collaborate with PR and marketing teams to create press materials and develop stories to push to the media.

-Create engaging video content for social channels and other platforms to educate and attract target audiences.

-Increase DeleteMe’s social media presence and engagement through strategic content distribution and community engagement.

-Analyze content performance metrics and refine strategies based on data-driven insights.

-Ensure consistent brand messaging and tone across all platforms.

-Stay current on industry trends, news, and emerging content platforms to continuously adapt and improve content strategies.


Qualifications:

-Proven experience in content strategy, writing, and storytelling with a focus on cybersecurity, data privacy, or technology-related topics.

-Strong knowledge of social media platforms and experience growing an online presence for a brand.

-Demonstrated experience in video production, from scripting to publishing, and knowledge of video editing tools.

-Excellent writing, editing, and proofreading skills.

-Ability to work cross-functionally with PR, social media, and marketing teams.

-Strong project management skills and the ability to meet tight deadlines.

-Understanding of SEO best practices and how to implement them into content creation.

-Bachelor’s degree in marketing, communications, journalism, or a related field.


Preferred:

-Experience in SaaS or tech industries.

-Knowledge of PR tactics and experience working with media outlets.

-Familiarity with content management systems (CMS) and video editing software.

The Company
Somerville, MA
101 Employees
On-site Workplace
Year Founded: 2011

What We Do

Your personal information is available for public consumption. This makes you–and the organization you work for–an easy target for abuses ranging from identity theft, robocalls, and spam texts to social engineering, and executive and employee threats. DeleteMe removes unwanted instances of personal information from online sources; making it simple for our customers to keep their personal data from being used and abused by others.

With over 35 Million individual pieces of data removed since 2010, DeleteMe is the category-defining market leader in the personal data removal space.

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