GTM Sales

Posted 2 Days Ago
Be an Early Applicant
Hiring Remotely in Vancouver, BC, CAN
In-Office or Remote
Junior
Other
The Role
Prospect and qualify companies hiring for support roles, run outbound campaigns across email/phone/LinkedIn, hold discovery conversations, book qualified meetings, hand off leads to sales, maintain CRM, and feed market insights back to Sales, Marketing, and Product.
Summary Generated by Built In

Wing Assistant is building the next generation of AI-enabled workforce solutions for growing businesses. We help companies get high-quality support across roles like executive assistance, admin support, customer support, sales support, recruiting support, operations support, and other business functions.

Our growth depends on a steady flow of qualified opportunities, and we are hiring a Go-to-Market Associate to help create them. This person will sit at the front line of our revenue motion: identifying companies with active hiring needs, reaching out with a compelling alternative to traditional hiring, and booking qualified meetings for our sales team.

This is a high-energy, high-ownership role for someone early in their career who wants to learn fast, build real outbound skills, and grow into bigger roles across sales, growth, revenue, or go-to-market strategy over time.

It is a great fit for someone who is competitive, well-organized, motivated by clear targets, and genuinely curious about how AI, remote talent, and global workforce solutions are changing the way companies build teams.

What You'll Do

    Generate Qualified Opportunities

    • Identify companies actively hiring for roles Wing can support, such as Executive Assistants, Admin Assistants, Customer Support, Sales Support, Recruiting Support, Operations Support, and other business support roles.
    • Use job postings, hiring signals, company growth signals, and account research to find strong-fit prospects.
    • Research target accounts to understand what they are hiring for, why they may need support, and where Wing could be a strong fit.
    • Reach out to prospective customers across email, phone, LinkedIn, and other outbound channels.
    • Run focused outbound campaigns around active hiring needs, operational pain points, and alternative workforce solutions.
    • Hold early discovery conversations to understand a prospect's hiring needs, pain points, urgency, and openness to remote talent or AI-enabled workforce solutions.
    • Communicate what Wing Assistant does and why it matters clearly enough to earn the next meeting.
    • Book qualified appointments with companies that have a clear hiring need, relevant business use case, or strong fit for Wing.
    • Turn Hiring Intent Into Conversations

      • Monitor companies that are posting roles Wing can service.
      • Understand what the company is likely trying to solve by hiring that role.
      • Position Wing as a faster, more flexible, and more scalable alternative to traditional hiring.
      • Educate prospects who may not have considered remote assistants, virtual assistants, offshore talent, or AI-enabled workforce support before.
      • Create curiosity with founders, executives, operators, HR leaders, recruiting teams, and department heads.
      • Support the Revenue Team

        • Work closely with the sales team to build and protect a healthy, well-qualified pipeline.
        • Hand off opportunities cleanly, with the context needed to move conversations forward.
        • Share key details from discovery calls, including the role the company is hiring for, their current hiring process, pain points, timing, budget signals, and decision-makers involved.
        • Keep activity, notes, and pipeline data accurate and current in our CRM.
        • Bring the Market Back In

          • Feed what you are hearing from prospects back to the Sales, Marketing, and Product teams.
          • Help refine messaging and outreach based on what is actually landing with companies.
          • Identify patterns in hiring demand, objections, industries, and roles where Wing is resonating.
          • Suggest new outbound angles based on job postings, hiring trends, and prospect conversations.

What We're Looking For

    Core Requirements

    • 1 to 4+ years in sales, appointment setting, cold calling, recruiting, staffing, lead generation, outbound marketing, growth, or a comparable role.
    • A real interest in go-to-market strategy, pipeline generation, and B2B growth.
    • Proven background in prospecting, cold calling, appointment setting, or high-volume outbound outreach.
    • Strong written and verbal communication; you can get to the point and make it compelling.
    • Comfort reaching out to companies that may not have considered remote assistants, virtual assistants, offshore talent, or AI-enabled workforce solutions before.
    • Strong research skills and the ability to turn hiring signals into relevant outbound messaging.
    • Strong organization and the resilience to keep going when a day does not go your way.
    • The drive that comes from chasing clear goals, activity metrics, and booked meeting targets.
    • The ability to run your own desk while still collaborating well across teams.
    • A genuine eagerness to learn the product, the market, and the craft of go-to-market execution quickly.
    •  

      Nice to Have

      • Exposure to staffing companies, recruiting firms, BPOs, outsourcing companies, virtual assistant companies, digital agent companies, or high-ticket professional services organizations.
      • Familiarity with CRM and sales engagement tools such as HubSpot, Salesforce, Outreach, Salesloft, Apollo, Instantly, Clay, Close, or LinkedIn Sales Navigator.
      • Familiarity with auto dialers, power dialers, cold calling workflows, and high-volume outbound systems.
      • Experience prospecting into founders, executives, operations leaders, HR leaders, recruiting teams, customer support leaders, sales leaders, or department heads.
      • Awareness of business support workflows such as executive assistance, admin support, sales support, customer support, recruiting coordination, inbox/calendar management, and back-office operations.

Skills Required

  • 1 to 4+ years in sales, appointment setting, cold calling, recruiting, staffing, lead generation, outbound marketing, growth, or comparable role
  • Interest in go-to-market strategy, pipeline generation, and B2B growth
  • Proven background in prospecting, cold calling, appointment setting, or high-volume outbound outreach
  • Strong written and verbal communication skills
  • Comfort reaching out to companies unfamiliar with remote assistants, offshore talent, or AI-enabled workforce solutions
  • Strong research skills and ability to convert hiring signals into outbound messaging
  • Strong organization, resilience, and goal-driven mindset focused on activity metrics and meeting targets
  • Ability to run your own desk while collaborating across teams
  • Eagerness to learn the product, market, and go-to-market craft quickly
  • Exposure to staffing, recruiting, BPOs, virtual assistant companies, or high-ticket professional services
  • Familiarity with CRMs and sales engagement tools (HubSpot, Salesforce, Outreach, Salesloft, Apollo, Instantly, Clay, Close, LinkedIn Sales Navigator)
  • Familiarity with auto dialers, power dialers, and high-volume outbound systems
  • Experience prospecting into founders, executives, operations, HR, recruiting, customer support, or sales leaders
  • Awareness of business support workflows (executive assistance, admin support, sales support, customer support, recruiting coordination, inbox/calendar management)
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The Company
HQ: Irvine, CA
431 Employees
Year Founded: 2018

What We Do

Wing provides SMBs, startups, and executives with top-tier remote talent to take over recurring work such as Social Media Management, Executive Assistance, Data Entry, Sales Calling, etc. Wing is your super affordable team member to whom you can delegate excess work while you do the important things to grow your business.

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