GTM Engineer

Posted 2 Days Ago
Hiring Remotely in USA
Remote
Mid level
AdTech
The Role
Build and maintain the technical infrastructure powering MNTN’s go-to-market motion. Responsibilities include lead routing, web form integrations, campaign automation, email deliverability, cross-system API integrations, AI-assisted workflows, trigger architecture, and SQL/BigQuery-based monitoring. The role diagnoses system failures, improves data quality, and partners with Marketing Operations to connect marketing, sales, and data platforms.
Summary Generated by Built In

At MNTN, we put our people first, full stop. This allows our company culture to be defined by our team members and their shared values, like trust, ambition, quality, radical honesty, and compassionate leadership. It’s why we all really love working for the Hardest Working Software in Television™ (and also why we were named one of Ad Age’s Best Places To Work in 2026.)

We pride ourselves on bringing unrivaled performance and simplicity to Connected TV advertising. Our self-serve technology makes running TV ads as easy as search and social, helping brands drive measurable conversions, revenue, site visits, and more. It’s what led MNTN to being named one of Fast Company's Most Innovative Companies in 2023. You can learn more about us and everything we do by visiting https://mountain.com/.

We’re committed to innovation that empowers, not replaces. At MNTN, AI is a tool for growth, enhancing efficiency while keeping a people-first approach. Our goal is to streamline workflows and drive new solutions—without compromising the human element that makes our company great.

So if wanting to do more, own more, and make a bigger impact comes naturally to you, then you may be the person we're looking for to join us in our next stage of growth.

At MNTN, we're looking for a GTM Engineer to join our Revenue Operations team. This role sits at the intersection of marketing operations and technical systems, owning the automation, integration, and infrastructure layer that powers our go-to-market motion. You'll partner closely with Marketing Ops to build and maintain the systems that route leads, power web forms, manage email deliverability, and connect our marketing stack end to end. It's a hands-on, build-and-fix role — less platform administration, more engineering applied to GTM systems.

What You'll Own

  • Lead routing logic — building, maintaining, and troubleshooting routing rules across Salesforce, LeanData, and adjacent systems
  • Web form infrastructure — integrations, API connections, and data flow from form submission through to CRM/MAP
  • Inflection workflow builds, campaign automation, and platform maintenance
  • Domain warming and email deliverability — technical setup and ongoing health monitoring across sending infrastructure
  • Cross-system integrations — connecting marketing, sales, and data platforms via APIs and automation tools
  • AI and automation as core infrastructure — building agentic workflows and AI-assisted tooling that reduce manual handoffs across lead qualification, enrichment, and routing
  • Data querying and reporting (SQL/BigQuery) to monitor system health, surface data quality issues, and inform workflow design
  • Diagnosing and fixing breakages across the GTM stack before they become revenue-impacting issues.
  • Trigger Architecture owning the signal and event logic that drives omnichannel touches in real time

What You Bring

  • 3+ years in marketing operations, GTM engineering, or a related technical ops role
  • Hands-on experience with marketing automation platforms (Marketo, HubSpot, or similar) and CRM systems (Salesforce)
  • Experience in building and maintaining large scale omnichannel campaigns with long lifecycles 
  • Working knowledge of APIs, webhooks, and integration/automation tools (e.g., Workato, Zapier, n8n, or custom scripting)
  • Experience with lead routing logic and tools (LeanData or equivalent)
  • Understanding of email deliverability fundamentals (SPF/DKIM/DMARC, domain warming, sender reputation)
  • Some experience with sales outreach tools such as Outreach.io, Nooks.ai, Salesloft etc. 
  • Comfortable working independently in ambiguous, fast-moving environments
  • Good working knowledge of AI tools and agentic workflows applied to GTM/marketing systems — you treat AI as a core part of how systems get built, not an add-on
  • SQL/BigQuery fluency, and comfort using data to guide workflow and system design decisions
  • Bonus: scripting (Python/JavaScript) and prior GTM/RevOps systems experience

About MNTN

Our recruiters will always reach out using an email address ending with @mountain.com OR @mntn.com. If you’re contacted by someone without that address and they mention a Reference Code (which we never use), then that ain’t us folks. Tell those trolls to take a hike–you’re waiting to climb a MNTN.

MNTN provides advertising software for brands to reach their audience across Connected TV, web, and mobile. MNTN Performance TV has redefined what it means to advertise on television, transforming Connected TV into a direct-response, performance marketing channel. Our web retargeting has been leveraged by thousands of top brands for over a decade, driving billions of dollars in revenue.

Our solutions give advertisers total transparency and complete control over their campaigns all with the fastest go-live in the industry. As a result, thousands of top brands have partnered with MNTN, including Tarte, Decked, and National University.

#LI-Remote

Skills Required

  • 3+ years of experience in marketing operations, GTM engineering, or a related technical operations role
  • Hands-on experience with marketing automation platforms such as Marketo or HubSpot
  • Experience with CRM systems such as Salesforce
  • Experience building and maintaining large-scale omnichannel campaigns with long lifecycles
  • Working knowledge of APIs, webhooks, and integration or automation tools such as Workato, Zapier, n8n, or custom scripting
  • Experience with lead routing logic and tools such as LeanData or equivalent
  • Understanding of email deliverability fundamentals, including SPF, DKIM, DMARC, domain warming, and sender reputation
  • Experience with sales outreach tools such as Outreach.io, Nooks.ai, or Salesloft
  • Ability to work independently in ambiguous, fast-moving environments
  • Working knowledge of AI tools and agentic workflows applied to GTM or marketing systems
  • SQL and BigQuery fluency
  • Scripting experience with Python or JavaScript
  • Prior GTM or revenue operations systems experience
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The Company
HQ: Austin, TX
405 Employees

What We Do

MNTN builds advertising software for brands to drive measurable conversions, revenue, site visits and more through the power of television. MNTN Performance TV is the world’s first and only Connected TV advertising platform optimized for direct-response marketing goals. It redefines what advertisers can do with television, giving them the power to tie performance directly to their TV campaigns.

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