GTM Engineer M/F

Posted 9 Days Ago
Be an Early Applicant
Paris, Île-de-France, FRA
Hybrid
40K-40K Annually
Entry level
Software
The Role
Design, build, and run AI-driven lead generation and outbound workflows. Create high-quality lead lists, automate capture/qualification and handoffs, run campaigns with no-code tools, and iterate to improve conversion alongside Sales, Revenue Ops, and Growth.
Summary Generated by Built In

Started in France in 2016, MyTraffic’s mission is to empower commerce professionals with the best location analytics and insights to make smarter decisions every day and design the best experiences in physical locations

We already serve more than 500 customers across multiple sectors — Retail, Real Estate, Cities, and Electric Vehicles (EV Connect) — all over Europe, helping them expand their businesses, analyze or predict investment performance, better understand customer behaviors, and benchmark results against competitors.

Backed by a €30M Series B fundraising round in November 2022 and strengthened by the strategic acquisition of Geoblink in January 2024, Mytraffic has become Europe’s leading location intelligence platform.

2026 will be a pivotal moment for Mytraffic. Joining us now means being part of a major transformation, as we launch an AI-powered product and redefine our go-to-market strategy around a strong Product-Led Growth approach. MyTraffic teams throughout project timelines, ensuring comprehensive and effective solutions.

📝Job Description : 
From day one, you’ll be coached by our Head of Lead Gen who will support your growth and help you ramp up quickly.
You’ll also be part of a real lead generation squad, working closely with two other Lead Gen to build and scale our prospecting machine together.


🌟 Be a key player in our AI-powered GTM transformation

We're rebuilding our Go-To-Market engine with automation, AI, and data. As a GTM Engineer, you'll be at the center of this effort, designing and running AI-driven workflows that generate free trials and qualified meetings for our AEs across Public and Retail segments, in France and Europe.

You'll work closely with Revenue Ops, Sales, and Growth to build targeted lead lists, automate outbound flows, and help define how B2B acquisition works at scale.
🔍 What you’ll Do: Build & Run

  • Work daily with AEs to sharpen targeting, sources, and personas

  • Build high-quality lead lists using Clay, LinkedIn Sales Navigator, HubSpot, and intent-based or ABM strategies

  • Build and run automated campaigns based on intent signals

  • Set up workflows for lead capture, qualification, and handoff to the right teams

  • Run outbound campaigns and automation for AEs

  • Experiment with tools like lemlist, n8n (or Make/Zapier), and AI to eliminate repetitive work

  • Continuously improve the lead gen engine from detection to conversion

  • Document and structure acquisition processes as we build them
    📖 What you’ll Learn

  • How to deploy a modern, scalable, AI-centric lead generation strategy

  • How to build and automate systems to generate, qualify, and route leads

  • Key B2B techniques like ABM, intent data, and behavioral scoring

  • How to drive real business impact in a fast-paced environment
    🫵 About you :

  • Curious, resourceful, and comfortable with digital tools

  • You love to test, automate, and iterate quickly

  • Understanding of B2B, sales cycles, and digital marketing

  • Comfortable working with data (Sheets/Excel, no-code tools, CRM, maybe even SQL)

  • Background in Growth or GTM (an internship is enough)

  • Analytical, detail-oriented, and results-driven

  • Bonus: familiarity with scraping, APIs, enrichment logic, or AI tools

  • You’re fluent in French and English
    🎁 What we offer :
    Joining our scale-up means:

  • Attractive Package : around 40K€

  • Full ownership: test fast, iterate freely, make a real impact

  • Work with a forward thinking team that values responsibility and innovation

  • Learn and grow on tools like Clay, Lemlist, Hubspot, GPT, Zapier & more

  • Build skills that are highly sought-after in today’s AI-powered B2B landscape

⚙️ The Recruitment Process

1️⃣ 30 min with Alex, Head of Lead Gen

2️⃣ Business Case

3️⃣ 45 min Values Interview

4️⃣ 30 min with Pauline, Chief Marketing Officer

Skills Required

  • Fluent in French and English
  • Background in Growth or GTM (an internship is enough)
  • Comfortable working with data (Sheets/Excel, no-code tools, CRM, maybe even SQL)
  • Understanding of B2B, sales cycles, and digital marketing
  • Experience building high-quality lead lists and ABM/intent strategies
  • Ability to build and run automated outbound campaigns and workflows
  • Comfortable testing, automating, iterating quickly; curious and resourceful
  • Analytical, detail-oriented, and results-driven
  • Familiarity with scraping, APIs, enrichment logic, or AI tools
Am I A Good Fit?
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The Company
HQ: Paris
147 Employees
Year Founded: 2016

What We Do

Mytraffic redefines the location intelligence category. Our SaaS platform provides easy access, precise and accurate data on any physical location in real-time in Europe. We support organizations in many different sectors (Retail, Real Estate, Consulting companies, Cities, Consumer Goods, Advertising etc.) to help them expand their businesses, increase the performance of managed assets, optimize marketing reach and benchmark their results with competition Our unique platform transforms multiple data sources into actionable insights (dynamic footfall, vehicle flow, visitor profiling) at scale, with respect to the strictest GDPR compliance rules. Mytraffic closed a €30 Million Series B funding in November 2022 with Axa Venture Partners, Alven and Kernel Investissements.

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