Growth Product Manager

Posted Yesterday
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San Francisco, CA, USA
Hybrid
175K-215K Annually
Senior level
Artificial Intelligence • Information Technology • Software
The Role
Lead end-to-end PLG funnel growth: identify drop-offs across web, CLI, and VS Code; design and run experiments (hypotheses, instrumentation, A/B tests); partner with engineering and design to measure and improve activation, onboarding, trial-to-paid conversion, and expansion.
Summary Generated by Built In
About CodeRabbit

CodeRabbit is an innovative research and development company focused on building extraordinarily productive human-machine collaboration systems. Our primary goal is to create the next generation of Gen AI-driven code reviewers: a symbiotic partnership between humans and advanced algorithms that significantly outperforms individual engineers. We combine language models with human ingenuity to push the boundaries of software development efficiency and quality.

The Role

This is a senior individual contributor role for someone who lives in the funnel. At our volume a 5% delta in onboarding completion or trial-to-paid conversion is a material business result. You will own the experimentation roadmap across acquisition, activation, and conversion, and you will be measured on moving those numbers. This is not a people-management role: you will lead through influence, data, and shipped experiments, partnering with engineering, design, and growth marketing.

What You Will Do

  • Own the PLG funnel end to end: activation, onboarding completion, trial-to-paid conversion, and expansion across web, CLI, and VS Code.

  • Identify the highest-leverage drop-off points through funnel analysis, then design and ship experiments to fix them.

  • Build and run a continuous experimentation program: hypotheses, instrumentation, A/B tests, and clear readouts on what won, what lost, and why.

  • Optimize across surfaces with their distinct dynamics: frictionless web signup, CLI auth and first-run experience, and VS Code install-to-active-use.

  • Improve onboarding for non-primary providers (GitLab and others), where activation has historically lagged the GitHub path.

  • Partner with engineering to instrument events properly so every funnel step is measurable.

  • Define and own North Star and input metrics, and make the tradeoffs visible to leadership.

What You Bring

  • 5 to 8 years in product management, with a meaningful stretch owning growth or PLG funnels.

  • A track record of measurable funnel wins: conversion lift, activation improvement, retention gains, with the numbers to back it.

  • Strong quantitative instinct: comfortable in SQL, amplitude or mixpanel class tools, and reasoning about statistical significance.

  • Experimentation rigor: you design clean tests, respect sample size, and resist shipping on vibes.

  • A developer-product sensibility: you understand why CLI, IDE, and web users behave differently.

  • Strong written communication and the ability to drive cross-functional work without authority.

Nice to Have

  • Experience with developer tools, devtools PLG, or technical audiences.

  • Familiarity with bottoms-up SaaS motions and self-serve to sales-assist handoffs.

  • Exposure to AI or code-adjacent products.

Two things worth deciding before you post this:

The metrics framing currently leans heavily on conversion and activation. If you also want this person owning CLI and VS Code monetization specifically (which has been on your plate), I can sharpen the "What You Will Do" section to call that out as a named charter rather than folding it into surfaces.

Also, do you want a comp band attached? You've used Bangalore Series B bands before, so I can drop one in if this is going to a recruiter or job board directly.

Skills Required

  • 5 to 8 years in product management with meaningful ownership of growth or PLG funnels
  • Proven track record of measurable funnel wins (conversion lift, activation, retention) with supporting metrics
  • Strong quantitative skills and comfort using SQL
  • Experience with analytics tools (Amplitude or Mixpanel class tools)
  • Experimentation rigor: design clean A/B tests, understand sample size and statistical significance
  • Developer-product sensibility and understanding of CLI, IDE (VS Code), and web user behaviors
  • Ability to partner with engineering to instrument events and ensure funnel measurability
  • Strong written communication and ability to drive cross-functional work without authority
  • Experience with developer tools, devtools PLG, or technical audiences
  • Familiarity with bottoms-up SaaS motions and self-serve to sales-assist handoffs
  • Exposure to AI or code-adjacent products
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The Company
HQ: Walnut Creek, California
74 Employees
Year Founded: 2023

What We Do

CodeRabbit is an innovative, AI-driven platform that transforms the way code reviews are done. It delivers context-aware, human-like reviews, improving code quality, reducing the time and effort required for thorough manual code reviews, and enabling teams to ship software faster. Trusted by over a thousand organizations, including The Economist, Life360, ConsumerAffairs, Hasura, and many more, to improve their code review workflow. CodeRabbit is SOC 2 Type 2, GDPR certified, and doesn't train on customer's proprietary code.

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