AppLovin makes technologies that help businesses of every size connect to their ideal customers. The company provides end-to-end software and AI solutions for businesses to reach, monetize and grow their global audiences. For more information about AppLovin, visit: www.applovin.com.
To deliver on this mission, our global team is composed of team members with life experiences, backgrounds, and perspectives that mirror our developers and customers around the world. At AppLovin, we are intentional about the team and culture we are building, seeking candidates who are outstanding in their own right and also demonstrate their support of others.
Fortune recognizes AppLovin as one of the Best Workplaces in the Bay Area, and the company has been a Certified Great Place to Work for the last four years (2021-2024). Check out the rest of our awards HERE.
The job is to drive advertisers to Axon through organic content. E-commerce is where we start, with Shopify operators and DTC founders. We will expand into apps, finance, lead generation, and beyond. Your scope grows with the platform.
Most B2B content fails. Newsletters get archived. Demo videos get skipped. Threads get scrolled past. We want a storyteller with taste and a point of view. AI tools are leverage to move faster, but the ideas, the calls, and the craft are yours. You experiment, kill what does not work, and double down on what does, regardless of format.
What you'll do:
- Figure out what content actually lands and ship it. Live tools, charts, videos, webinars, livestreams, podcasts, mini-sites, whatever wins. Pull from our first-party advertiser data, customer voices, the product roadmap, and the broader market.
- Share the work publicly. Post on X, LinkedIn, YouTube, podcasts, and wherever the audience lives. You are comfortable being the public face of what you ship.
- Set the cadence: ship every week, measure every week, prune every month.
What we're looking for
- You have built something that went viral. A tool that got passed around, a tweet that broke 10M views, a podcast that hit, a video that broke 1M, a Substack that scaled past 10k subs. You are a storyteller first.
- You can build from scratch on your own, and you also know how to partner with designers, researchers, and business development teams to amplify what you ship. Some weeks you will have a full team and budget. Others you will work solo or outsource. You scale your approach to what you have.
- You are obsessed with what builders are shipping right now. AI agents, indie tools, viral consumer apps, design-forward products. You know who is making them and why they are working.
- (BONUS): You are fluent in Claude Code and agentic AI tools. You build things with them — sites, tools, workflows, content. Not just chat with them.
Remote, with the option to anchor in NYC, LA, or Miami.
You will work directly with a founder of AppLovin
Skills Required
- Built a viral tool or content
- Ability to work independently and collaboratively
- Knowledge of current trends in AI and viral content
- Experience with various content formats (videos, podcasts, etc.)
What We Do
AppLovin is focused on enabling companies around the world to bring their ideas, products and content to more people - at massive global scale. When more of the right content connects with the right audience, growth is accelerated and industries expand. AppLovin creates this connection through its market leading technologies.
Why Work With Us
At our core, we are innovators focused on driving businesses forward with the most advanced technology that connects companies to their customers. We encourage our employees to take risks while constantly learning and optimizing through data-driven decisions. Join our team if you love taking initiative, ownership and driving success.
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