Growth Marketing & CRM Specialist

Posted 2 Days Ago
Be an Early Applicant
Cebu, Central Visayas, PHL
In-Office
Junior
Professional Services • Software • Consulting • Automation
The Role
The Growth Marketing & CRM Specialist will oversee the lead-to-conversion process, including running ad campaigns, managing CRM systems, and improving workflows to maximize conversion efficiency.
Summary Generated by Built In
Growth Marketing & CRM Specialist

(Marketing + Automation + Conversion Role)
Remote | Full-Time | US Hours (Pacific overlap)

The Role

If you enjoy running ads, fixing broken systems, and making sure leads actually convert — keep reading.

A lot of companies generate leads.
Very few turn them into customers consistently.

👉 That’s where you come in.

At Yokly, you’ll support one of our growing clients by owning the full lead-to-conversion journey — from first inquiry to booked call to enrolled customer. This is not just a marketing role. This is marketing + systems + operations combined.

If you’ve ever thought: “We’re getting leads… but something in the process is broken.” You’ll thrive here.


About Yokly

Yokly helps businesses scale by building teams, systems, and workflows that actually work. We don’t just provide talent — we help clients launch capacity, delegate outcomes, and automate everything.

What You’ll Own (Your Impact)
  • Faster response time to new leads
  • Higher quality and volume of inquiries
  • Improved conversion (lead → booked → customer)
  • Clean, organized CRM pipelines
  • Clear reporting and continuous optimization

What You’ll Do🔹 Growth Marketing (Primary)
  • Run and optimize Facebook / Instagram (Meta) ad campaigns
  • Test audiences, creatives, and offers
  • Track results and continuously improve performance
  • Maintain a simple monthly campaign plan
🔹 CRM & Lead Conversion (Primary)
  • Manage lead follow-ups (email, SMS, calls)
  • Build and improve GoHighLevel automations
  • Ensure every lead has a clear status and next step
  • Maintain pipeline accuracy (tags, notes, stages)
🔹 Operations & System Support (Secondary)
  • Support onboarding and scheduling workflows
  • Maintain organized tracking sheets and documentation
  • Ensure smooth handoffs between marketing and sales
🔹 Continuous Improvement
  • Identify bottlenecks in the funnel
  • Improve workflows, automations, and messaging
  • Deliver weekly updates + monthly performance reports

    Tools You’ll Use
    • GoHighLevel (CRM + automation)
    • Meta Ads Manager
    • Google Workspace (Docs/Sheets)
    • Basecamp
    • AI tools (ChatGPT, etc.)

    What Makes You a Great FitCore Requirements
    • 2+ years experience in:
      • Digital marketing / paid ads
      • CRM / marketing operations
      • Sales or lead conversion pipelines
    • Hands-on experience running Meta Ads
    • Strong English communication skills
    • Highly organized and detail-oriented
    Mindset
    • You think in systems, not just tasks
    • You care about conversion, not just traffic
    • You are proactive and solution-oriented
    • You can manage multiple moving parts independently
    Bonus
    • GoHighLevel experience
    • Experience with service-based or education businesses
    • Copywriting or campaign messaging experience

    Why This Role is Different

    Most marketing roles stop at generating leads. This role goes further.  You:

    • bring in leads
    • nurture them
    • and help convert them into paying customers

    👉 You don’t just “run ads.”
    👉 You make the entire funnel work.

    Skills Required

    • 2+ years experience in digital marketing/paid ads
    • 2+ years experience in CRM/marketing operations
    • 2+ years experience in sales or lead conversion pipelines
    • Hands-on experience running Meta Ads
    • Strong English communication skills
    • Highly organized and detail-oriented
    Am I A Good Fit?
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    Get Personalized Job Insights.
    Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

    The Company
    190 Employees
    Year Founded: 2019

    What We Do

    Yokly is a US-based Remote Operations Partner that provides managed remote teams and virtual assistants to help businesses delegate tasks, streamline operations, and automate workflows. The company specializes in administrative support, lead generation, creative services, and financial management. By offering structured, scalable solutions, Yokly enables entrepreneurs and enterprises to focus on growth and innovation while maintaining enterprise-grade security and operational efficiency.

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