Growth Marketing Channel Manager

Posted 3 Days Ago
Be an Early Applicant
Hiring Remotely in United States
Remote
130K-160K Annually
Senior level
Fintech
The Role
Own and optimize paid acquisition across TikTok, Meta, and Google channels; manage budgets, targeting, and bids to hit CPA/ROAS goals; run high-volume creative testing with Social and Creative teams; analyze performance to scale winners; improve tracking and attribution; build AI-native testing and execution strategies.
Summary Generated by Built In
About OnePay

OnePay is the consumer fintech trusted by millions of Americans to make money better.

Our financial system is broken. High fees, low rates, and too few ways to actually grow your money. We’re fixing it. And we’re moving fast.

We’re an all-in-one financial services platform that brings together banking, high-yield savings, credit cards, point-of-sale lending, investing, and crypto in one place. We also partner with employers, HCM providers, gig platforms, and others to deliver embedded financial services to millions of employees and frontline workers.

We’re backed by Walmart, the world’s largest retailer, and Ribbit Capital, one of fintech’s most respected investors, giving us rare scale, distribution, and the opportunity to build something truly category-defining.

But what really sets OnePay apart is how we move. Our customers don’t have time to wait… and neither do we. This place moves fast, and we’re looking for people who are:

  • Ready to run

  • Hungry and driven by urgency

  • Exceptional at what they do, with low ego

  • Comfortable operating in motion

The Role

As a Growth Marketing Channel Manager at OnePay, you will drive customer acquisition by owning paid social channels and scaling efficient growth across TikTok, Meta, and Google channels. You will:

  • Own day-to-day execution and optimization of paid campaigns across TikTok, Meta (Facebook and Instagram), and Google (UAC, Search, PMax, YouTube)

  • Manage budgets, targeting, and bidding strategies to drive efficient acquisition across CPA, ROAS, and conversion goals

  • Run high-volume creative testing in partnership with Social and Creative teams, rapidly iterating and scaling top-performing ads

  • Analyze campaign performance and take decisive action by scaling winners and optimizing or pausing underperforming campaigns

  • Collaborate with Operations, Analytics, and Growth teams to improve tracking, attribution, and full-funnel performance

  • Build AI native strategies for testing and execution

You Bring
  • 5+ years of experience in performance marketing, paid social, or growth marketing in a B2C or fintech environment

  • Hands-on experience managing and scaling campaigns across Paid Social and Google Platforms

  • Strong analytical skills with experience optimizing toward CPA, ROAS, and conversion metrics

  • Proven ability to run structured creative testing and translate insights into scalable growth strategies

  • Experience working cross-functionally with analytics, product, and creative teams

  • AI fluency in daily workflows

  • Drive and proactivity – everyone here is a builder and executor

What We Offer
  • Competitive base salary, stock options, and health benefits from Day 1

  • 401(k) plan with company match

  • Remote-friendly (US), flexible time off (FTO), and opportunities for growth

  • A high-growth, mission-driven, inclusive culture where your work has real impact

Standard Interview Process
  • Initial Interview with Talent Partner

  • Technical or Hiring Manager Interview

  • Team Interview

  • Executive Interview

  • Offer!

Equal Employment Opportunity

To build technology and products that are used and loved by people and solve real-world problems, we need to build a team with many different perspectives and experiences. We are an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We encourage candidates from all backgrounds to apply. Applicants in need of special assistance or accommodation during the interview process or in accessing our website may contact us at [email protected].

Skills Required

  • 5+ years experience in performance marketing, paid social, or growth marketing in B2C or fintech environments
  • Hands-on experience managing and scaling campaigns across Paid Social and Google platforms (UAC, Search, PMax, YouTube)
  • Strong analytical skills with experience optimizing toward CPA, ROAS, and conversion metrics
  • Proven ability to run structured creative testing and translate insights into scalable growth strategies
  • Experience working cross-functionally with analytics, product, and creative teams
  • AI fluency in daily workflows and building AI-native strategies
  • Drive, proactivity, and ability to execute in a fast-moving environment

OnePay Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about OnePay and has not been reviewed or approved by OnePay.

  • Fair & Transparent Compensation Pay is considered competitive and has shown recent improvement, aligning with market-level ranges cited for several roles. Feedback suggests overall pay is solid relative to comparable fintech employers.
  • Healthcare Strength Health benefits from Day 1 and descriptions of “Cadillac” plans indicate strong medical coverage. Feedback suggests immediate eligibility and plan quality form a robust healthcare baseline.
  • Leave & Time Off Breadth Flexible PTO/sick time and generous parental leave are highlighted as part of the core package. Feedback suggests time-off breadth supports work-life balance in a remote-first context.

OnePay Insights

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The Company
HQ: New York, NY
350 Employees
Year Founded: 2023

What We Do

We're on a mission to help people achieve financial progress. We're seeking team members who are hungry, humble, and honest to help us build simple solutions for people to save, spend, and grow their money — all in one place. Here you’ll have the opportunity to challenge the status quo with proven leaders in fintech, banking, consumer products, and tech. One is backed by Walmart and Ribbit Capital. Learn more about us at www.one.app. Follow for the latest news and updates on employee life. One card is issued by Coastal Community Bank pursuant to licensing by Mastercard® International.

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