Growth Marketing Campaigns Associate

Posted 5 Days Ago
New York, NY
70K-80K Annually
Junior
Healthtech
The Role
The Growth Marketing Campaigns Associate will manage and execute marketing campaigns aimed at driving member acquisition and engagement, analyze performance metrics, conduct A/B testing, collaborate with teams, and communicate results to stakeholders.
Summary Generated by Built In

Thank you for considering Progyny!

Progyny is seeking a Growth Marketing Campaigns Associate who will manage and execute end-to-end production of marketing campaigns to drive member acquisition and engagement.  

What you’ll do... 

  • Manage the end-to-end production process for email campaigns and push notifications  
  • Develop and implement growth marketing campaigns (email, push) that align with business KPIs and drive member acquisition. 
  • Analyze and monitor campaign performance metrics, providing actionable insights and recommendations for continuous improvement. 
  • Conduct A/B testing to optimize campaigns and improve overall performance. 
  • Collaborate with cross-functional teams to ensure campaigns are integrated with other marketing and product initiatives. 
  • Communicate campaign updates and results with stakeholders. 
  • Identify and troubleshoot technical issues related to marketing campaigns. 
  • Solicit requirements, specifications, and assets from business analysts for email campaigns. 

About you... 

  • 2-4 years B2C marketing experience 
  • Must have experience creating campaigns in SFMC, Braze or Marketo type marketing platforms  
  • Strong abilities in problem-solving, project management skills and highly organized 
  • Experience with quality assurance processes + extreme attention to detail 
  • Track record of executing growth campaigns (email and push) in a fast-paced environment with a high-degree of accuracy  
  • Ability to work under pressure, meet deadlines, and manage multiple projects simultaneously. 
  • Proficiency in Excel, with an interest in and ability to perform data analysis. 

About Progyny:

Progyny is a transformative fertility, family building and women’s health benefits solution, trusted by the nation’s leading employers, health plans and benefits purchasers. We envision a world where everyone can realize dreams of family and ideal health. Our outcomes prove that comprehensive, inclusive and intentionally designed solutions simultaneously benefit employers, patients and physicians.

Our benefits solution empowers patients with concierge support, coaching, education, and digital tools; provides access to a premier network of fertility and women's health specialists who use the latest science and technologies; drives optimal clinical outcomes; and reduces healthcare costs. 

Our mission is to empower healthier, supported journeys through transformative fertility, family building and women’s health benefits. 

Headquartered in New York City, Progyny has been recognized for its leadership and growth as a TIME100 Most Influential Company, CNBC Disruptor 50, Modern Healthcare's Best Places to Work in Healthcare, Forbes' Best Employers, Financial Times Fastest Growing Companies, Inc. 5000, Inc. Power Partners, and Crain's Fast 50 for NYC. For more information, visit www.progyny.com.

Our perks: 

  • Family friendly benefits: Paid family and parental leave, fertility and family building benefits (including egg freezing, IVF, and adoption support), family care fund and Parents’ Employee Resource Group 
  • Health, dental, vision and life insurance options for employees and family 
  • Free in-person, virtual and text-based mental health and wellness support
  • Paid time off, including vacation, sick leave, personal days and summer flex time 
  • Company equity 
  • Bonus program 
  • 401(k) plan with company match
  • Access to on-demand legal and financial advice
  • Company social events 
  • Flex days (3 days a week in the office) and onsite meals and snacks for employees reporting into our NY office

In compliance with New York City's Wage Transparency Law, the annual salary [wage] range for NYC-based applicants is: $70,000 - $80,000. There are a variety of factors that go into determining a salary range, including but not limited to external market benchmark data, geographic location, and years of experience sought/required. Progyny offers a total compensation package comprised of base salary, cash bonus, and equity. 

Progyny is proud to be an Equal Opportunity and Affirmative Action employer. We respect and seek to empower each individual and support the diverse cultures, perspectives, skills and experiences within our workforce. All qualified applicants will receive consideration for employment without regard to race, creed, color, religion, sex, sexual orientation, gender identity or expression, national origin, disability, age, genetic information, marital status, pregnancy or related condition, status as a protected veteran, criminal history consistent with legal requirements or any other basis protected by law.

If you are an individual with a disability and need assistance or an accommodation during the recruiting process, please send an e-mail to [email protected].

#LI-EH1

The Company
New York, New York
615 Employees
On-site Workplace
Year Founded: 2008

What We Do

Progyny (Nasdaq: PGNY) is a transformative fertility, family building and women’s health benefits solution, trusted by the nation’s leading employers, health plans and benefit purchasers. We envision a world where everyone can realize their dreams of family and ideal health. Our outcomes prove that comprehensive, inclusive, and intentionally designed solutions simultaneously benefit employers, patients and physicians.

Our benefits solution empowers patients with concierge support, coaching, education, and digital tools; provides access to a premier network of fertility and women's health specialists who use the latest science and technologies; drives optimal clinical outcomes; and reduces healthcare costs.

Headquartered in New York City, Progyny has been recognized for its leadership and growth as a TIME100 Most Influential Company, CNBC Disruptor 50, Modern Healthcare's Best Places to Work in Healthcare, Forbes' Best Employers, Financial Times Fastest Growing Companies, Inc. 5000, Inc. Power Partners, and Crain's Fast 50 for NYC. For more information, visit www.progyny.com

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