Growth Marketing Associate

Posted 21 Days Ago
New York, NY, USA
In-Office
90K-120K Annually
Junior
Artificial Intelligence • Information Technology • Software
IT Service Mgmt is about to be redefined. We're building the engine for the next generation of enterprise IT technology.
The Role

We're hiring a Growth Marketing Associate to be the execution engine behind our go-to-market. This is a generalist role for someone early in their career who wants range: you'll write the LinkedIn post, work the room at the field event you planned, build the landing page, and pull the numbers afterward — often in the same week.


Our buyers are senior IT and service leaders (Heads of IT, Service Ops, CIOs) at large enterprises, and you'll help us reach them in ways that feel less like enterprise software marketing and more like something people actually want to read. You'll get direction on what matters; how it gets done is largely yours.


Responsibilities

  • Write a high volume of original copy across LinkedIn, Instagram, email and the website — and hold a consistent voice across all of it.

  • Own field marketing end to end: plan and run dinners, conferences and customer events, from venue and invite list through follow-up.

  • Partner with sales on outbound and ABM campaigns, building the assets and sequences that warm target accounts ahead of first touch.

  • Learn the product well enough to explain it in your own words, and turn it into a story an IT leader finds compelling.

  • Track what's working across every channel and campaign, and be honest about what isn't.

  • Kill underperforming ideas fast and reallocate. We'd rather run ten experiments than perfect one.

Qualifications

  • 1–2 years in marketing.

  • A genuinely strong writer with range — you can move between a punchy social post and a longer, more detailed piece without losing the voice.

  • Personable and quick to connect. You can work a room at a customer dinner or conference booth, start a conversation with a stranger, and leave them wanting to talk to us again.

  • Exceptional attention to detail. Event logistics, campaign QA and copy proofing all live with you.

  • Self-directed. You take an ambiguous goal and come back with work, not a list of questions.

  • Curious about how things work under the hood. You don't need a technical background — you need to want to understand what we've built well enough to explain it to someone else.

  • Analytical instincts: comfortable in a spreadsheet or dashboard, and able to reach a decision from the numbers.

  • Comfort working in a fast-paced startup where priorities shift week to week.

What we offer

  • Unusual scope for an early-career role — you'll own real channels and see your work in market within days.

  • A culture that values craftsmanship, autonomy and doing things properly.

  • Competitive compensation, equity and benefits package.

  • Work from our office by Penn Station, where you'll be side-by-side with the founding team in a supportive, collaborative setting. Our team works on-site five days a week, growing and building together, and you can't beat the commute — nearly every subway line, plus LIRR, NJ Transit and Amtrak, arrive at the door. This role also includes travel to events as the business requires.

As an equal opportunity employer, we don't tolerate discrimination or harassment of any kind. Whether that's based on race, ethnicity, age, gender identity, citizenship, religion, sexual orientation, disability, pregnancy, veteran status or any other protected characteristic as outlined by federal, state or local laws. The reasonably estimated yearly compensation for this role is: $90-$120k USD.

Skills Required

  • 1-2 years of marketing experience
  • Experience including field marketing or demand generation at a B2B company
  • Strong writing ability across social posts and longer technical narratives
  • Personable and able to connect with customers at dinners, conferences, and booths
  • Exceptional attention to detail
  • Self-directed approach to ambiguous goals
  • Technical grounding through a computer science or engineering background, technical coursework, or experience at a technical company
  • Comfort using spreadsheets or dashboards and making decisions from data
  • Comfort working in a fast-paced startup environment with shifting priorities

Standard Template Labs Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Standard Template Labs and has not been reviewed or approved by Standard Template Labs.

  • Equity Value & Accessibility — Roles consistently highlight company equity and a generous options package as core to total compensation. Job materials frame offers as “competitive compensation, equity, and benefits.”
  • Healthcare Strength — Medical, dental, and vision insurance are explicitly listed as part of the package. Built In’s profile presents these as standard, company-provided coverage.
  • Leave & Time Off Breadth — Paid holidays and an unlimited PTO policy are called out among benefits. These time‑off elements signal breadth beyond basic statutory leave.

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The Company
HQ: New York, NY
25 Employees
Year Founded: 2025

What We Do

We’re on a mission to reinvent IT Service Management from the ground up. In an industry dominated by outdated, bloated tools, we believe it’s time for a clean slate — modern, efficient, and built with the end-user in mind. Our goal is to create software that teams actually want to use — tools that accelerate productivity instead of slowing it down. With deep product expertise, strong backing, and a bold vision, we’re building a next-generation ITSM platform designed for the way companies work today and tomorrow. No legacy baggage. No compromises. Just smart, scalable, high-performance software that redefines what IT service can be.

Why Work With Us

Backed by leading investors, we're leveraging AI, graph-based architecture, and exceptional design to transform how enterprises manage and engage with their technology ecosystems.

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