TL;DR - We’re looking for a Growth Marketer, who is performance-obsessed, product-loving, and data-enabled, to help Lovable scale to the moon! You’ll run the full funnel - from “heard about it on Youtube” to “can’t live without Lovable”. This is a super high-impact role for someone who thrives in a fast-paced, AI-native environment, knows CAC from LTV in their sleep, and wants to build the most Lovable growth engine in SaaS ever.
Why Lovable?Lovable lets anyone and everyone build software with plain English. From solopreneurs to Fortune 100 teams, millions of people use Lovable to transform raw ideas into real products - fast. We are at the forefront of a foundational shift in software creation, which means you have an unprecedented opportunity to change the way the digital world works. Over 2 million people in 200+ countries already use Lovable to launch businesses, automate work, and bring their ideas to life. And we’re just getting started.
We’re a small, talent-dense team building a generation-defining company from Stockholm. We value extreme ownership, high velocity and low-ego collaboration. We seek out people who care deeply, ship fast, and are eager to make a dent in the world.
What we’re looking for3-5+ years of experience in growth, performance, or lifecycle marketing at a high-growth SaaS or subscription business
Ran multi-channel paid campaigns with healthy ROI and rapid experimentation
Strong chops in lifecycle/email/CRM — and how to personalize it at scale
Fluent in CAC, LTV, payback, and funnel metrics, and know how to make them tell a story
Experience supporting PLG initiatives through marketing collabs
Creative eye and high taste: you know what great design looks like and push creative strategy to its limits
Resourceful and scrappy, from recording your own ads to hacking together AI tools, your single focus is making it happen
Clear communicator, fast executor, and sharp strategist
Bonus: You’ve worked with AI-native or builder/creator-focused products
Double Bonus: You’ve used Lovable and have ideas brewing already!
In one sentence: Lead end-to-end growth strategy across paid and organic acquisition, lifecycle marketing, and product-led growth.
Own and scale the growth engine; across paid, lifecycle, and product; to drive compounding user and revenue growth
Run paid performance across Meta, Google, TikTok, and emerging platforms - testing relentlessly and optimizing for ROI and scale
Build high-converting lifecycle programs (email and in-app) to drive activation, monetization, engagement, retention, and expansion
Partner with product teams to unlock PLG opportunities: onboarding flows, upsell nudges, referral programs, you name it
Test, learn, repeat - design and analyze A/B tests across the entire user journey, from ad click to annual renewal
Operate on multiple altitudes - from doing an IC work to owning a strategy
Track and own data - plus work closely with Finance on budgets and forecasting
Collaborate cross-functionally with Product, Design, and Engineering to ship lovable experiences
Fill in a short form then jump on an initial exploratory call.
Complete the take-home exercise.
Join us for a round of interviews to discuss your take-home exercise.
Join us for trial work lasting 1-2 days remote/on-site. We'll see how you tick and you get to meet the team and explore whether joining Lovable feels right for you.
About your application
Please submit your application in English - it’s our company language so you’ll be speaking lots of it if you join
We treat all candidates equally - if you’re interested please apply through our careers portal
Top Skills
What We Do
Lovable is a platform that lets you build apps and websites by chatting with AI.
We are a small European team of serial founders, product engineers, physicists, competitive programmers and people who just care about building a great product quickly.
We're on a mission to build the last piece of software that the world will ever need.
