Growth Lead

Reposted 15 Days Ago
Be an Early Applicant
Hiring Remotely in USA
Remote
Senior level
Artificial Intelligence • Information Technology • Software
The Role
Own full-funnel growth from discoverability to paid conversion: plan launches, run onboarding and conversion experiments, build landing pages and content, optimize presence across AI-powered search, and collaborate cross-functionally to drive adoption.
Summary Generated by Built In
About Membrane

Membrane is an AI for product integrations. A suite of tools that les developers & MK build native integrations in minutes instead of weeks. We're pioneering "self-integrating software" — where AI agents can autonomously create their own integrations rather than relying on pre-built connectors. We've raised $10M from investors including IA Ventures, Crew Capital, Seedcamp, Cortical Ventures and the founders of DataRobot and UiPath and several high-profile angels.

The Role

We're looking for a Growth Lead to own the levers that turn awareness into adoption. You'll work across the full funnel, from how our ICP discovers us to how they convert from trial to paid. This is a high-autonomy role where you'll own outcomes, not just activities.

You'll work directly with our two co-founders (Daniil and Horia) and Liliya, our other Growth Manager.

What You'll DoPromotional Launches & Social Media
  • Plan and execute launches across Product Hunt, Hacker News, developer communities, and social

  • Coordinate cross-functional efforts (product, engineering, marketing) around releases

  • Build repeatable playbooks for different launch types and channels

  • Plan and execute weekly social media posts (Linkedin, Twitter)

Trial & Conversion Optimization
  • Own the funnel from signup to paid conversion

  • Run experiments on onboarding flows, activation triggers, and upgrade paths

  • Identify and fix drop-off points with data and user research

Website & Landing Pages
  • Create and iterate on landing pages for different segments and use cases

  • Work on website content, messaging, and conversion optimization

  • Collaborate with design/engineering on page builds and A/B tests

Generative Engine Optimization (GEO) & Content
  • Develop content strategy that positions Membrane where developers are looking for integration solutions

  • Optimize our presence across AI-powered search and discovery (ChatGPT, Perplexity, Claude, etc.)

You Might Be a Fit If You...
  • Have 5+ years in growth, demand gen, or product marketing — ideally at a dev tools or B2B SaaS company

  • Understand how developers discover and evaluate tools

  • Are comfortable with both strategy and execution — you'll plan campaigns and write the copy

  • Have strong instincts for what converts and can back it up with data

  • Move fast and aren't precious about testing scrappy ideas before polishing

  • Can write clearly for a technical audience without sounding like marketing

Nice to Have
  • Product marketing background

  • Minimal Experience with GEO/AI search optimization

  • Familiarity with the API/integration space

  • Track record of successful Product Hunt or community-driven launches

  • Basic technical literacy (APIs, how developers work)

Why Membrane
  • Early-stage, high-impact role at a well-funded startup

  • Work on a genuinely novel category (self-integration technology)

  • Small team, no bureaucracy, direct access to leadership

  • Competitive comp + equity

  • Flexible remote working policy

Skills Required

  • 5+ years in growth, demand gen, or product marketing (ideally at a dev tools or B2B SaaS company)
  • Understand how developers discover and evaluate tools
  • Comfortable with both strategy and execution, including campaign planning and copywriting
  • Strong instincts for conversion backed by data; experience running experiments and optimizing funnels
  • Ability to write clearly for a technical audience
  • Basic technical literacy (APIs, how developers work)
  • Product marketing background
  • Experience with GEO/AI search optimization (Generative Engine Optimization)
  • Familiarity with the API/integration space
  • Track record of successful Product Hunt or community-driven launches
Am I A Good Fit?
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The Company
23 Employees

What We Do

Membrane represents a new category of AI-first integration development, where product integrations can literally build, test, and maintain themselves. It has proprietary context and infrastructure on how APIs work and run across 1000s of apps and enables teams to go from prompt to production-ready integrations in minutes. We’ve built strong foundations for this next step — our technology is already used by 100+ B2B SaaS companies, including PandaDoc, Dialpad, Storyblok, Robin AI, and Glide. We are back by leading investors (IA ventures, Crew Capital, Seedcamp, UiPath & Datarobot), who deeply understand the integration space and the transformative potential of AI.

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