Membrane is an AI for product integrations. A suite of tools that les developers & MK build native integrations in minutes instead of weeks. We're pioneering "self-integrating software" — where AI agents can autonomously create their own integrations rather than relying on pre-built connectors. We've raised $10M from investors including IA Ventures, Crew Capital, Seedcamp, Cortical Ventures and the founders of DataRobot and UiPath and several high-profile angels.
The RoleWe're looking for a Growth Lead to own the levers that turn awareness into adoption. You'll work across the full funnel, from how our ICP discovers us to how they convert from trial to paid. This is a high-autonomy role where you'll own outcomes, not just activities.
You'll work directly with our two co-founders (Daniil and Horia) and Liliya, our other Growth Manager.
What You'll DoPromotional Launches & Social MediaPlan and execute launches across Product Hunt, Hacker News, developer communities, and social
Coordinate cross-functional efforts (product, engineering, marketing) around releases
Build repeatable playbooks for different launch types and channels
Plan and execute weekly social media posts (Linkedin, Twitter)
Own the funnel from signup to paid conversion
Run experiments on onboarding flows, activation triggers, and upgrade paths
Identify and fix drop-off points with data and user research
Create and iterate on landing pages for different segments and use cases
Work on website content, messaging, and conversion optimization
Collaborate with design/engineering on page builds and A/B tests
Develop content strategy that positions Membrane where developers are looking for integration solutions
Optimize our presence across AI-powered search and discovery (ChatGPT, Perplexity, Claude, etc.)
Have 5+ years in growth, demand gen, or product marketing — ideally at a dev tools or B2B SaaS company
Understand how developers discover and evaluate tools
Are comfortable with both strategy and execution — you'll plan campaigns and write the copy
Have strong instincts for what converts and can back it up with data
Move fast and aren't precious about testing scrappy ideas before polishing
Can write clearly for a technical audience without sounding like marketing
Product marketing background
Minimal Experience with GEO/AI search optimization
Familiarity with the API/integration space
Track record of successful Product Hunt or community-driven launches
Basic technical literacy (APIs, how developers work)
Early-stage, high-impact role at a well-funded startup
Work on a genuinely novel category (self-integration technology)
Small team, no bureaucracy, direct access to leadership
Competitive comp + equity
Flexible remote working policy
What We Do
Membrane represents a new category of AI-first integration development, where product integrations can literally build, test, and maintain themselves. It has proprietary context and infrastructure on how APIs work and run across 1000s of apps and enables teams to go from prompt to production-ready integrations in minutes. We’ve built strong foundations for this next step — our technology is already used by 100+ B2B SaaS companies, including PandaDoc, Dialpad, Storyblok, Robin AI, and Glide. We are back by leading investors (IA ventures, Crew Capital, Seedcamp, UiPath & Datarobot), who deeply understand the integration space and the transformative potential of AI.
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