The Role
The Growth & Enablement Marketing Manager will support go-to-market efforts by enhancing sales enablement, creating content, and monitoring conversion metrics.
Summary Generated by Built In
Who we are:
Nitra's mission is to build a more efficient healthcare system and the technology that makes it possible. Our goal is to provide an ecosystem of fintech and software solutions that help doctors better manage their practices, so they can have time back to focus on what matters to them most.
Nitra offers physicians and medical clinics around the country credit and expense management products they crucially need, as well as a medical supply marketplace, in an all-in-one platform powered by machine learning technologies.
Nitra was created by unicorn founders who have successfully scaled to thousands of customers and exited $1B+ public offerings. They are joined by an ambitious and experienced team from American Express, Plaid, and Goldman Sachs. The team is backed by some of the world’s leading VCs (Andreessen Horowitz, NEA, etc.) and is supported by an expert group of advisors including the cofounders of Square and Xendit, executives from Intuit, former Governors, White House senior staffers, and a co-founder of CityMD.
We're looking for:
We are looking for a highly versatile and data-driven Growth & Enablement Marketing Manager to lead initiatives across content creation, newsletter strategy, go-to-market execution, product enablement, and cross-functional collaboration. This role will be responsible for building high-quality sales and marketing materials, owning and optimizing company-wide newsletters, improving funnel performance, supporting product launches, and driving scalable growth programs across the company.
The ideal candidate is both creative and analytical — someone who can design compelling content, develop and execute a high-impact newsletter strategy, run strategic marketing campaigns, partner with sales to drive enablement, and use data to optimize performance. If you thrive in a fast-paced startup environment, enjoy working across teams, and have a strong grasp of the full GTM funnel, this role is for you.
Your responsibilities will include:
- Develop high-quality content including newsletters, one-pagers, pitch decks, value proposition materials, onboarding guides, and product resources.
- Lead website revamps, UX/UI improvements, and the creation of digital assets (newsletters, visuals, promotional content).
- Ensure brand consistency across all content and materials.
- Plan and run full-funnel marketing campaigns aimed at driving demand, improving qualification, and increasing conversion rates.
- Analyze marketing KPIs including leads, conversion rates, CAC, and funnel health to adjust strategy and optimize performance.
- Own quantitative reporting and insights to guide marketing decisions.
- Partner closely with Sales to improve prospect qualification, conversion efficiency, and buyer journey experience.
- Develop tools, messaging frameworks, and assets that support the revenue team throughout the entire GTM motion.
- Collaborate with the Product team to support feature launches, messaging updates, and internal/external rollout materials.
- Create training assets and support product adoption through coordinated enablement efforts.
- Work across Sales, Product, CSM, RevOps, and CRM teams to deliver cohesive marketing programs and drive alignment.
You have:
- 2–7 years of experience in marketing, growth, enablement, or related roles.
- Strong content creation skills with experience producing: One-pagers, pitch decks, value props, onboarding materialsWebsite updates, UX/UI improvements, newsletters, digital collateralExperience running marketing campaigns and owning strategy execution.
- Strong UX/UI intuition and ability to collaborate with design resources.
- Quantitative marketing experience, including tracking and interpreting: Leads, conversion rates, CACFunnel metrics & campaign performance. Full-funnel GTM understanding and experience partnering with sales teams.
- Experience supporting product marketing initiatives and product launches.
- Excellent communication, writing ability, attention to detail, and cross-functional collaboration skills.
- Ability to operate effectively in a fast-paced startup environment.
- An understanding of the importance and need for confidentiality. You can be trusted to keep information in confidence.
- The ability to see challenges as opportunities to level up. High-achieving and goal-oriented.
- A self-starter, you are always able to understand the bigger picture, and take a leading role to impact it
- A collaborative spirit.
- Ability to quickly and capably provide unfaltering support to team members, oftentimes proactively addressing issues before they become problematic.
- A winning mindset and entrepreneurial spiritPassion for creative thinking and bold ideas for growing the business/enhancing customer experience. Willing to think outside the box and experiment
We offer:
- Equity - Everyone at Nitra is an owner. When the company wins, you win
- Competitive Salary - You’re the best of the best, and your salary will reflect your experience and reward your contributions to Nitra
- Health Care - Your health comes first. We offer comprehensive health, vision, and dental insurance options.
- Retirement Benefits - Your financial stability matters to us so we provide a generous employer 401K match
The base salary range for this full-time position is $105k - $130k + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Please note that the compensation details listed reflect the base salary only, and do not include bonus, equity, or benefits.
Nitra values diversity. We are committed to equal opportunities and creating an inclusive environment for all our employees. We welcome applicants regardless of ethnicity, national origin or ancestry, gender, race, religious beliefs, disability, sex, sexual orientation, age, veteran status, genetic information, citizenship, or any other characteristic protected by law.
Top Skills
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Hubspot
Salesforce
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The Company
What We Do
Nitra’s mission is to overhaul the healthcare industry with radically efficient and transparent solutions. Nitra empowers providers to find the right balance between supporting their patients and running their practice – starting with tools that deliver a simpler, smarter way to manage their spending.
Nitra solutions integrate seamlessly with the complex business processes of the industry. Our goal is to provide an ecosystem that helps doctors better manage their practices, so they can focus on their patients.
Starting with the first business card built specifically for doctors, Nitra will expand to bring physicians and medical clinics around the country the loans, accounts, payments, and expense management products they expect, in an all-in-one platform powered by machine learning and blockchain technologies.
The company was created by unicorn founders who have successfully scaled to thousands of customers. They are joined by an ambitious and experienced team from Amazon, American Express, Citi, Dropbox, Facebook, Mastercard and PayPal.
The team is supported by an expert group of Advisors such as the cofounders of Square and Xendit, executives from Intuit, Governors and White House senior staffers, and is backed by some of the world’s leading VCs such as Andreessen Horowitz and NEA.
Interested? We are growing fast and actively building our team. Look at our job postings and let us know where you fit!
