Marketing Graphic Designer

Job Summary:

The Graphic Designer will be responsible for taking conceptual design ideas and creating visual representations of them, for traditional/print and digital mediums. The role will be involved with a variety of products, applications and software platforms. The Graphic Designer will also assist the Marketing & Communications team with promotions, special events and visual media as required.

Core Duties

• Create and design various materials for print and digital collateral
• Prioritize and manage multiple projects within design specifications and restrictions
• Ensure projects are completed on schedule and to the highest degree of quality
• Provides seamless transition of artistic vision from concept to realized product
• Builds technically accurate files according to departmental standards and supplied specifications
• Use AI-powered creative tools to generate concepts, images, layouts, variations, and design ideas.
• Incorporate AI into the design workflow to improve efficiency, experimentation, and creative output.
• Stay current with emerging AI tools, design trends, technologies, and creative techniques.
• Maintain existing brand guidelines across all creative and graphic materials and contribute to further development of a “best-in-class” organizational brand identity
• Identifies inconsistencies between creative concept, production file and Company standards, then actively seeks out solutions to keep work moving forward without sacrificing quality or deliverability
• Create and maintain artwork files and documentation for production on printed mediums, digital distribution, and cross-platform use
• Develop graphics for use in product illustrations, promotional materials on social media, pre-production mockups, website content, and more
• Plan and schedule multiple overlapping projects and deliver on time and on budget
• Exercise excellent judgment and make recommendations that balance the needs of the company
• Have the ability to manage multiple competing and important priorities quickly and effectively communicate back to other stakeholders.
• Have a strong sense of urgency, integrity and impeccable professionalism.
• Demonstrate knowledge and experience with graphic art software, applications, and utilization of digital resources
• Knowledge of web development, web design, digital asset management and scripting languages such as HTML, CSS, jQuery highly desirable
• Enthusiastically represent XPEL and present a professional appearance
• Constantly be learning
• Have a strong creative problem-solving ability

Job Requirements

• 1-2 years of experience performing design functions with a strong demonstrative portfolio or body of work
• Bachelor’s or Associate’s Degree in Graphic Design/ Digital Design, Visual Communication, Media, or equivalent experience
• Proficiency in Adobe Creative Suite including but not limited to InDesign, Illustrator, Photoshop, Acrobat, etc.
• Strong sense of trend spotting across all facets of visual communication on a global scale
• Ability to work independently and as a member of a team
• Strong written and verbal communication skills – consider combining with next two
• Ability to work well with others both in-person and across other locations via remote communications
• Excellent communication skills, including the ability to effectively communicate and integrate with geographically dispersed leaders and teams

XPEL is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.