Job Description:
The Global Product Manager will report to the Director, Product Marketing Manager and be based in our Denton, TX facility. As a Global Product Manager, you will be responsible for covering Heavy industrial Manual Plasma Cutting portfolio focused on driving existing product improvements, implementing new product introductions, and supporting the regions to increase sales of the product by visiting customers and demoing the products with the sales team - Working to increase the attachment rate with ESAB accessories and consumables across global regions.
Key Duties & Responsibilities:
Portfolio Health and Vitality
- Drive margin expansion, sales growth, and technical product advantages for share gain and demand expansion globally
- Develop and maintain overall product plans for your portfolio in the Equipment Solutions Group EQS.
- Review and analyze current performance, portfolio health, market needs, trends, and other data.
- Lead and develop product roadmaps, lifecycle management of the portfolio, and create targets to improve the portfolio aligning with the overall roadmaps and budget allocation within EQS.
- Lead product launches by developing promotional, digital, and social media campaigns supporting Marcom.
- Developing promotional, digital, and social media campaigns supporting Marcom.
Market Intelligence
- Conduct voice of customer (VOC) interviews with end users, distributors, and Regional Product Managers, Sales Teams, and Leaders to perform trend mapping
- Analysis of incoming feature requests and customer needs translating data points to QFDs, CTQs, and associated business cases
- Manage feature requests during the lifecycle of the product lines, creating margin on the cost to serve
Collaboration with Cross-Functional Groups
- R&D / Engineering
- Work with R&D project teams to define specifications including aspects of industrial design, functionality, cost, quality, packaging, documentation, and pricing. Ensure timeliness to launch from idea phase to release
- Work with the development team to create product demos and product showcases helping to shape the content according to the customer and sector segmentation
- Responsible for following the Colfax APD (Accelerated Product Development) stage gate process
- Marcom & Regional Sales
- Work with Marcom to plan and execute product launches, including technical documentation and promotional items
- Work with Sales, Marketing, and Strategy to develop product pricing strategy for existing and new products
- Sourcing, Supply Chain, Production
- Work with supply chain and production to ensure product regional availability
- Assist in regional forecasting and supply / demand planning
- Participate and drive knowledge sharing across the company, including ideas gathered at relevant trade shows, external customer meetings, and benchmark exercises
- Ability to work cross culturally within and outside of the organization.
Knowledge, Skills & Abilities:
- Bachelor’s degree in technology, engineering, or business administration,
- Minimum 2-years Product Management experience in welding or similar heavy industry
- Displayed knowledge and creation of marketing and market entry strategies
- Effective communication and executive presentation skills
- Adept at conducting voice of customer (VOC) research
- Working knowledge of business finance (e.g., product cost, price, transportation, tariffs)
- Demonstrate ability to strategically think and analyze impacts of different scenarios on the existing products and their platforms
- Working knowledge in the use of Lean/Six Sigma Processes
- Background in industrial fabrication related to welding and cutting
- Ability and willingness to travel globally at least 20% without visa restraints.
- This job is local and not eligible for sponsorship or relocation for internal or external candidates.
What We Do
ESAB is a world leader in the production of welding consumables and equipment.
Our brand is synonymous with world-leading expertise in the following key areas:
* Manual welding and cutting equipment
* Welding consumables
* Welding automation
* Cutting systems
Celebrating 110 years since its founding, ESAB now serves a global market. We are represented in almost every country by subsidiaries or agents providing sales and support. ESAB also has manufacturing plants across four continents.
Manufacturers everywhere are looking for ways to improve productivity and reduce operating costs. One way to achieve this goal is to align with a welding and cutting partner that offers a complete line of innovative solutions that meet the current demands of industry. ESAB has led the way in research and development of better technologies and products for this industry since its founding.
ESAB has many great minds working on ways to make our industry stronger and better able to meet the needs of the future. We are constantly striving to expand our product offerings – from the best in traditional welding applications to large automated manufacturing facilities. ESAB continues to offer world-class technical support and educational opportunities to help our customers work smarter and better. We are dedicated to working with customers to help them be more productive, more profitable, and better able to compete.
The ESAB group has been owned by Colfax Corporation since January 13, 2012.
To learn more visit our website at www.esab.com and choose your region to begin
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