Work Schedule
Standard (Mon-Fri)Environmental Conditions
OfficeJob Description
Our Single Use Flexibles Solutions Business Unit is part of our Single-Use Division. Our innovative single-use technologies enable customers to accelerate their biological manufacturing processes to build flexibility and operate more dynamically within their upstream and downstream workflows.
In this forward-thinking Global Market Development position, you will support the development and deployment of marketing strategies for a diverse range of single-use consumables. We are in search of a candidate who can successfully work within a highly matrixed organization to develop global, multi-channel marketing campaigns, build and lead tactical execution to achieve marketing and revenue targets. This individual should have a strong background in B2B marketing, with demonstrated ability to optimize marketing efforts by channel and funnel stage.
This position involves collaborating with various teams, such as regional and business partners, to shape worldwide go-to-market strategies and comprehensive multi-channel marketing plans to achieve significant critical metrics.
Responsibilities include:
- Develop strategic annual marketing plans, including analysis of customer segments, competitor analysis, business trends, and market opportunities.
- Regularly report performance to key leaders and build improvement plans as needed.
- Drive demand generation programs and evaluate the performance and optimization plans.
- Ensure focus on customers and addressing their pain points.
- Craft marketing content across customer journey optimized for various channels, including web, video, social media, paid search and display advertising.
- Create channel promotional plans.
- Develop selling tools and customer-facing materials.
- Act as a brand ambassador, understanding, upholding, and communicating our multi-brand strategy in all aspects of our marketing programs.
- Coordinate with global functions to ensure consistency with brand profiles and company standards.
- Partner with regional marketing development managers to build and implement marketing programs within their regions.
Keys to success:
- Bachelor’s degree Required
- Life Sciences, Marketing or related field preferred
- 5+ years of marketing experience Required
- Biopharma / Biotech segment is preferred
- Ability to work effectively in a matrixed organization
- Knowledge of the following key competencies: value proposition development, 4Ps, 3Cs and marketing mix, marketing communication, communication channels, channels-to-market, customer segmentation, voice of customer
- Experience with product area marketing plans, general knowledge of operating plans or industry practices for promoting and selling similar products
- Experience developing messaging for sales and customer-facing materials
- Outstanding communication skills as well as analytical, project management and planning skills necessary
- Strong business sense and customer focus
We offer competitive remuneration, annual incentive plan bonus scheme, healthcare, company pension, and a range of employee benefits!
Thermo Fisher Scientific offers employment with an innovative, forward-thinking organization, and outstanding career and development prospects. We offer an exciting company culture that stands for integrity, intensity, involvement, and innovation.
Compensation and Benefits
The salary range estimated for this position based in Massachusetts is $130,000.00–$194,950.00.This position may also be eligible to receive a variable annual bonus based on company, team, and/or individual performance results in accordance with company policy. We offer a comprehensive Total Rewards package that our U.S. colleagues and their families can count on, which includes:
A choice of national medical and dental plans, and a national vision plan, including health incentive programs
Employee assistance and family support programs, including commuter benefits and tuition reimbursement
At least 120 hours paid time off (PTO), 10 paid holidays annually, paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave), accident and life insurance, and short- and long-term disability in accordance with company policy
Retirement and savings programs, such as our competitive 401(k) U.S. retirement savings plan
Employees’ Stock Purchase Plan (ESPP) offers eligible colleagues the opportunity to purchase company stock at a discount
For more information on our benefits, please visit: https://jobs.thermofisher.com/global/en/total-rewards
Top Skills
What We Do
Thermo Fisher Scientific Inc. is the world leader in serving science, with annual revenue of approximately $40 billion. Our Mission is to enable our customers to make the world healthier, cleaner and safer. Whether our customers are accelerating life sciences research, solving complex analytical challenges, increasing productivity in their laboratories, improving patient health through diagnostics or the development and manufacture of life-changing therapies, we are here to support them. Our global team delivers an unrivaled combination of innovative technologies, purchasing convenience and pharmaceutical services through our industry-leading brands, including Thermo Scientific, Applied Biosystems, Invitrogen, Fisher Scientific, Unity Lab Services, Patheon and PPD.
Why Work With Us
You will join a company which every colleague has the opportunity to create possibilities, for oneself, for our customers and patients. There is no more exciting place to be than at the forefront of solving problems which help improve lives around the world. As a company, we are committed to supporting your career aspirations and your journey.
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