Global Brand Lead

Posted Yesterday
Be an Early Applicant
Cambridge, MA, USA
In-Office
Senior level
Healthtech • Manufacturing
The Role
Lead and deliver the global brand strategy for an assigned asset or portfolio, driving launch readiness, lifecycle growth, and long-term brand value. Translate asset objectives into commercial priorities, lead cross-functional global teams, leverage market and customer insights, define performance metrics, and ensure compliant execution to maximize patient impact and business outcomes.
Summary Generated by Built In

Title:

Global Brand Lead

Company:


 

About Ipsen:

Ipsen is a mid-sized global biopharmaceutical company with a focus on transformative medicines in three therapeutic areas: Oncology, Rare Disease and Neuroscience. Supported by nearly 100 years of development experience, with global hubs in the U.S., France and the U.K, we tackle areas of high unmet medical need through research and innovation.

 Our passionate teams in more than 40 countries are focused on what matters and endeavor every day to bring medicines to patients in 88 countries. We build a workplace that champions human-centric leadership and fosters a culture of collaboration, excellence and impact. At Ipsen, every individual is empowered to be their true selves, grow and thrive alongside the company’s success. Join us on our journey towards sustainable growth, creating real impact on patients and society!

For more information, visit us at https://www.ipsen.com/ and follow our latest news on LinkedIn and Instagram.

Job Description:

The Global Brand Lead is a senior commercial and enterprise leader responsible for shaping and delivering the global brand strategy for an assigned asset or portfolio. The role leads the integrated brand planning process, translates asset strategy into clear commercial priorities, and mobilizes cross-functional global, regional, and local teams to drive launch readiness, lifecycle growth, and long-term brand value.

This role is especially critical where strong global-local alignment, disciplined launch execution, and deep understanding of the US market are required. The Global Brand Lead will bring strategic marketing expertise, strong scientific and commercial acumen, and the ability to lead through influence across Medical, Market Access, Regulatory, Insights, Finance, Supply, Legal, Compliance, Digital / Customer Experience, and priority affiliate teams.

The ideal candidate is a strategic, externally oriented, and execution-focused leader who can create clarity in ambiguity, build alignment across a complex matrix, and deliver high-impact brand plans that advance patient outcomes and business performance.

WHAT - Main Responsibilities & Technical Competencies

Brand Strategy & Portfolio Leadership

  • Develop and execute the integrated global brand strategy to maximize long-term asset value and patient impact.
  • Translate portfolio and asset objectives into clear commercial priorities, strategic initiatives, and measurable business outcomes.

Launch & Growth Execution

  • Lead global launch planning and readiness activities to ensure successful commercialization in priority markets.
  • Drive lifecycle management strategies that accelerate growth, expand market opportunities, and sustain brand performance.

Cross-Functional Leadership

  • Lead and influence a global matrix team across Commercial, Medical, Market Access, Regulatory, Finance, Supply Chain, and other key functions.
  • Build alignment across global and local stakeholders to ensure effective decision-making and execution.

Customer & Market Insight

  • Leverage customer, patient, competitor, and market insights to identify opportunities, mitigate risks, and inform strategic choices.
  • Ensure strategies are grounded in evolving market dynamics and stakeholder needs.

Performance & Governance

  • Define performance metrics, monitor results, and drive course corrections to achieve business objectives.
  • Ensure all activities are executed in compliance with company policies and applicable regulations.

HOW - Knowledge & Experience

  • Education: Degree in life sciences or business; advanced degree preferred.
  • Experience:
    • Relevant experience in the pharmaceutical/biopharmaceutical industry.
    • Proven track record of leading successful product launches, ideally in the US market.
    • Experience in migraine or neuroscience is a strong plus.
    • Demonstrated ability to lead cross-functional and cross-cultural teams.
  • Languages: Fluent English required.

We are committed to creating a workplace where everyone feels heard, valued, and supported; where we embrace “The Real Us”. The value we place on different perspectives and experiences drives our commitment to inclusion and equal opportunities. When we include diverse ways of thinking, we make more thoughtful decisions and discover more innovative solutions. Together we strive to better understand the communities we serve. This means we also want to help you perform at your best when applying for a role with us. If you require any adjustments or support during the application process, please let the recruitment team know. This information will be handled with care and will not affect the outcome of your application. Ipsen is an equal opportunity employer that strictly prohibits unlawful discrimination. We recruit, employ, train, compensate, and promote without regard to an individual’s race, color, religion, gender, sexual orientation, gender identity/expression, national origin/ancestry, age, mental/physical disability, medical condition, marital status, veteran status, or any other characteristic protected by law.

Skills Required

  • Degree in life sciences or business
  • Advanced degree (e.g., MBA, PhD, MD)
  • Relevant experience in the pharmaceutical/biopharmaceutical industry
  • Proven track record of leading successful product launches
  • Product launch experience in the US market
  • Experience in migraine or neuroscience
  • Demonstrated ability to lead cross-functional and cross-cultural teams
  • Fluent English

Ipsen Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Ipsen and has not been reviewed or approved by Ipsen.

  • Healthcare Strength Health coverage is described as comprehensive, with broad medical, dental, and vision offerings. Company materials emphasize a wide-ranging package that supports overall wellbeing.
  • Retirement Support Retirement programs are highlighted with a competitive 401(k) match and access to an employee stock purchase plan. These elements are frequently cited as strengths in the package.
  • Parental & Family Support Family support includes paid parental leave and company-provided backup child and elder care. These programs complement core benefits and add practical day-to-day value.

Ipsen Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Boulogne-Billancourt
5,848 Employees

What We Do

Ipsen is a French leading global mid-size biopharmaceutical company headquartered in Paris, France focusing its efforts where unmet medical needs are greatest. Ipsen develops and commercializes innovative medicines in three key therapeutic areas - Oncology, Rare Disease and Neuroscience. We have over 5000 employees worldwide and our medicines are registered in more than 100 countries, with direct commercial presence in over 30 countries. Ipsen has 4 global R&D hubs and 3 pharmaceutical development centers around the world

Similar Jobs

In-Office
Cambridge, MA, USA
668 Employees
275K-336K Annually

Narmi Logo Narmi

Senior Sales Engineer

Enterprise Web • Fintech • Payments • Software • Financial Services
Remote or Hybrid
2 Locations
140 Employees
150K-185K Annually

PwC Logo PwC

Finance Transformation - Finance Operations Consulting - Senior Associate

Artificial Intelligence • Professional Services • Business Intelligence • Consulting • Cybersecurity • Generative AI
Hybrid
13 Locations
370000 Employees
77K-202K Annually

PwC Logo PwC

Artificial Intelligence Engineer

Artificial Intelligence • Professional Services • Business Intelligence • Consulting • Cybersecurity • Generative AI
Hybrid
57 Locations
370000 Employees
51K-113K Annually

Similar Companies Hiring

Fortune Brands Innovations Thumbnail
Manufacturing
Deerfield, IL
10000 Employees
OneImaging Thumbnail
Healthtech
Miami, FL
62 Employees
Amalgamated Sugar Thumbnail
Food • Greentech • Agriculture • Industrial • Manufacturing
Boise, Idaho
768 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account