GEM Marketing / Branding Manager

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Mumbai, Maharashtra, IND
In-Office
Fintech • Financial Services
The Role
Job Description:

Job Title: GEM Marketing / Branding Manager

Location: Mumbai, India

Role Description

  • Deutsche Bank’s Global Emerging Markets business offers a fully integrated and global product platform.
  • With unrivalled breadth and superior execution capabilities, we are dedicated to making markets and providing client solutions in a wide range of EM products. Our product range includes external debt and Credit Default Swaps (CDS), FX, Rates, Options and the more complex cross-market derivatives covering multiple EM jurisdictions.
  • The Flow desk, primarily focused on the FX product class, aims at capturing and enhancing the FX Flow footprint by harnessing internal and external data, using LLM and other technology and empowering our Salesforce with actionable insights.
  • At Deutsche India Pvt Ltd, we adopt a global focus for all our clients, and this spans across various job profiles like Trading, Structuring, Portfolio Management, Quantitative Analytics, Platforms, Sales & Trading Enablement and Risk.

What we’ll offer you

As part of our flexible scheme, here are just some of the benefits that you’ll enjoy

  • Best in class leave policy
  • Gender neutral parental leaves
  • 100% reimbursement under childcare assistance benefit (gender neutral)
  • Sponsorship for Industry relevant certifications and education
  • Employee Assistance Program for you and your family members
  • Comprehensive Hospitalization Insurance for you and your dependents
  • Accident and Term life Insurance
  • Complementary Health screening for 35 yrs. and above

Your key responsibilities

  • Create and execute multi-channel marketing campaigns (emails, webinars, thought leadership content, client conferences) targeting key decision-makers at both HQ and subsidiaries of client organizations.
  • Work with internal Sales teams to create content for the FX opportunities for each client segment.
  • Work closely with internal technology teams to automate client outreach.
  • Work with internal Sales teams to design and continuously improve marketing content and material (white papers, case studies, etc)
  • Execute content strategies (whitepapers, case studies) tailored to FX products and services.
  • Increase clients’ awareness of DB’s strength in the FX market across regions.
  • Collaborate with Central Marketing, Sales teams and Product teams to execute media engagement strategy.
  • Measure the effectiveness of marketing campaigns using key marketing metrics (e.g., engagement rates, conversion rates, lead generation).
  • Continuously optimize marketing strategies based on feedback from the Sales and Business Management teams.

Your skills and experience

  • Basic understanding of macro economies, derivatives markets (including FX and Rates market)
  • Undergraduate or Postgraduate in a Marketing domain such as Advertising, Sales, Branding, etc
  • Relevant Marketing experience within the consumer banking or financial industry is preferable.
  • Experience in a business development / sales role is an added advantage.
  • Ability to create pricing models and be able to understand structured trades.
  • Knowledge of programming languages such as Python, VBA preferable
  • Strong project management / organizational skills
  • Strong excel skills required.
  • Strong communication skills and clarity of thoughts
  • Individual with a sense of commitment & motivation for self-development along with attention to detail

How we’ll support you

  • Training and development to help you excel in your career
  • Coaching and support from experts in your team
  • A culture of continuous learning to aid progression
  • A range of flexible benefits that you can tailor to suit your needs

About us and our teams

Please visit our company website for further information:

https://www.db.com/company/company.htm

We strive for a culture in which we are empowered to excel together every day. This includes acting responsibly, thinking commercially, taking initiative and working collaboratively.

Together we share and celebrate the successes of our people. Together we are Deutsche Bank Group.

We welcome applications from all people and promote a positive, fair and inclusive work environment.

Deutsche Bank Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Deutsche Bank and has not been reviewed or approved by Deutsche Bank.

  • Healthcare Strength Health coverage is positioned as comprehensive, spanning multiple medical plan options along with dental, vision, prescription coverage, life insurance, and disability protection.
  • Leave & Time Off Breadth Time away is described as generous, including annual leave, sick leave, public holidays, wellbeing leave, volunteering leave in some regions, and expanded bereavement leave in certain locations.
  • Retirement Support Retirement support is presented as a matched savings plan (401(k)), reinforcing longer-term financial security as part of the rewards package.

Deutsche Bank Insights

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