Job Requisition ID #
日本市場におけるマーケティング施策を推進いただく、経験豊富で成果志向のProduct Growth Marketerを募集しています。
本ポジションは、単にマーケティングキャンペーンを実行するだけでなく、ビジネス成果の創出にコミットできる方に最適な、実務中心（ハンズオン）の役割です。リージョナルマーケティングリーダーと密接に連携しながら、キャンペーンの企画立案、デマンドジェネレーション戦略への貢献、そして営業パイプラインの創出と事業成長を加速させる統合型マーケティングプログラムの企画・実行を担当していただきます。
- デジタルマーケティング、有料広告、ウェビナー、イベント、コンテンツマーケティングを活用した統合型デマンドジェネレーションキャンペーンを企画・実行する。
- 営業、プリセールス、および関連部門と連携し、質の高い営業パイプラインの創出と事業成長を推進する。
- キャンペーン戦略、メッセージング、およびマーケティングチャネルの最適化に関するアイデアや提案を行う。
- グローバルのProduct Marketingチームと連携し、製品ロードマップを理解した上で、お客様視点に立ったマーケティング戦略へと展開する。
- キャンペーン運営に必要な各種調整（マーケティングアセット、制作ベンダーなど）の管理・推進を行う。
- 以下のような製品中心のマーケティングコンテンツを企画・制作する。
- ソリューションブリーフ
- Webコンテンツ
- お客様事例
- 動画コンテンツ
- プレゼンテーション資料
- 製品ローンチ関連資料
- プロダクトマーケティング施策の成果を測定し、ビジネス成果に基づいて継続的に改善を行う。
- キャンペーンの成果を継続的にモニタリングし、マーケティング効果向上につながる具体的な改善提案を行う。
- AIを活用したマーケティングツールを利用し、生産性向上、キャンペーン実行、およびコンテンツ制作を効率化する。
- データ分析、営業パイプラインへの貢献度、およびビジネスインパクトをもとに、成果志向の視点でマーケティング施策を継続的に最適化する。
- デザイン・製造（Design & Manufacturing）業界におけるB2Bデマンドジェネレーションおよびプロダクトマーケティングの実務経験5～10年以上
- ビジネス成果につながる統合型マーケティングキャンペーンの企画・実行経験
- 優れた日本語によるコミュニケーション能力（読み・書き・会話）と、業務遂行に必要な英語力（読み・書き・会話）
- 優れたプロジェクトマネジメント能力およびステークホルダーマネジメント能力を有し、複数の優先事項を同時に管理できる方
- キャンペーン成果を分析・評価し、具体的な改善策を提案できる分析力
- 主体性があり、変化に柔軟に対応できるとともに、スピード感のあるリージョナル環境で業務を遂行できる方
- マーケティングや業務効率化におけるAIツールの活用経験
- Marketo、Salesforce（SFDC）、6senseの利用経験
- Adobe Creative Suiteまたは同等のツールを用いた基本的なデザインスキル
- お客様向けイベント、パートナー施策、マーケティングオフサイトミーティングなどへの参加のため、主に日本国内への出張が発生します。
We are looking for an experienced and results-oriented Product Growth Marketer to drive marketing programs across Japan.
This is a hands-on role for someone who thrives on delivering business outcomes—not just executing campaigns. You will partner closely with the regional marketing lead to develop campaign ideas, contribute to demand generation strategy, and execute integrated marketing programs that generate pipeline and accelerate business growth.
- Plan and execute integrated demand generation campaigns across digital, paid media, webinars, events, and content marketing.
- Collaborate with sales, pre-sales, and cross-functional teams to drive qualified pipeline and business growth.
- Contribute ideas and recommendations to campaign strategy, messaging, and channel optimization.
- Partner with global Product Marketing to understand product roadmaps and translate them into customer-focused marketing strategies. Coordinate campaign logistics and marketing assets vendors.
- Develop product-focused marketing content including solution briefs, web content, customer stories, videos, presentations, and product launch materials.
- Measure the effectiveness of product marketing initiatives and optimize based on business outcomes.
- Monitor campaign performance and provide actionable insights to improve marketing effectiveness.
- Leverage AI-powered marketing tools to improve productivity, campaign execution, and content development.
- Maintain an outcome-driven mindset, continuously optimizing campaigns based on data, pipeline contribution, and business impact.
- 5–10 years of experience in B2B demand generation and product marketing in the design and manufacturing sector.
- Proven experience planning and executing integrated marketing campaigns with measurable business outcomes.
- Strong written and verbal communication skills in Japanese. Professional working proficiency in written and spoken in English.
- Excellent project management and stakeholder management skills, with the ability to manage multiple priorities.
- Analytical mindset with the ability to interpret campaign performance and recommend improvements.
- Proactive, adaptable, and comfortable working in a fast-paced regional environment.
- Familiarity with AI tools for marketing and productivity.
- Experience in Marketo, SFDC and 6sense is a plus.
- Basic design skills using Adobe Creative Suite or similar tools are a plus.
- Occasional travel, primarily within Japan, will be required for customer events, partner activities, and marketing offsites.
#LI-JA1
Learn More
About Autodesk
Welcome to Autodesk! Amazing things are created every day with our software – from the greenest buildings and cleanest cars to the smartest factories and biggest hit movies. We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.
We take great pride in our culture here at Autodesk – it’s at the core of everything we do. Our culture guides the way we work and treat each other, informs how we connect with customers and partners, and defines how we show up in the world.
When you’re an Autodesker, you can do meaningful work that helps build a better world designed and made for all. Ready to shape the world and your future? Join us!
Salary transparency
Salary is one part of Autodesk’s competitive compensation package. Offers are based on the candidate’s experience and geographic location. In addition to base salaries, our compensation package may include annual cash bonuses, commissions for sales roles, stock grants, and a comprehensive benefits package.Belonging
We take pride in cultivating a culture of belonging where everyone can thrive. Learn more here: https://www.autodesk.com/company/global-belonging
In-Person Onboarding and Identity Verification
This role may require in-person onboarding and/or in-person ID verification.
Are you an existing contractor or consultant with Autodesk?
Please search for open jobs and apply internally (not on this external site).
Skills Required
- 5-10 years experience in B2B demand generation, field marketing, or digital marketing
- Proven experience planning and executing integrated marketing campaigns that deliver measurable business outcomes
- Native-level Japanese and professional proficiency in English (written and spoken)
- Excellent project and stakeholder management skills with ability to manage multiple priorities
- Strong analytical mindset to translate campaign performance into actionable recommendations
- Proactive, adaptable, collaborative, and able to work in a fast-paced regional environment
- Hands-on experience with Marketo, Salesforce (SFDC), and 6sense
- Experience supporting regional or APAC marketing programs
- Experience in Design & Manufacturing, Technology, Engineering, or SaaS industries
- Familiarity with AI tools for marketing and productivity
- Basic design skills using Adobe Creative Suite or similar tools
Autodesk Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Autodesk and has not been reviewed or approved by Autodesk.
-
Leave & Time Off Breadth — Time away is considered expansive, combining discretionary time off for salaried roles, company holidays/Autodays, and a periodic paid sabbatical. These options provide flexibility beyond standard accrual-based PTO.
-
Equity Value & Accessibility — Total rewards prominently include RSUs and an employee stock purchase plan with a discount and lookback, alongside annual bonus or commission programs. These elements are available to eligible employees and can materially augment base pay.
-
Parental & Family Support — Family-building support includes reimbursement for adoption, surrogacy, IVF/co‑maternity, and fertility benefits, plus dedicated coaching and Cleo resources for parenting and caregiving. These services extend support before, during, and after leave.
Autodesk Insights
What We Do
Autodesk makes software for people who make things. If you’ve ever driven a high-performance car, admired a towering skyscraper, used a smartphone, or watched a great film, chances are you’ve experienced what millions of Autodesk customers are doing with our software. Autodesk gives you the power to make anything. Over 100 million people use Autodesk software like AutoCAD, Revit, Maya, 3ds Max, Fusion 360, SketchBook, and more to unlock their creativity and solve important design, business and environmental challenges. Our software runs on both personal computers and mobile devices and taps the infinite computing power of the cloud to help teams around the world collaborate, design, simulate and fabricate their ideas in 3D. We provide exceptional compensation/benefit packages and we’d love for you to join us. We’re proud to be an equal opportunity employer and we consider all qualified applicants without regard to race, gender, disability, veteran status or other protected category. To see our culture in action, check out #AutodeskLife. We are headquartered in the San Francisco Bay Area and have more than 10,000 employees worldwide.
Why Work With Us
Our work is impactful. Our people are innovative. And our culture is inclusive. As our software shapes new solutions to the world’s biggest challenges, you shape your career path. With us, you lead the way in achieving sustainability, resilient communities, and an equitable workforce. Discover #AutodeskLife.
Gallery
.png)
