Fractional CMO — Talent Pipeline

Posted One Month Ago
Hiring Remotely in Virginia, USA
Remote or Hybrid
Expert/Leader
Agency • Professional Services • Consulting • Design
The Role
Builds a pipeline of senior fractional CMOs for institutional engagements, primarily supporting higher education organizations through leadership transitions, reorganizations, budget constraints, and significant change. Candidates should have senior marketing leadership experience, quantifiable results, budget and personnel authority, and the ability to diagnose marketing structures and gaps. Engagements are independent contractor assignments matched to institutional needs and candidate availability.
Summary Generated by Built In

SimpsonScarborough is building a talent pipeline for our growing Fractional CMO service. We partner with higher education institutions navigating a leadership transition, a reorganization, a budget-constrained moment, or a period of significant change, giving them senior marketing leadership without forcing an immediate permanent hire.

What We're Looking For

  • Senior marketing leadership experience (CMO, VP of Marketing, or equivalent)
  • Higher education experience strongly preferred; comparable experience in complex, mission-driven institutions considered
  • A track record of specific, quantifiable outcomes, beyond general oversight
  • Experience holding real budget and personnel authority
  • Comfort diagnosing a marketing function's structure and gaps

Engagement Structure

  • Independent contractor engagement, matched to specific institutional placements as they arise

How This Works

Submitting your information adds you to our Fractional CMO bench. This is an expression of interest, not an application for a specific, immediate role. We'll be in touch when an engagement fits your background and availability.

Skills Required

  • Senior marketing leadership experience as a CMO, VP of Marketing, or equivalent
  • Higher education experience
  • Comparable experience in complex, mission-driven institutions
  • Track record of specific, quantifiable outcomes
  • Experience holding budget authority
  • Experience holding personnel authority
  • Ability to diagnose a marketing function's structure and gaps
  • Availability for independent contractor engagements matched to institutional placements
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The Company
HQ: Alexandria, VA
76 Employees
Year Founded: 2006

What We Do

SimpsonScarborough is a specialized higher education marketing agency dedicated to helping colleges and universities enhance their branding and marketing impact. They provide a comprehensive range of professional services, including market research, analytics, creative strategy, and web development, all designed to improve institutional visibility and increase enrollment through innovative, data-driven strategies that help institutions outthink and outshine their competition.

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